Market Structure and Types of Market Structure

mithileshtrivedi581 186,853 views 15 slides Sep 19, 2013
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About This Presentation

This presentation is all about market structure and types of it.


Slide Content

Market Structure BY:- Mithilesh Trivedi

What is The market Structure? Those characteristics of the market that significantly affect the behavior and interaction of buyers and sellers.

Things To Be Considered Number and size of sellers and buyers T ype of the product C onditions of entry and exit T ransparency of information

Types Of Market Structure 1.Pure (perfect) Competition 2.Monopoly 3.Monopolistic Competition 4.Oligopoly

Pure (perfect) Competition Many and small sellers, so that no one can affect the market Homogeneous product Free entry to and exit from the industry Transparent and free information

Curves in Perfect Competition E (Industry:– Price maker) (Firm:-Price takes)

Monopoly A single seller : the firm and industry are synonymous. Unique product : no close substitutes for the firm’s product. The firm is the price maker : the firm has considerable control over the price because it can control the quantity supplied. Entry or exit is blocked.

Curve in Monopoly AC:-Average Cost MC:-Marginal Cost

Monopolistic Competition Multiple firms produce similar products Firms face down sloping demand curves Profit maximization occurs where MC=MR In the limit, firms compete away economic profits

Curve in Monopolistic Competition

Oligopoly Few large firms : each must consider its rivals’ reactions in response to its decisions about prices, output, and advertising. Standardized or differentiated products Entry is hard : economies of scale, huge capital investment may be the barriers to enter.

Curve in Oligopoly Competit ion

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