Malaysia Frozen Food Logistics Market Forecast and Insights – Ken Research Sample Report

gurishakenresearch 1 views 31 slides Oct 06, 2025
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About This Presentation

Explore the Malaysia Frozen Food Logistics Market, covering distribution networks, storage innovations, and retail integration. Understand key demand drivers across the FMCG and food sectors.


Slide Content

Malaysia Cold Chain Logistics
Market Outlook To 2029
None
April 2025
Author: Aashi and Rajat Goyal   |   Vertical: Automotive, Transportation and Warehousing  
|   Region: Asia
Shaped by Rising Domestic Demand for Frozen & Chilled Foods, Expansion of Pharmaceutical Exports, Government
Incentives & Infrastructure Investments.

Table of Contents
1. Executive Summary
2. Market Overview
3. Market Segmentation of Malaysia Cold Chain Logistics, 2025
4. Industry Analysis
1
1.1 Executive Summary of Malaysia Cold Chain Logistics Market
2
2.1 Malaysia Cold Chain Logistics Market Size by Volume
2.2 Malaysia Cold Chain Logistics Market Size by Revenue
2.3 Historical Market Data (2019–2023)
2.4 Forecast Outlook (2024–2029)
2.5 Five-Year CAGR Analysis
3
3.1 Segmentation by Service Type: (Transportation & Distribution, Storage & Warehousing, Value-added Services)
3.2 Segmentation by End-user Industry: (Food & Beverage, Pharmaceutical & Healthcare, Chemical & Other Industries)
3.3 Segmentation by Temperature Type: (Chilled, Frozen, Deep-Frozen)
3.4 Segmentation by Mode of Transport: (Road, Air, Sea, Rail)
3.5 Segmentation by Company Type: (3PL, 4PL, In-house Operators, Specialized Cold-chain Carriers)
4
4.1 Growth Value Drivers
4.1.2 Expansion of Pharmaceutical Exports
4.1.1 Rising Domestic Demand for Frozen & Chilled Foods
4.1.3 Government Incentives & Infrastructure Investments
4.1.4 E-commerce & Cold-Chain-Enabled Last-Mile Delivery
4.2 Industry Challenges
4.2.1 High Capital Expenditure on Temperature-Controlled Assets
4.2.2 Energy Costs & Sustainability Pressures
4.2.3 Skills Gap in Cold-Chain Management
4.2.4 Fragmented Regulatory Compliance Across States
4.3 Opportunities
4.3.1 Digitalization & IoT-Based Monitoring Solutions
4.3.2 Public-Private Partnerships for Infrastructure
4.3.3 Growth in Specialty Foods & Biopharma Logistics
4.3.4 Regional Trade Agreements (RCEP)
4.4 Trends
4.4.1 Adoption of Renewable Energy Cooling Systems
4.4.2 Blockchain for Traceability
4.4.3 Modular & Pop-Up Cold Storage Units

5. Value Chain and Industry Taxonomy
6. Regulatory Framework
7. Competitive Landscape of the Malaysia Cold Chain Logistics
8. Future Market Segmentation of Malaysia Cold Chain Logistics, 2030
9. Analyst Recommendations
10. Research Methodology
4.4.4 Outsourcing vs. In-House Cold Chain Operations
5
5.1 Input Suppliers (Refrigerants, Insulation Materials)
5.2 Cold-Chain Service Providers (3PL, 4PL)
5.3 Technology Providers (IoT, Automation)
5.4 End Customers & Reverse Logistics
6
6.1 Malaysian Standards & Guidelines (DOSH, MOH, DVS)
6.2 Import/Export Controls (Halal, HACCP)
6.3 International Standards (ISO 22000, GDP, GSP)
6.4 Compliance Audit & Certification Requirements
7
7.3 Financial Parameters: Market Shares, Revenues, and Profit Margins
7.1 Major Companies Covered: (DHL Global Forwarding, DB Schenker Malaysia, Kuehne + Nagel Malaysia, CEVA Logistics,
Nippon Express (Malaysia), and Others)
7.2 Operational Parameters: (Company, Headquarter, Annual Revenue, EBITDA Margin, Return on Assets, On-Time
Delivery Rate, and Others)
8
8.1 Segmentation by Service Type: (Transportation & Distribution, Storage & Warehousing, Value-added Services)
8.2 Segmentation by End-user Industry: (Food & Beverage, Pharmaceutical & Healthcare, Chemical & Other Industries)
8.3 Segmentation by Temperature Type: (Chilled, Frozen, Deep-Frozen)
8.4 Segmentation by Mode of Transport: (Road, Air, Sea, Rail)
8.5 Segmentation by Company Type: (3PL, 4PL, In-house Operators, Specialized Cold-chain Carriers)
9
9.1 TAM/SAM/SOM Analysis
9.2 Strategic Investment Priorities
9.3 Partnership & M&A Opportunities
9.4 Risk Mitigation Strategies
10
10.1 Data Sources & Secondary Research
10.2 Primary Research & Stakeholder Interviews
10.3 Forecasting Model & Assumptions
10.4 Limitations & Definitions

11. Disclaimer
12. Contact Us
11
12

01
Executive Summary

Executive Summary
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Malaysia Cold Chain Logistics Market
(USD XX Mn)
By Service Type By End-user Industry
Value-added
Services
XX%
Pre-cooling and
order fulfillment
are vital.
Pre-cooling &
Pre-chilling
(XX%)
Pick & Pack/
Order
Fulfillment
(XX%)
Labeling &
Traceability
(XX%)
Transportation &
Distribution
XX%
Dominates with
road freight
leading.
Road Freight
(XX%)
Air Freight
(XX%)
Sea Freight
(XX%)
Storage &
Warehousing
XX%
Chilled and
frozen storage
are key.
Ambient/
Controlled
(XX%)
Chilled
(XX%)
Frozen
(XX%)
Food & Beverage
XX%
Largest segment
with diverse
subcategories.
Dairy & Ice
Cream
(XX%)
Meat, Poultry &
Seafood
(XX%)
Fruits &
Vegetables
(XX%)
Pharmaceutical &
Healthcare
XX%
Vaccines and
biologics drive
growth.
Vaccines
(XX%)
Biologics &
Gene Therapies
(XX%)
Nutraceuticals
& Diagnostics
(XX%)
Chemical & Other
Industries
XX%
Specialty
chemicals lead
this segment.
Specialty
Chemicals
(XX%)
Electronics &
Semiconductors
(XX%)
Floral &
Horticulture
(XX%)
By Temperature Type Chilled Frozen Deep-Frozen
By Mode of Transport Road Air Sea Rail
By Company Type 3PL 4PL In-house Operators Specialized Cold-chain Carriers
Source: Ken Research Analysis
Note 1: XX% denotes CAGR.
Note 2: Exhibits are illustrative; detailed numbers appear in the full report.
COPYRIGHT KEN RESEARCH. ALL RIGHTS RESERVED

