What are they?
Perception
Process by which organism selects and
interprets sensory input so that it acquires
meaning (Do something about it)
How do you study it?
Bottom Up: Stimuli to concept
Top Down: Concept to stimuli
Sensation
Process in which the sense organ’s receptor cells
are stimulated and relay initial information to
the brain for further processing
Sensation requires transduction – which is the
change of physical energy to neural energy
The Perceptual Process
.
The steps in this process are arranged in a circle to emphasize the fact that the process
is dynamic and continually changing. Blue arrows point to stimuli; green to
processing; red to perceptual responses. Arrows A, B, and C indicate three important
relationships that researchers measure.
Perceiving Forms, Patterns, and Objects
Feature detection theory - bottom-up
processing
In bottom up process – (data driven process)
the perception is constructed out of the
elements-the bits and pieces of the stimulus
being with the image that falls on the retina
Form perception - top-down processing
In top-down process - sensory information
is interpreted in light of existing knowledge,
concept, ideas and expectation.
Gestalt psychologists: the whole is more
than the sum of its parts
Figure 4.17 Bottom-up versus top-down processing
Double vision
Perceptual Organization
Figure-ground
We perceive a
foreground object
(figure) against a
background (ground)
Animals may look like
the background they
inhabit as a way of
destroying figure-
ground distinction
Cont…
In vision, the central figure is usually in front
of or on top of what we perceive as
background
It has a distinct shape and is more striking in
our perceptions and memory than the
background
However, we receive ambiguous clues about
what an object is and what is background
Principles of Perception
Gestalt principles of
form perception:
figure-ground
Proximity
closure
similarity
simplicity
and continuity
Cont…
Figure 4.18 The principle of figure and ground
Figure 4.21 A famous reversible figure
Perceptual Constancies in Vision
Perceptual constancies – stable perceptions amid
changing stimuli
Size: is the tendency to perceive that the size of the
object remains the relatively constant even though
images in our retina change in size with variations
in distance
Shape: tendency to perceive and recognize people
and other objects from many different angles
Brightness: the tendency to perceive objects as
having constant brightness even when they are
observed under varying levels of illumination
Location in space: tendency to view distance object
to be fuzzy and unclear even when we recognize
them
Perception of Distance and
Depth
Monocular cues – those that require only one
eye
Aerial perspective – nearby objects seem clear than
distant ones
Texture gradient- closer objects appear to have
rough surfaces
Linear perspective – parallel objects seem to get
closer as they get further
Motion parallax – perception that nearby objects
appear to move rapidly in relation to our motion
Superposition- near by objects block our view of
more distant objects
A scene in Tucson, Arizona containing a number of depth cues: occlusion
(the cactus occludes the hill, which occludes the mountain); perspective
convergence (the sides of the road converge in the distance); relative size
(the far motorcycle is smaller than the near one); and relative height (the
far motorcycle is higher in the field of view; the far cloud is lower).
A scene along the coast of California that illustrates atmospheric perspective.
•Atmospheric perspective - distance objects are fuzzy and have a blue tint
Figure 8.6 A texture gradient in Death Valley, California.
•Texture gradient - elements are more closely packed as distance
increases
(a) Occlusion indicates that the tapered glass is in front of the round glass and vase. (b) Overlap now
indicates that the vase is in front of the tapered glass, but there is something strange about this
picture. (c) The cast shadow under the vase provides additional information about its position in
space, which helps clear up the confusion.
Shadows - indicate where objects are located
Perception of Distance and Depth
Binocular cues – those that require both eyes
Retinal disparity – based on the diference in the
image cast by an object on the retinas of the
eyes as the object moves closer or further away
Convergence – based on the inward movement
of the eyes as they attempt to focus on an object
that is drawing near
The Power of Misleading Cues:
Visual Illusions
Optical Illusions - discrepancy between visual
appearance and physical reality
Muller-Lyer Illusion and Impossible Figures-
in the muller-lyer illusion the lines are the
same length, but the line on the left, with its
reversed arrow head longs longer
Experience compels us to perceive the vertical
lines in the muller-lyer illusion as the corners
of a room as seen from inside a house, at left,
and from out side at house at right. See figures
Figure 4.28 The Muller-Lyer illusion
Figure 4.29 Explaining the Muller-Lyer Illusion
The Ponzo Illusion
In this illusion, the two horizontal lines are
the same length
The converging lines strike us as being lines
receding into the distance, like the train tracks
The rule of size constancy may give us some
insight onto this illusion
From experience we assume that the
horizontal lines at the top is farther down the
track- that is farther away from us.
Moon Illusion
Here the moon appear larger when it is in the
horizon than when it is overhead
This is an illusion because the moon is the
same distance from us at the horizon as when
it is overhead
Individual Differences and Culture
in Perception
Motivation
Our desires or needs shape our current
perceptions
Values
Expectations
Cognitive Style
Experience and Culture
Personality