Manage Your Web Content with SharePoint 2013 Mobility and Search

With tremendous growth in mobile device usage on the Internet over the past few years, the importance of mobility is evident. Given the shift, companies are looking to develop and execute on strategies that provide a first-class experience for these devices. Organizations are also investing in search and content targeting techniques to provide a richer, more focused experience for customers.


SharePoint is a powerful web content management platform – and it’s even better with the 2013 release. Join Perficient’s Travis Nielsen to see a SharePoint 2013 implementation and learn how to leverage the platform’s new WCM capabilities.

1. SharePoint 2013 Web Content
Management
Mobility and Search

2. About Perficient
Perficient is a leading information technology consulting firm serving
clients throughout North America.
Perficient helps clients implement business-driven technology solutions
that …
‒Integrate business processes
‒Improve worker productivity
‒Increase customer loyalty
‒Create a more agile enterprise to better respond to new business opportunities.
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3. Perficient Profile
Founded in 1997

Public, NASDAQ: PRFT

2011 Revenue of $248 million

20 major market locations throughout North America
‒Atlanta, Austin, Charlotte, Chicago, Cincinnati, Cleveland, Columbus, Dallas,
Denver, Detroit, Fairfax, Houston, Indianapolis, Minneapolis, New Orleans,
Philadelphia, San Jose, Southern California, St. Louis and Toronto

~2,000 colleagues

Dedicated solution practices

More than 500 enterprise clients (2010) and 85%
repeat business rate

Alliance partnerships with major technology vendors

Multiple vendor/industry technology and growth
awards




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4. Perficient brings deep solutions expertise and offers a
complete set of flexible services to help clients implement
business-driven IT solutions
Our Solutions Expertise & Services
Business-Driven Solutions
•Enterprise Portals
•SOA and Business Process Mgmt
•Business Intelligence
•User-Centered Custom Applications
•Interactive Design
•CRM Solutions
•Enterprise Performance Management
•Customer Self-Service
•eCommerce & Product Information Management
•Enterprise Content Management
•Enterprise Resource Planning
•Management Consulting
•Industry-Specific Solutions
•Mobile Technology
•Security Assessments
Perficient Services
End-to-End Solution Delivery
IT Strategic Consulting
IT Architecture Planning
Business Process & Workflow Consulting
Usability and UI Consulting
Custom Application Development
Offshore Development
Package Selection, Implementation and
Integration
Architecture & Application Migrations
Education
Interactive Design

5. Our SharePoint Expertise is #1
SharePoint is HOT!
Perficient is one of the strongest, largest, most trusted SharePoint partners in the
United States.

400+ professionals in the SharePoint practice area
Leader in cloud-based SharePoint Online implementations
500+ SharePoint projects
One of 20 companies worldwide on Microsoft Partner Advisory Council for
SharePoint
Hired by Microsoft to build SharePoint 2010 demo for Microsoft Technology
Centers (MTC)
Early access to software and training via Product Group relationships
Defined competencies in infrastructure, development, design, and strategy
Strong partnerships with Nintex, NewsGator, AvePoint, Telligent, Metalogix, and
Yammer
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9. Topics
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10. SharePoint 2013 WCM
•Site design using technologies
web developers know & love
•Re-architected markup

11. Web Designers in SharePoint 2010
11
Sketches
CSS
HTML
Dreamweaver
SharePoint Designer
Custom
Navigation

12. Designer and Developer Enablement in SP2013
12
Auto
Convert
Snippet
Gallery
Channel
settings
SharePoint
Dreamweaver
Sketches
CSS
HTML
Upload

13. 13
DEMO: Design

14. Design Demo: Recap
14
What we just saw:
•Upload assets from a design agency (HTML5, CSS , .js)
•Design Manager:
•Import as a Master Page
•Identified and fixed a validation issue (<FORM> element)
•Snippet Gallery:
•Move the Content Placeholder
•Add Navigation
•Apply the new Master Page
•…all using Notepad++

15. PUBLISH: Overview
15
Search Driven Publishing Model
Multi-lingual variants and built-
in translation services
Author simplicity
Integration Scenarios

16. 16
DEMO: Publish

17. 17
Search Crawl

SEARCH
Index
Images / Assets (DocLib)
Navigation Term Set
Tagging Term Set
News / Services (Catalog)
Catalog Connection

18. 18
SEARCH
Index
ContentType=Carousel
Display Template=Slideshow
ContentType=FeaturedWork
Display Template=FeaturedWork

19. Content by Search Web Part
Integration with External data
BCS
Model Files
Search Engine / Index
Protocol
Handler
Connector
Framework
Crawl Query
Display Templates
Research
News
1
2
3
4
5
6
Content
Enrichment

20. SharePoint 2013 WCM
•Adaptive Experience
–Dynamic content
–User segmentation
•Mobile support
–Responsive design
–Device channels
–Image renditions

21. Adaptive Experiences
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•SharePoint Search as the engine of SP2013
WCM
•Out-of-the-box capabilities:
•Activity ranking: Sort by recent views and clicks
•Usage counts: Overall viewed or clicked items
•Recommendations: Based on item-to-item relationships
•Customized, adaptive experiences based on:
•User behavior (clicks)
•Referral data from search engines
•Browser type

22. Why Mobile Matters
•Mobile sales to
account for 15% of
US retail e-
commerce in 2013
•Per day: 371K
babies born. 378K
iPhones sold. 700K
Android devices
activated.
0
400
800
1200
1600
2000
2006 2008 2010 2012 2014 2016
INTERNET USERS (MM)

Global Mobile vs. Desktop Internet User
Projection,
2007-2015E, by Morgan Stanley
MobileDesktop

23. Mobile: Responsive Design
•Works via CSS3 media
queries
•All purpose

24. Mobile: Device Channels
•Channel defined by User
Agent string
•Use Cases:
•Smaller images / page weight
•Fundamentally different layout or
content
•Extensive use of mobile
frameworks
•Compliments Responsive
Design

25. 25
DEMO: Engage
Adaptive Experiences
Mobility

26. Conclusion
26
Designer tools
Design Manager
Snippet Gallery
HTML5
Search driven (data)
Term driven (nav)
Template-centric
Extensible / powerful
Designer friendly
Dynamic content
Device channels
Responsive design

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28. Connect with Perficient
April 10-12, 2013
www.shareconference.com/us
[email protected]
http://bit.ly/SV4vVf
http://slidesha.re/RmJln5
blogs.perficient.com/microsoft
perficient.com/lyncconf

29. Contact Us
Thank You!

Travis Nielsen
[email protected]
Twitter: @travisnielsen