02
Malaysia Cold Chain
Logistics Market Outlook

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COPYRIGHT KEN RESEARCH. ALL RIGHTS RESERVED

03
Market Segmentation of
Malaysia Cold Chain
Logistics Market

Market Segmentation of Malaysia Cold Chain Logistics Market
Malaysia Cold Chain Logistics Market Segmentation
The Malaysia Cold Chain Logistics Market Outlook to 2029 is segmented By Service Type (Transportation & Distribution, Storage &
Warehousing, Value-added Services), By End-user Industry (Food & Beverage, Pharmaceutical & Healthcare), By Temperature Type
(Chilled, Frozen, Deep-Frozen), By Mode of Transport (Road, Air, Sea, Rail), and By Company Type (3PL, 4PL, In-house Operators).
Transportation & Distribution leads, driven by Road Freight (XX%) and Sea Freight (XX%). The Food & Beverage sector—particularly
Dairy & Ice Cream (XX%) and Meat, Poultry & Seafood (XX%)—fuels growth. Frozen leads uptake; Air posts fastest CAGR.
Developments include digital Pre-cooling & Pre-chilling (XX%) and Traceability (XX%).
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Storage &
Warehousing
XX%
Transportation &
Distribution
XX%
Value-added
Services
XX%
Sea Freight
(XX%)
Air Freight
(XX%)
Road Freight
(XX%)
Chemical & Other
Industries
XX%
Pharmaceutical &
Healthcare
XX%
Food & Beverage
XX%
Meat, Poultry &
Seafood
(XX%)
Dairy & Ice Cream
(XX%)
Fruits &
vegetables
(XX%)
Deep-Frozen
XX%
Frozen
XX%
Chilled
XX%
Rail
XX%
Air
XX%
Sea
XX%
Road
XX%
Specialized Cold-
chain Carriers
XX%
In-house
Operators
XX%
4PL
XX%
3PL
XX%
By Service Type Transportation
& Distribution
By End-user
Industry
Food & BeverageBy Temperature
Type
By Mode of
Transport
By Company
Type
Key Takeaways:
Source: Ken Research Analysis
Note 1: This exhibit serves as a visual representation. The final chart will include additional segments along with detailed statistics
in the final report.
Note 2: All revenue and financial numbers are for the current year.
Note 3: "XX%" in the above exhibit denotes market shares.
The market is segmented by various service types, end-user industries, temperature types,
modes of transport, and company types.
Transportation & Distribution is a leading service type, with Road Freight and Sea Freight being
significant contributors.
The Food & Beverage industry, especially Dairy & Ice Cream and Meat, Poultry & Seafood, is a major
driver of market growth.
Frozen temperature type is predominant, while Air transport shows the fastest growth rate.
COPYRIGHT KEN RESEARCH. ALL RIGHTS RESERVED

