MDSADIQUESULEMAN
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Feb 14, 2017
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About This Presentation
COMPANY ANALYSIS OF MARUTI SUZUKI IN TERMS OF FINANCIAL
Size: 365.1 KB
Language: en
Added: Feb 14, 2017
Slides: 16 pages
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COMPANY ANALYSIS MD. SADIQUE SULEMAN PGDM 5 ROLL NO. DM16D19
Sector :- Automobile Industry The Indian auto industry The industry accounts for 7.1 per cent of the country's Gross Domestic Product (GDP) As of FY 2014-15, around 31 per cent of small cars sold globally are manufactured in India The Two Wheelers segment with 81 per cent market share is the leader of the Indian Automobile market owing to a growing middle class and a young population India is also a prominent auto exporter and has strong export growth expectations for the near future
INTRODUCTION Maruti Suzuki India Limited, formerly known as Maruti Udyog Limited, is an automobile manufacturer in India. It is a subsidiary of Japanese automobile and motorcycle manufacturer Suzuki Motor Corporation. Company Started 1982 Sector Automobiles BSE Code 532500 Chairman R. C. Bhargava
PROFILE Formerly known as Maruti Udyog Limited Subsidiary of Suzuki Motor Corporation of Japan India's largest passenger car company 50 per cent of the domestic car market Production output: 1,429,248 units (2016)
REGISTERED OFFICE Address : Plot No. 1, Nelson Mandela Road, Vasant Kunj City - New Delhi, State - Delhi Pin Code - 110070 Tel. No. - 011-46781000 011-46781134 Fax No. - 011-46150275 Email: [email protected] Internet Http://Www.Marutisuzuki.Com
KEY PEOPLE Chairman : R.C Bhargava CEO : Mr. Kenichi Ayukawa
SHARE HOLDING PATTERN
PRODUCTS
COMPETITORS HONDA TOYATA NISSAN MOTORS VOLKSWAGEN FORD FIAT HYUNDAI
SWOT ANALYSIS STRENGTHS Strong Brand Image Diversified Product Range Well Distribution Network
WEAKNESS Low Interior Quality Inability To Capture Market Share In SUV’S Inability to penetrate into international market
OPPURTUNITY Developing Hybrid Cars Increase In Purchasing Power Greater Growth In Two-wheeler Market Consumers Preference For Safer Products Make In India Campaign
THREATS Substitute Mode Of Transport Competition From Global Players Like Ford, Honda Consumers Willingness To Try New Products Competitors Spending Too Much On Advertising