04
Overview And Genesis Of
The Malaysia Cold Chain
Logistics Market

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E<>n<>t<>i<>t<>y<> <>t<>y<>p<>e<> R<>eve<>n<>u<>e<> <>S<>t<>r<>e<>a<>m<>s<> P<>l<>a<>ye<>rs<>
C<>o<>l<>d<> <>S<>t<>o<>r<>a<>g<>e<> <>&<> <>W<>a<>r<>e<>h<>o<>u<>s<>i<>n<>g
S<>e<>r<>v<>i<>c<>e<> <>P<>r<>ov<>i<>d<>e<>rs<>
E<>S<>L<> <>L<>o<>g<>i<>s<>t<>i<>c<>s
C<>o<>n<>s<>t<>e<>l<>l<>a<>t<>i<>o<>n<> <>C<>o<>l<>d
S<>t<>o<>r<>a<>g<>e
Q<>L<> <>C<>o<>l<>d<> <>S<>t<>o<>r<>a<>g<>e
T<>a<>n<> <>C<>o<>s<>t<>a<> <>C<>o<>l<>d
S<>t<>o<>r<>a<>g<>e
T<>e<>m<>p<>e<>r<>a<>t<>u<>r<>e<>-<>C<>o<>n<>t<>r<>o<>l<>l<>e<>d
T<>r<>a<>n<>s<>p<>o<>r<>t<>a<>t<>i<>o<>n<> <>P<>r<>ov<>i<>d<>e<>rs<>
D<>H<>L<> <>G<>l<>o<>b<>a<>l
F<>o<>r<>w<>a<>r<>d<>i<>n<>g
D<>B<> <>S<>c<>h<>e<>n<>k<>e<>r
T<>o<>l<>l<> <>G<>r<>o<>u<>p
Y<>u<>s<>e<>n<> <>L<>o<>g<>i<>s<>t<>i<>c<>s
3<>P<>L<>/<>4<>P<>L<> <>S<>e<>r<>v<>i<>c<>e<> <>P<>r<>ov<>i<>d<>e<>rs<>
A<>g<>i<>l<>i<>t<>y
K<>u<>e<>h<>n<>e<> <>+<> <>N<>a<>g<>e<>l
X<>P<>O<> <>L<>o<>g<>i<>s<>t<>i<>c<>s
T<>A<>S<>C<>O
C<>o<>l<>d<> <>C<>h<>a<>i<>n<> <>T<>e<>c<>h<>n<>o<>l<>o<>g<>y<> <>&
S<>o<>f<>t<>w<>a<>r<>e<> <>P<>r<>ov<>i<>d<>e<>rs<>
S<>e<>n<>s<>i<>t<>e<>c<>h
T<>r<>a<>c<>e<>-<>I<>T
H<>u<>a<>w<>e<>i<> <>(<>I<>o<>T
S<>o<>l<>u<>t<>i<>o<>n<>s<>)
D<>-<>L<>i<>n<>k<> <>(<>N<>e<>t<>w<>o<>r<>k<>i<>n<>g<>)
E<>q<>u<>i<>p<>m<>e<>n<>t<> <>M<>a<>n<>u<>f<>a<>c<>t<>u<>r<>e<>rs<> <>&
S<>u<>p<>p<>l<>i<>e<>rs<>
C<>a<>r<>r<>i<>e<>r
D<>a<>i<>k<>i<>n
T<>h<>e<>r<>m<>o<> <>K<>i<>n<>g
M<>i<>t<>s<>u<>b<>i<>s<>h<>i<> <>H<>e<>a<>v<>y
I<>n<>d<>u<>s<>t<>r<>i<>e<>s
I<>n<>f<>r<>a<>s<>t<>r<>u<>c<>t<>u<>r<>e<> <>D<>eve<>l<>o<>p<>e<>rs<> <>&
Fa<>c<>i<>l<>i<>t<>y<> <>O<>p<>e<>r<>a<>t<>o<>rs<>
W<>e<>s<>t<>p<>o<>r<>t<>s<> <>M<>a<>l<>a<>y<>s<>i<>a
N<>o<>r<>t<>h<>p<>o<>r<>t
I<>-<>P<>a<>r<>k<> <>M<>a<>l<>a<>y<>s<>i<>a
Q<>L<> <>C<>o<>l<>d<> <>&<> <>L<>o<>g<>i<>s<>t<>i<>c<>s
P<>a<>c<>k<>a<>g<>i<>n<>g<> <>&<> <>A<>n<>c<>i<>l<>l<>a<>r<>y<> <>S<>e<>r<>v<>i<>c<>e
P<>r<>ov<>i<>d<>e<>rs<>
M<>o<>n<>d<>i<> <>G<>r<>o<>u<>p
S<>m<>u<>r<>f<>i<>t<> <>K<>a<>p<>p<>a
C<>r<>y<>o<>p<>a<>k
S<>o<>n<>o<>c<>o<> <>P<>r<>o<>d<>u<>c<>t<>s
S<>to<>ra<>g<>e<> <>r<>e<>n<>t<>a<>l<> <>(<>p<>e<>r<> <>p<>a<>l<>l<>e<>t<>/<> <>m<>³<> <>p<>e<>r<> <>d<>a<>y<> <>o<>r<> <>we<>e<>k<>)▶
H<>a<>n<>d<>l<>i<>n<>g<>,<> <>p<>i<>c<>k<>-<>a<>n<>d<>-<>p<>a<>c<>k<> <>&<> <>o<>r<>d<>e<>r<> <>f<>u<>l<>f<>i<>l<>l<>m<>e<>n<>t<> <>fe<>e<>s▶
V<>a<>l<>u<>e<>-<>a<>d<>d<>e<>d<> <>s<>e<>r<>v<>i<>c<>e<>s<> <>(<>s<>o<>r<>t<>i<>n<>g<>,<> <>g<>ra<>d<>i<>n<>g<>,<> <>l<>a<>b<>e<>l<>l<>i<>n<>g<>)▶
E<>l<>e<>c<>t<>r<>i<>c<>i<>t<>y<>,<> <>m<>a<>i<>n<>te<>n<>a<>n<>c<>e<> <>&<> <>s<>e<>c<>u<>r<>i<>t<>y<> <>s<>u<>r<>c<>h<>a<>rg<>e<>s▶
T<>ra<>n<>s<>p<>o<>r<>t<> <>fe<>e<>s<> <>(<>p<>e<>r<> <>to<>n<>-<>k<>m<> <>o<>r<> <>p<>e<>r<> <>t<>r<>i<>p<> <>b<>a<>s<>i<>s<>)▶
F<>u<>e<>l<> <>&<> <>r<>o<>u<>te<> <>s<>u<>r<>c<>h<>a<>rg<>e<>s▶
R<>e<>e<>fe<>r<> <>c<>o<>n<>t<>a<>i<>n<>e<>r<>/<>v<>a<>n<>s<> <>r<>e<>n<>t<>a<>l▶
L<>a<>s<>t<>-<>m<>i<>l<>e<> <>d<>e<>l<>i<>ve<>r<>y<> <>c<>h<>a<>rg<>e<>s▶
I<>n<>te<>g<>ra<>te<>d<> <>c<>o<>n<>t<>ra<>c<>t<>-<>l<>o<>g<>i<>s<>t<>i<>c<>s<> <>c<>o<>m<>m<>i<>s<>s<>i<>o<>n<>s▶
B<>u<>n<>d<>l<>e<>d<> <>w<>a<>r<>e<>h<>o<>u<>s<>i<>n<>g<> <>&<> <>d<>i<>s<>t<>r<>i<>b<>u<>t<>i<>o<>n<> <>fe<>e<>s▶
C<>r<>o<>s<>s<>-<>d<>o<>c<>k<>i<>n<>g<>,<> <>t<>ra<>n<>s<>s<>h<>i<>p<>m<>e<>n<>t<> <>&<> <>K<>i<>t<>t<>i<>n<>g<> <>c<>h<>a<>rg<>e<>s▶
F<>r<>e<>i<>g<>h<>t<>-<>fo<>r<>w<>a<>r<>d<>i<>n<>g<> <>c<>o<>m<>m<>i<>s<>s<>i<>o<>n<>s▶
S<>o<>f<>t<>w<>a<>r<>e<> <>l<>i<>c<>e<>n<>s<>i<>n<>g<> <>(<>T<>M<>S<>,<> <>W<>M<>S<>,<> <>E<>R<>P<> <>m<>o<>d<>u<>l<>e<>s<>)▶
I<>o<>T<>-<>s<>e<>n<>s<>o<>r<> <>h<>a<>r<>d<>w<>a<>r<>e<> <>&<> <>d<>a<>t<>a<>-<>l<>o<>g<>g<>e<>r<> <>s<>a<>l<>e<>s▶
S<>u<>b<>s<>c<>r<>i<>p<>t<>i<>o<>n<> <>fe<>e<>s<> <>(<>r<>e<>a<>l<>-<>t<>i<>m<>e<> <>t<>ra<>c<>k<>i<>n<>g<>,<> <>a<>n<>a<>l<>y<>t<>i<>c<>s<>)▶
S<>y<>s<>te<>m<> <>i<>n<>te<>g<>ra<>t<>i<>o<>n<> <>&<> <>i<>m<>p<>l<>e<>m<>e<>n<>t<>a<>t<>i<>o<>n<> <>s<>e<>r<>v<>i<>c<>e<>s▶
S<>a<>l<>e<> <>o<>f<> <>r<>e<>f<>r<>i<>g<>e<>ra<>t<>i<>o<>n<> <>&<> <>H<>V<>AC<> <>u<>n<>i<>t<>s▶
R<>e<>e<>fe<>r<> <>c<>o<>n<>t<>a<>i<>n<>e<>rs<> <>&<> <>r<>e<>f<>r<>i<>g<>e<>ra<>te<>d<>-<>t<>r<>u<>c<>k<> <>s<>a<>l<>e<>s▶
S<>p<>a<>r<>e<>-<>p<>a<>r<>t<>s<> <>&<> <>c<>o<>n<>s<>u<>m<>a<>b<>l<>e<>s▶
I<>n<>s<>t<>a<>l<>l<>a<>t<>i<>o<>n<>,<> <>c<>o<>m<>m<>i<>s<>s<>i<>o<>n<>i<>n<>g<> <>&<> <>t<>ra<>i<>n<>i<>n<>g<> <>fe<>e<>s▶
L<>a<>n<>d<>-<>l<>e<>a<>s<>e<> <>&<> <>c<>o<>l<>d<>-<>p<>a<>r<>k<> <>d<>eve<>l<>o<>p<>m<>e<>n<>t<> <>c<>h<>a<>rg<>e<>s▶
Fa<>c<>i<>l<>i<>t<>y<> <>m<>a<>n<>a<>g<>e<>m<>e<>n<>t<> <>&<> <>u<>t<>i<>l<>i<>t<>i<>e<>s<> <>fe<>e<>s▶
E<>q<>u<>i<>p<>m<>e<>n<>t<> <>r<>e<>n<>t<>a<>l<> <>(<>fo<>r<>k<>l<>i<>f<>t<>s<>,<> <>p<>a<>l<>l<>e<>t<> <>ra<>c<>k<>s<>)▶
G<>e<>n<>e<>ra<>to<>r<> <>&<> <>b<>a<>c<>k<>u<>p<>-<>p<>owe<>r<> <>c<>h<>a<>rg<>e<>s▶
I<>n<>s<>u<>l<>a<>te<>d<> <>p<>a<>c<>k<>a<>g<>i<>n<>g<> <>&<> <>b<>o<>x<> <>s<>a<>l<>e<>s▶
G<>e<>l<> <>p<>a<>c<>k<>s<>,<> <>p<>h<>a<>s<>e<>-<>c<>h<>a<>n<>g<>e<> <>m<>a<>te<>r<>i<>a<>l<>s▶
L<>a<>b<>e<>l<>l<>i<>n<>g<>,<> <>w<>ra<>p<>p<>i<>n<>g<> <>&<> <>d<>e<>s<>i<>g<>n<> <>s<>e<>r<>v<>i<>c<>e<>s▶
COPYRIGHT KEN RESEARCH. ALL RIGHTS RESERVED

E<>n<>t<>i<>t<>y<> <>t<>y<>p<>e<> R<>eve<>n<>u<>e<> <>S<>t<>r<>e<>a<>m<>s<> P<>l<>a<>ye<>rs<>
G<>ove<>r<>n<>m<>e<>n<>t<> <>A<>g<>e<>n<>c<>i<>e<>s<> <>&
R<>e<>g<>u<>l<>a<>t<>o<>r<>y<> <>B<>o<>d<>i<>e<>s<>
S<>t<>a<>n<>d<>a<>r<>d<>s<> <>M<>a<>l<>a<>y<>s<>i<>a
M<>a<>l<>a<>y<>s<>i<>a<> <>Q<>u<>a<>r<>a<>n<>t<>i<>n<>e
&<> <>I<>n<>s<>p<>e<>c<>t<>i<>o<>n
S<>e<>r<>v<>i<>c<>e<>s<> <>(<>M<>A<>Q<>I<>S<>)
M<>i<>n<>i<>s<>t<>r<>y<> <>o<>f<> <>H<>e<>a<>l<>t<>h
(<>F<>S<>Q<>D<>)
M<>i<>n<>i<>s<>t<>r<>y<> <>o<>f
A<>g<>r<>i<>c<>u<>l<>t<>u<>r<>e<> <>&<> <>F<>o<>o<>d
I<>n<>d<>u<>s<>t<>r<>i<>e<>s<> <>(<>M<>A<>F<>I<>)
C<>o<>n<>s<>u<>l<>t<>i<>n<>g<> <>(<>c<>o<>m<>p<>l<>i<>a<>n<>c<>e,<> <>o<>p<>t<>i<>m<>i<>s<>a<>t<>i<>o<>n)▶
L<>i<>c<>e<>n<>s<>i<>n<>g<> <>&<> <>c<>e<>r<>t<>i<>f<>i<>c<>a<>t<>i<>o<>n<> <>fe<>e<>s<> <>(<>G<>D<>P<>,<> <>H<>AC<>C<>P<>,<> <>I<>S<>O<>)▶
I<>n<>s<>p<>e<>c<>t<>i<>o<>n<> <>&<> <>a<>u<>d<>i<>t<> <>s<>e<>r<>v<>i<>c<>e<> <>fe<>e<>s▶
T<>ra<>i<>n<>i<>n<>g<>,<> <>a<>c<>c<>r<>e<>d<>i<>t<>a<>t<>i<>o<>n<> <>&<> <>a<>d<>v<>i<>s<>o<>r<>y<> <>c<>h<>a<>rg<>e<>s▶
COPYRIGHT KEN RESEARCH. ALL RIGHTS RESERVED

05
Competitive Landscape

C<>o<>m<>p<>e<>t<>i<>t<>i<>v<>e<> <>L<>a<>n<>d<>s<>c<>a<>p<>e<> <>(<>1<>/<>3<>)<>
C<>o<>m<>p<>e<>t<>i<>t<>i<>ve<> <>L<>a<>n<>d<>s<>c<>a<>p<>e<> <>O<>ve<>r<>v<>i<>ew
I<>n<> <>M<>a<>l<>a<>y<>s<>i<>a<>’<>s<> <>c<>o<>l<>d<> <>c<>h<>a<>i<>n<> <>l<>o<>g<>i<>s<>t<>i<>c<>s<> <>m<>a<>r<>k<>e<>t<>,<> D<>H<>L<> <>S<>u<>p<>p<>l<>y<> <>C<>h<>a<>i<>n <>l<>eve<>ra<>g<>e<>s<> <>i<>t<>s<> <>g<>l<>o<>b<>a<>l<> <>te<>m<>p<>e<>ra<>t<>u<>r<>e<>-<>c<>o<>n<>t<>r<>o<>l<>l<>e<>d<> <>n<>e<>t<>wo<>r<>k<> <>(<>k<>e<>y
r<>e<>s<>o<>u<>r<>c<>e<>s<>)<> <>a<>n<>d<> <>w<>a<>r<>e<>h<>o<>u<>s<>e<> <>o<>p<>e<>ra<>t<>i<>o<>n<>s<> <>(<>k<>e<>y<> <>a<>c<>t<>i<>v<>i<>t<>i<>e<>s<>)<>,<> <>b<>i<>l<>l<>i<>n<>g<> <>t<>i<>e<>r<>e<>d<> <>s<>e<>r<>v<>i<>c<>e<> <>fe<>e<>s<> <>(<>r<>eve<>n<>u<>e<>)<> <>to<> <>p<>h<>a<>r<>m<>a<>c<>e<>u<>t<>i<>c<>a<>l<> <>a<>n<>d<> <>fo<>o<>d<>-
s<>e<>r<>v<>i<>c<>e<> <>c<>l<>i<>e<>n<>t<>s<>;<> Y<>u<>s<>e<>n<> <>L<>o<>g<>i<>s<>t<>i<>c<>s <>a<>d<>o<>p<>t<>s<> <>a<>n<> <>a<>s<>s<>e<>t<>-<>l<>i<>g<>h<>t<> <>3<>P<>L<> <>m<>o<>d<>e<>l<> <>w<>i<>t<>h<> <>r<>e<>a<>l<>-<>t<>i<>m<>e<> <>t<>ra<>c<>k<>i<>n<>g<> <>(<>v<>a<>l<>u<>e<> <>p<>r<>o<>p<>o<>s<>i<>t<>i<>o<>n)<>,<> <>e<>a<>r<>n<>i<>n<>g
vo<>l<>u<>m<>e<>-<>b<>a<>s<>e<>d<> <>c<>o<>n<>t<>ra<>c<>t<> <>fe<>e<>s<> <>f<>r<>o<>m<> <>s<>e<>a<>fo<>o<>d<> <>ex<>p<>o<>r<>te<>rs<>;<> D<>B<> <>S<>c<>h<>e<>n<>k<>e<>r <>i<>n<>te<>g<>ra<>te<>s<> <>a<>i<>r<>-<>s<>e<>a<>-<>l<>a<>n<>d<> <>t<>ra<>n<>s<>p<>o<>r<>t<> <>(<>k<>e<>y<> <>p<>a<>r<>t<>n<>e<>rs<>h<>i<>p<>s<>)
u<>n<>d<>e<>r<> <>l<>o<>n<>g<>-<>te<>r<>m<> <>S<>L<>A<>s<> <>w<>i<>t<>h<> <>M<>N<>C<>s<>;<> <>C<>o<>l<>d<> <>C<>h<>a<>i<>n<> <>A<>s<>i<>a<> <>o<>f<>fe<>rs<> <>o<>n<>-<>d<>e<>m<>a<>n<>d<> <>l<>a<>s<>t<>-<>m<>i<>l<>e<> <>d<>e<>l<>i<>ve<>r<>y<> <>fo<>r<> <>e<>-<>g<>r<>o<>c<>e<>r<>y<> <>(<>c<>h<>a<>n<>n<>e<>l<>s<>)<>,<> <>c<>h<>a<>rg<>i<>n<>g
p<>e<>r<>-<>d<>e<>l<>i<>ve<>r<>y<> <>ra<>te<>s<>;<> <>V<>e<>rs<>a<>b<>i<>l<> <>s<>u<>p<>p<>l<>i<>e<>s<> <>m<>o<>d<>u<>l<>a<>r<> <>c<>o<>l<>d<> <>r<>o<>o<>m<>s<> <>a<>n<>d<> <>m<>a<>n<>a<>g<>e<>d<> <>m<>a<>i<>n<>te<>n<>a<>n<>c<>e<> <>(<>c<>u<>s<>to<>m<>e<>r<> <>r<>e<>l<>a<>t<>i<>o<>n<>s<>h<>i<>p<>)<>,<> <>g<>e<>n<>e<>ra<>t<>i<>n<>g
h<>a<>r<>d<>w<>a<>r<>e<> <>s<>a<>l<>e<>s<> <>p<>l<>u<>s<> <>s<>u<>b<>s<>c<>r<>i<>p<>t<>i<>o<>n<> <>fe<>e<>s<>.<> <>A<>l<>l<> <>p<>l<>a<>ye<>rs<> <>b<>a<>l<>a<>n<>c<>e<> <>f<>i<>xe<>d<> <>vs<>.<> <>v<>a<>r<>i<>a<>b<>l<>e<> <>c<>o<>s<>t<>s<> <>to<> <>s<>e<>r<>ve<> <>p<>e<>r<>i<>s<>h<>a<>b<>l<>e<>-<>g<>o<>o<>d<>s<> <>s<>e<>g<>m<>e<>n<>t<>s<>.<>
E<>x<>h<>i<>b<>i<>t<> <>5<>.<>1
I<>l<>l<>u<>s<>t<>r<>a<>t<>i<>v<>e<> <>M<>a<>r<>k<>e<>t<> <>S<>h<>a<>r<>e<>s<> <>o<>f<> <>K<>e<>y<> <>P<>l<>a<>y<>e<>r<>s<> <>i<>n<> <>M<>a<>l<>a<>y<>s<>i<>a<> <>C<>o<>l<>d<> <>C<>h<>a<>i<>n<> <>L<>o<>g<>i<>s<>t<>i<>c<>s<> <>M<>a<>r<>k<>e<>t<>
N<>o<>t<>e<>: <>T<>h<>e<>s<>e<> <>a<>r<>e<> <>i<>l<>l<>u<>s<>t<>r<>a<>t<>i<>v<>e<> <>r<>e<>p<>r<>e<>s<>e<>n<>t<>a<>t<>i<>o<>n<>s<> <>a<>n<>d<> <>d<>o<> <>n<>o<>t<> <>r<>e<>f<>l<>e<>c<>t<> <>a<>c<>t<>u<>a<>l<> <>d<>a<>t<>a<> <>o<>r<> <>r<>e<>a<>l<>-<>w<>o<>r<>l<>d<> <>f<>i<>g<>u<>r<>e<>s<>
Source: Ken Research Analysis
Note 1: The XX% in the exhibit represents the market share of each company.
Note 2: The exhibit serves as an illustration, with numbers currently masked.
Note 3: All revenue and financial numbers are for the current year.
COPYRIGHT KEN RESEARCH. ALL RIGHTS RESERVED

Competitive Landscape (2/3)
E<>x<>h<>i<>b<>i<>t<> <>5<>.<>2
I<>l<>l<>u<>s<>t<>r<>a<>t<>i<>v<>e<> <>C<>o<>m<>p<>e<>t<>i<>t<>i<>o<>n<> <>M<>a<>t<>r<>i<>x<> <>o<>f<> <>M<>a<>l<>a<>y<>s<>i<>a<> <>C<>o<>l<>d<> <>C<>h<>a<>i<>n<> <>L<>o<>g<>i<>s<>t<>i<>c<>s<> <>M<>a<>r<>k<>e<>t<>
Major Players in Malaysia Cold Chain Logistics Market
Figure represents cumulative market share for only the product segment.:
Note: These are illustrative representations and do not reflect actual data or real-world figures
Large Players Medium Players Small Players
Source: Ken Research Analysis
Note 1: The XX% in the exhibit shows the market share of each company, which represents the company's contribution to the total market.
Note 2: The exhibit serves as an illustration, with numbers currently masked.
Note 3: All revenue and financial numbers are for the current year.
Note 4: Enterprise size categories based on annual revenue in US$—Large >100Mn; Medium 10Mn–100Mn; Small <10Mn.
Malaysia Cold Chain Logistics
Market: USD XX Mn
COPYRIGHT KEN RESEARCH. ALL RIGHTS RESERVED

C<>o<>m<>p<>e<>t<>i<>t<>i<>v<>e<> <>L<>a<>n<>d<>s<>c<>a<>p<>e<> <>(<>3<>/<>3<>)<>
E<>x<>h<>i<>b<>i<>t<> <>5<>.<>3
I<>l<>l<>u<>s<>t<>r<>a<>t<>i<>v<>e<> <>C<>r<>o<>s<>s<> <>C<>o<>m<>p<>a<>r<>i<>s<>o<>n<> <>o<>f<> <>K<>e<>y<> <>P<>l<>a<>y<>e<>r<>s<> <>i<>n<> <>M<>a<>l<>a<>y<>s<>i<>a<> <>C<>o<>l<>d<> <>C<>h<>a<>i<>n<> <>L<>o<>g<>i<>s<>t<>i<>c<>s<> <>M<>a<>r<>k<>e<>t<>
C<>o<>m<>p<>a<>ny<> H<>e<>a<>d<>q<>u<>a<>r<>t<>e<>r<>
A<>n<>n<>u<>a<>l
R<>eve<>n<>u<>e<>
E<>B<>I<>T<>DA
M<>a<>rg<>i<>n<>
R<>e<>t<>u<>r<>n
o<>n
A<>s<>s<>e<>t<>s<>
O<>n<>-<>T<>i<>m<>e
D<>e<>l<>i<>ve<>r<>y
R<>a<>t<>e<>
C<>o<>l<>d
S<>t<>o<>r<>a<>g<>e
C<>a<>p<>a<>c<>i<>t<>y<>
R<>e<>f<>r<>i<>g<>e<>r<>a<>t<>e<>d
F<>l<>e<>e<>t<> <>S<>i<>z<>e<>
C<>o<>s<>t
p<>e<>r
T<>o<>n<>-
k<>m<>
D<>H<>L<> <>G<>l<>o<>b<>a<>l
F<>o<>r<>w<>a<>r<>d<>i<>n<>g<>
B<>o<>n<>n<>,
G<>e<>r<>m<>a<>ny<>
X<>X<> X<>X<>%<> X<>X<>%<> X<>X<>%<> X<>X<> X<>X<> X<>X<>
D<>B<> <>S<>c<>h<>e<>n<>k<>e<>r
M<>a<>l<>a<>y<>s<>i<>a<>
E<>s<>s<>e<>n<>,
G<>e<>r<>m<>a<>ny<>
X<>X<> X<>X<>%<> X<>X<>%<> X<>X<>%<> X<>X<> X<>X<> X<>X<>
K<>u<>e<>h<>n<>e<> <>+
N<>a<>g<>e<>l
M<>a<>l<>a<>y<>s<>i<>a<>
S<>c<>h<>i<>n<>d<>e<>l<>l<>e<>g<>i<>,
S<>w<>i<>t<>z<>e<>r<>l<>a<>n<>d<>
X<>X<> X<>X<>%<> X<>X<>%<> X<>X<>%<> X<>X<> X<>X<> X<>X<>
C<>E<>V<>A
L<>o<>g<>i<>s<>t<>i<>c<>s<>
M<>a<>rs<>e<>i<>l<>l<>e,
F<>ra<>n<>c<>e<>
X<>X<> X<>X<>%<> X<>X<>%<> X<>X<>%<> X<>X<> X<>X<> X<>X<>
N<>i<>p<>p<>o<>n
E<>x<>p<>r<>e<>s<>s
(<>M<>a<>l<>a<>y<>s<>i<>a)<>
T<>o<>k<>yo,<> <>J<>a<>p<>a<>n<> X<>X<> X<>X<>%<> X<>X<>%<> X<>X<>%<> X<>X<> X<>X<> X<>X<>
A<>g<>i<>l<>i<>t<>y
(<>M<>a<>l<>a<>y<>s<>i<>a)<>
S<>u<>l<>a<>i<>b<>i<>ya<>,
K<>u<>w<>a<>i<>t<>
X<>X<> X<>X<>%<> X<>X<>%<> X<>X<>%<> X<>X<> X<>X<> X<>X<>
Y<>u<>s<>e<>n
L<>o<>g<>i<>s<>t<>i<>c<>s
(<>M<>a<>l<>a<>y<>s<>i<>a)<>
T<>o<>k<>yo,<> <>J<>a<>p<>a<>n<> X<>X<> X<>X<>%<> X<>X<>%<> X<>X<>%<> X<>X<> X<>X<> X<>X<>
K<>e<>r<>r<>y
L<>o<>g<>i<>s<>t<>i<>c<>s
N<>e<>t<>wo<>r<>k
(<>M<>a<>l<>a<>y<>s<>i<>a)<>
H<>o<>n<>g<> <>K<>o<>n<>g<>,
C<>h<>i<>n<>a<>
X<>X<> X<>X<>%<> X<>X<>%<> X<>X<>%<> X<>X<> X<>X<> X<>X<>
H<>e<>l<>l<>m<>a<>n<>n
W<>o<>r<>l<>d<>w<>i<>d<>e
L<>o<>g<>i<>s<>t<>i<>c<>s
(<>M<>a<>l<>a<>y<>s<>i<>a)<>
O<>s<>n<>a<>b<>r<>ü<>c<>k<>,
G<>e<>r<>m<>a<>ny<>
X<>X<> X<>X<>%<> X<>X<>%<> X<>X<>%<> X<>X<> X<>X<> X<>X<>
Y<>C<>H<> <>G<>r<>o<>u<>p<> S<>i<>n<>g<>a<>p<>o<>r<>e<> X<>X<> X<>X<>%<> X<>X<>%<> X<>X<>%<> X<>X<> X<>X<> X<>X<>
S<>o<>u<>r<>c<>e<>: <>K<>e<>n<> <>R<>e<>s<>e<>a<>r<>c<>h<> <>A<>n<>a<>l<>y<>s<>i<>s
N<>o<>te<> <>1<>: <>T<>h<>e<> <>X<>X<>%<> <>a<>n<>d<> <>X<>X<> <>va<>l<>u<>e<>s<> <>i<>n<> <>t<>h<>e<> <>e<>x<>h<>i<>b<>i<>t<> <>r<>e<>p<>r<>e<>s<>e<>n<>t<> <>p<>l<>a<>c<>e<>h<>o<>l<>d<>e<>r<> <>d<>a<>t<>a<> <>a<>n<>d<> <>w<>i<>l<>l<> <>b<>e<> <>r<>e<>p<>l<>a<>c<>e<>d<> <>w<>i<>t<>h<> <>a<>c<>t<>u<>a<>l<> <>f<>i<>g<>u<>r<>e<>s<> <>i<>n<> <>t<>h<>e<> <>f<>i<>n<>a<>l<> <>r<>e<>p<>o<>r<>t<>.
N<>o<>te<> <>2<>: <>A<>l<>l<> <>r<>e<>v<>e<>n<>u<>e<> <>a<>n<>d<> <>f<>i<>n<>a<>n<>c<>i<>a<>l<> <>n<>u<>m<>b<>e<>r<>s<> <>a<>r<>e<> <>f<>o<>r<> <>t<>h<>e<> <>c<>u<>r<>r<>e<>n<>t<> <>y<>e<>a<>r<>.
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06
Analyst Recommendation

A<>n<>a<>l<>y<>s<>t<> <>R<>e<>co<>m<>m<>en<>d<>a<>t<>i<>o<>n<>
E<>x<>h<>i<>b<>i<>t<> <>6<>.<>1
T<>a<>rg<>e<>t<> <>A<>d<>d<>r<>e<>s<>s<>a<>b<>l<>e<> <>M<>a<>l<>a<>y<>s<>i<>a<> <>C<>o<>l<>d<> <>C<>h<>a<>i<>n<> <>L<>o<>g<>i<>s<>t<>i<>c<>s<> <>M<>a<>r<>k<>e<>t<> <>O<>u<>t<>l<>o<>o<>k<> <>T<>o<> <>2<>0<>2<>9<>
S<>o<>u<>r<>c<>e<>:<> K<>e<>n<> <>R<>e<>s<>e<>a<>r<>c<>h<> <>A<>n<>a<>l<>y<>s<>i<>s
N<>o<>t<>e<> <>1<>:<> T<>h<>e<> <>e<>x<>h<>i<>b<>i<>t<> <>s<>e<>r<>v<>e<>s<> <>a<>s<> <>a<>n<> <>i<>l<>l<>u<>s<>t<>r<>a<>t<>i<>o<>n<>,<> <>w<>i<>t<>h<> <>n<>u<>m<>b<>e<>r<>s<> <>c<>u<>r<>r<>e<>n<>t<>l<>y<> <>m<>a<>s<>k<>e<>d<>.<> <>T<>h<>e<> <>d<>e<>t<>a<>i<>l<>e<>d<> <>s<>t<>a<>t<>i<>s<>t<>i<>c<>s<> <>w<>i<>l<>l<> <>b<>e<> <>i<>n<>c<>l<>u<>d<>e<>d<> <>i<>n<> <>t<>h<>e<> <>f<>i<>n<>a<>l<> <>r<>e<>p<>o<>r<>t<>.<>
N<>o<>t<>e<> <>2<>:<> A<>l<>l<> <>r<>e<>v<>e<>n<>u<>e<> <>a<>n<>d<> <>f<>i<>n<>a<>n<>c<>i<>a<>l<> <>n<>u<>m<>b<>e<>r<>s<> <>a<>r<>e<> <>f<>o<>r<> <>t<>h<>e<> <>c<>u<>r<>r<>e<>n<>t<> <>y<>e<>a<>r<>.<>
TA<>M<>/<>S<>A<>M<> <>&<> <>S<>O<>M<> <>A<>n<>a<>l<>y<>s<>i<>s<>
T<>A<>M<> <>=<> <>U<>S<>D<> <>X<>X<> <>M<>n<> <>(<>T<>o<>t<>a<>l<> <>a<>d<>d<>r<>e<>s<>s<>a<>b<>l<>e<> <>v<>a<>l<>u<>e
f<>r<>o<>m<> <>a<>g<>g<>r<>e<>g<>a<>t<>i<>n<>g<> <>a<>l<>l<> <>M<>a<>l<>a<>y<>s<>i<>a<>n<> <>t<>e<>m<>p<>e<>r<>a<>t<>u<>r<>e<>-
c<>o<>n<>t<>r<>o<>l<>l<>e<>d<> <>f<>r<>e<>i<>g<>h<>t<> <>s<>p<>e<>n<>d<> <>a<>c<>r<>o<>s<>s<> <>i<>n<>d<>u<>s<>t<>r<>i<>e<>s<> <>b<>y
2<>0<>2<>9<>.<>)<>
S<>A<>M<> <>=<> <>U<>S<>D<> <>X<>X<> <>M<>n<> <>(<>S<>e<>r<>v<>i<>c<>e<>a<>b<>l<>e
a<>d<>d<>r<>e<>s<>s<>a<>b<>l<>e<> <>b<>a<>s<>e<>d<> <>o<>n<> <>p<>e<>r<>i<>s<>h<>a<>b<>l<>e<> <>f<>o<>o<>d
a<>n<>d<> <>p<>h<>a<>r<>m<>a<>c<>e<>u<>t<>i<>c<>a<>l<> <>s<>e<>g<>m<>e<>n<>t<>s<> <>r<>e<>v<>e<>n<>u<>e
f<>o<>r<>e<>c<>a<>s<>t<>s<> <>w<>i<>t<>h<>i<>n<> <>M<>a<>l<>a<>y<>s<>i<>a<>n<> <>c<>o<>l<>d<> <>c<>h<>a<>i<>n<>.<>)<>
S<>O<>M<> <>=<> <>U<>S<>D<> <>X<>X<> <>M<>n<> <>(<>O<>b<>t<>a<>i<>n<>e<>d<> <>m<>a<>r<>k<>e<>t
s<>h<>a<>r<>e<> <>e<>s<>t<>i<>m<>a<>t<>e<>d<> <>f<>r<>o<>m<> <>a<>c<>h<>i<>e<>v<>a<>b<>l<>e
l<>o<>g<>i<>s<>t<>i<>c<>s<> <>c<>a<>p<>a<>c<>i<>t<>y<> <>u<>t<>i<>l<>i<>z<>a<>t<>i<>o<>n<> <>a<>n<>d
r<>e<>a<>l<>i<>s<>t<>i<>c<> <>p<>e<>n<>e<>t<>r<>a<>t<>i<>o<>n<> <>r<>a<>t<>e<>s<> <>a<>m<>o<>n<>g
p<>r<>o<>v<>i<>d<>e<>r<>s<>.<>)<>
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07
Ken Research Offerings

How can we add value ?
Strategy & Transformation
▶Digital transformation in logistics
and supply chain management
▶Portfolio & Growth strategy for
logistics firms
▶Regulatory compliance and
sustainability standards (ISO 9001,
ISO 14001, FDA Food Logistics, DOT
Safety Standards, LEED for Green
Warehousing, EU Green Logistics,
GS1 Supply Chain Traceability)
Growth and Scale-Up
Expansion into AI-driven
logistics, real-time shipment
tracking, and blockchain-enabled
supply chains
▶Growth in AI-powered fleet
management, autonomous
delivery solutions, and real-time
shipment tracking
▶Adoption of AI-powered supply
chain visibility, automated
inventory control, and digital
freight matching
▶Integration of AI, IoT, and robotics
in warehouse automation, fleet
optimization, and predictive
inventory management
Cost and Performance Excellence
Cost optimization through route
planning, fleet automation, and
predictive analytics
▶Expansion into multimodal
transport, green logistics, and
last-mile delivery innovation
▶Lean supply chain methodologies
for cost-effective transportation,
warehouse space optimization,
and demand-driven logistics
Lean workflow and predictive
maintenance for transport
vehicles, distribution centers,
and smart logistics hubs
Optimized route planning, fuel
efficiency, and sustainability in
transport and distribution
Customer Loyalty and Experience
Stakeholder engagement:
Manufacturers, retailers,
logistics providers, e-commerce
firms, government agencies
▶AI-driven predictive analytics for
demand forecasting, risk
mitigation, and inventory
optimization
▶Digital twin technology for real-
time supply chain monitoring,
predictive shipment tracking, and
risk management
▶CRM and digital platforms for real-
time shipment tracking, order
visibility, and automated
fulfillment
Investment Advisory
▶Feasibility studies and investment
planning for supply chain
automation, last-mile delivery,
and distribution networks
▶Investment screening for logistics
tech startups, sustainable
transport solutions, and AI-driven
supply chain platforms
▶Funding and capital advisory for
sustainable logistics innovation,
AI-driven fleet management, and
smart warehousing investments
Enablement and Implementation
▶Post-merger integration for
logistics tech firms, third-party
logistics (3PL) providers, and
warehouse automation companies
▶Execution and quality control in
smart logistics, warehouse
automation, and AI-powered
supply chain analytics
▶Supply chain and logistics
optimization for freight transport,
last-mile delivery, and demand-
driven fulfillment
Ken Research
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K<>en<> <>O<>f<>f<>e<>r<>i<>n<>g<>s<>
C<>u<>s<>t<>o<>m<>e<>r<> <>S<>a<>t<>i<>s<>f<>a<>c<>t<>i<>o<>n<> <>&
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M<>a<>n<>a<>g<>e<>m<>e<>n<>t<>
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L<>o<>g<>i<>s<>t<>i<>c<>s<>
R<>i<>s<>k<> <>M<>a<>n<>a<>g<>e<>m<>e<>n<>t<> <>&
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F<>i<>n<>a<>n<>c<>i<>a<>l<> <>P<>e<>r<>f<>o<>r<>m<>a<>n<>c<>e<> <>&<> <>R<>O<>I<>
O<>u<>r<> <>S<>o<>l<>u<>t<>i<>o<>n<>s<> <>to<> <>H<>e<>l<>p<> <>I<>n<>c<>r<>e<>a<>s<>e<> <>S<>t<>a<>k<>e<>h<>o<>l<>d<>e<>r<> <>V<>a<>l<>u<>e
-<> <>E<>n<>h<>a<>n<>c<>e<> <>C<>S<>A<>T<> <>&<> <>N<>P<>S<> <>t<>h<>r<>o<>u<>g<>h
t<>i<>m<>e<>l<>y<> <>d<>e<>l<>i<>ve<>r<>i<>e<>s<> <>a<>n<>d<> <>q<>u<>a<>l<>i<>t<>y
s<>e<>r<>v<>i<>c<>e

-<> <>I<>m<>p<>r<>ove<> <>c<>u<>s<>to<>m<>e<>r<> <>r<>e<>te<>n<>t<>i<>o<>n
ra<>te<> <>w<>i<>t<>h<> <>p<>e<>rs<>o<>n<>a<>l<>i<>z<>e<>d<> <>s<>e<>r<>v<>i<>c<>e
a<>n<>d<> <>p<>r<>o<>a<>c<>t<>i<>ve<> <>i<>s<>s<>u<>e<> <>r<>e<>s<>o<>l<>u<>t<>i<>o<>n

-<> <>R<>e<>d<>u<>c<>e<> <>c<>o<>s<>t<> <>p<>e<>r<> <>d<>e<>l<>i<>ve<>r<>y<> <>b<>y
o<>p<>t<>i<>m<>i<>z<>i<>n<>g<> <>r<>o<>u<>te<> <>p<>l<>a<>n<>n<>i<>n<>g

-<> <>D<>e<>c<>r<>e<>a<>s<>e<> <>o<>p<>e<>ra<>t<>i<>n<>g<> <>c<>o<>s<>t<> <>p<>e<>r
u<>n<>i<>t<> <>w<>i<>t<>h<> <>b<>e<>t<>te<>r<> <>r<>e<>s<>o<>u<>r<>c<>e
u<>t<>i<>l<>i<>z<>a<>t<>i<>o<>n

-<> <>I<>m<>p<>r<>ove<> <>c<>o<>s<>t<>-<>to<>-<>s<>e<>r<>ve<> <>ra<>t<>i<>o
t<>h<>r<>o<>u<>g<>h<> <>s<>u<>p<>p<>l<>y<> <>c<>h<>a<>i<>n<> <>p<>r<>o<>c<>e<>s<>s
i<>m<>p<>r<>ove<>m<>e<>n<>t

-<> <>I<>n<>c<>r<>e<>a<>s<>e<> <>i<>n<>ve<>n<>to<>r<>y<> <>t<>u<>r<>n<>ove<>r
ra<>t<>i<>o<> <>t<>h<>r<>o<>u<>g<>h<> <>d<>e<>m<>a<>n<>d<> <>fo<>r<>e<>c<>a<>s<>t<>i<>n<>g

-<> <>I<>m<>p<>r<>ove<> <>w<>a<>r<>e<>h<>o<>u<>s<>e<> <>s<>p<>a<>c<>e
u<>t<>i<>l<>i<>z<>a<>t<>i<>o<>n<> <>w<>i<>t<>h<> <>a<>u<>to<>m<>a<>t<>i<>o<>n

-<> <>R<>e<>d<>u<>c<>e<> <>s<>to<>c<>k<>-<>o<>u<>t<> <>ra<>te<> <>w<>i<>t<>h<> <>r<>e<>a<>l<>-
t<>i<>m<>e<> <>i<>n<>ve<>n<>to<>r<>y<> <>t<>ra<>c<>k<>i<>n<>g

-<> <>I<>m<>p<>r<>ove<> <>o<>n<>-<>t<>i<>m<>e<> <>d<>e<>l<>i<>ve<>r<>y<> <>ra<>te
(<>OT<>D<>)<> <>w<>i<>t<>h<> <>r<>o<>u<>te<> <>o<>p<>t<>i<>m<>i<>z<>a<>t<>i<>o<>n

-<> <>E<>n<>h<>a<>n<>c<>e<> <>o<>r<>d<>e<>r<> <>cyc<>l<>e<> <>t<>i<>m<>e<> <>w<>i<>t<>h
b<>e<>t<>te<>r<> <>o<>r<>d<>e<>r<> <>p<>r<>o<>c<>e<>s<>s<>i<>n<>g<> <>sy<>s<>te<>m<>s

-<> <>B<>o<>o<>s<>t<> <>f<>i<>rs<>t<>-<>p<>a<>s<>s<> <>y<>i<>e<>l<>d<> <>i<>n<> <>s<>o<>r<>t<>i<>n<>g
a<>n<>d<> <>p<>a<>c<>k<>i<>n<>g

-<> <>I<>n<>c<>r<>e<>a<>s<>e<> <>te<>c<>h<>n<>o<>l<>o<>g<>y<> <>a<>d<>o<>p<>t<>i<>o<>n
ra<>te<> <>t<>h<>r<>o<>u<>g<>h<> <>T<>M<>S<> <>&<> <>W<>M<>S
i<>n<>te<>g<>ra<>t<>i<>o<>n

-<> <>I<>m<>p<>r<>ove<> <>a<>u<>to<>m<>a<>t<>i<>o<>n
i<>m<>p<>l<>e<>m<>e<>n<>t<>a<>t<>i<>o<>n<> <>fo<>r<> <>f<>a<>s<>te<>r<> <>o<>r<>d<>e<>r
f<>u<>l<>f<>i<>l<>l<>m<>e<>n<>t

-<> <>E<>n<>h<>a<>n<>c<>e<> <>p<>r<>e<>d<>i<>c<>t<>i<>ve<> <>a<>n<>a<>l<>y<>t<>i<>c<>s
a<>c<>c<>u<>ra<>cy<> <>fo<>r<> <>i<>n<>ve<>n<>to<>r<>y<> <>a<>n<>d
d<>e<>m<>a<>n<>d<> <>fo<>r<>e<>c<>a<>s<>t<>i<>n<>g

-<> <>R<>e<>d<>u<>c<>e<> <>c<>a<>r<>b<>o<>n<> <>fo<>o<>t<>p<>r<>i<>n<>t<> <>b<>y
o<>p<>t<>i<>m<>i<>z<>i<>n<>g<> <>t<>ra<>n<>s<>p<>o<>r<>t<>a<>t<>i<>o<>n<> <>r<>o<>u<>te<>s

-<> <>I<>n<>c<>r<>e<>a<>s<>e<> <>f<>l<>e<>e<>t<> <>f<>u<>e<>l<> <>e<>f<>f<>i<>c<>i<>e<>n<>cy
t<>h<>r<>o<>u<>g<>h<> <>ve<>h<>i<>c<>l<>e<> <>u<>p<>g<>ra<>d<>e<>s

-<> <>A<>c<>h<>i<>eve<> <>e<>c<>o<>-<>f<>r<>i<>e<>n<>d<>l<>y<> <>p<>a<>c<>k<>a<>g<>i<>n<>g
p<>e<>r<>c<>e<>n<>t<>a<>g<>e<> <>fo<>r<> <>s<>u<>s<>t<>a<>i<>n<>a<>b<>l<>e
l<>o<>g<>i<>s<>t<>i<>c<>s

-<> <>I<>m<>p<>r<>ove<> <>c<>o<>m<>p<>l<>i<>a<>n<>c<>e<> <>ra<>te<> <>w<>i<>t<>h
i<>n<>te<>r<>n<>a<>t<>i<>o<>n<>a<>l<> <>s<>t<>a<>n<>d<>a<>r<>d<>s<> <>(<>e.<>g<>.<>,<> <>I<>S<>O<>)

-<> <>E<>n<>h<>a<>n<>c<>e<> <>r<>i<>s<>k<> <>m<>i<>t<>i<>g<>a<>t<>i<>o<>n<> <>s<>c<>o<>r<>e
t<>h<>r<>o<>u<>g<>h<> <>b<>e<>t<>te<>r<> <>s<>u<>p<>p<>l<>i<>e<>r<> <>a<>u<>d<>i<>t<>s
a<>n<>d<> <>c<>o<>n<>t<>i<>n<>g<>e<>n<>cy<> <>p<>l<>a<>n<>n<>i<>n<>g

-<> <>R<>e<>d<>u<>c<>e<> <>f<>r<>e<>i<>g<>h<>t<> <>c<>l<>a<>i<>m<> <>ra<>te<> <>w<>i<>t<>h
i<>m<>p<>r<>ove<>d<> <>p<>a<>c<>k<>a<>g<>i<>n<>g<> <>a<>n<>d<> <>h<>a<>n<>d<>l<>i<>n<>g

-<> <>I<>n<>c<>r<>e<>a<>s<>e<> <>r<>e<>t<>u<>r<>n<> <>o<>n<> <>l<>o<>g<>i<>s<>t<>i<>c<>s
i<>n<>ve<>s<>t<>m<>e<>n<>t<> <>(<>R<>O<>L<>I<>)<> <>b<>y<> <>o<>p<>t<>i<>m<>i<>z<>i<>n<>g
a<>s<>s<>e<>t<>s

-<> <>I<>m<>p<>r<>ove<> <>E<>B<>I<>T<>DA<> <>m<>a<>rg<>i<>n<> <>t<>h<>r<>o<>u<>g<>h
c<>o<>s<>t<>-<>e<>f<>fe<>c<>t<>i<>ve<> <>s<>u<>p<>p<>l<>y<> <>c<>h<>a<>i<>n
m<>a<>n<>a<>g<>e<>m<>e<>n<>t

-<> <>B<>o<>o<>s<>t<> <>c<>a<>s<>h<> <>c<>o<>n<>ve<>rs<>i<>o<>n<> <>cyc<>l<>e
t<>h<>r<>o<>u<>g<>h<> <>e<>f<>fe<>c<>t<>i<>ve<> <>wo<>r<>k<>i<>n<>g<> <>c<>a<>p<>i<>t<>a<>l
m<>a<>n<>a<>g<>e<>m<>e<>n<>t

COPYRIGHT KEN RESEARCH. ALL RIGHTS RESERVED

THOUGHT LEADERSHIP
PATHWAYS
TO EXCEPTIONAL
GROWTH
▶Ken Research brings you industry-leading brand valuation,
combined with research from the world’s
This report is just the beginning. Connect with Ken Research
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With over 200 experts and insights from 80+ countries, Ken
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We are available to personally discuss how we can support you
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Ankur Gupta
Partner & Founder
[email protected]
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Partner & Founder
[email protected]
COPYRIGHT KEN RESEARCH. ALL RIGHTS RESERVED

R<>e<>s<>e<>a<>r<>c<>h<> <>M<>e<>t<>h<>o<>d<>o<>l<>o<>g<>y<>
1<>.<> <>D<>e<>s<>k<> <>R<>e<>s<>e<>a<>r<>c<>h
S<>o<>u<>r<>c<>e<>s<>
U<>t<>i<>l<>i<>z<>e<>d<> <>i<>n<>d<>u<>s<>t<>r<>y<> <>r<>e<>p<>o<>r<>t<>s<>,
g<>o<>v<>e<>r<>n<>m<>e<>n<>t<> <>p<>u<>b<>l<>i<>c<>a<>t<>i<>o<>n<>s<>,
a<>n<>d<> <>t<>r<>a<>d<>e<> <>j<>o<>u<>r<>n<>a<>l<>s<> <>t<>o<> <>g<>a<>t<>h<>e<>r
d<>a<>t<>a<> <>o<>n<> <>t<>h<>e<> <>M<>a<>l<>a<>y<>s<>i<>a<> <>C<>o<>l<>d
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2<>.<> <>E<>x<>p<>e<>r<>t<> <>I<>n<>t<>e<>r<>v<>i<>ews<>
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i<>n<>s<>i<>g<>h<>t<>s<> <>i<>n<>t<>o<> <>m<>a<>r<>k<>e<>t
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o<>p<>p<>o<>r<>t<>u<>n<>i<>t<>i<>e<>s<> <>s<>p<>e<>c<>i<>f<>i<>c<> <>t<>o
t<>h<>e<> <>M<>a<>l<>a<>y<>s<>i<>a<>n<> <>c<>o<>n<>t<>e<>x<>t<>.<>
3<>.<> <>S<>a<>n<>i<>t<>y<> <>C<>h<>e<>c<>k
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t<>h<>e<> <>n<>u<>m<>b<>e<>r<> <>o<>f<> <>c<>o<>l<>d<> <>c<>h<>a<>i<>n
f<>a<>c<>i<>l<>i<>t<>i<>e<>s<>,<> <>t<>h<>e<>i<>r<> <>c<>a<>p<>a<>c<>i<>t<>y<>,
a<>n<>d<> <>a<>v<>e<>r<>a<>g<>e<> <>r<>e<>v<>e<>n<>u<>e<> <>t<>o
v<>a<>l<>i<>d<>a<>t<>e<> <>m<>a<>r<>k<>e<>t<> <>s<>i<>z<>e
e<>s<>t<>i<>m<>a<>t<>e<>s<> <>f<>r<>o<>m<> <>b<>o<>t<>h
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C<> <>L<>e<>v<>e<>l<> <>E<>x<>e<>c<>u<>t<>i<>v<>e~<> <>R<>e<>s<>p<>o<>n<>d<>e<>n<>t<>s
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