Ministry Formation_Business Planning (KN).pptx

Business planning

1. Business Planning Creating & Defining Your Business

2. Naming Your Charity Your name defines your business and creates your market identity. It sets the foundation for your trademark (your logo) Descriptive Names - what your business does or is (generic, not good) Suggestive Names - not blatantly descriptive; creatively tell or hint at what you do (Toys'R'Us) (great types of names) Invented Names - completely made up (Amazon, Google, Apple); don't describe business. Great types of names.

3. Questions About Naming Your Company?

4. What is a Purpose Statement? Company's Reason for Being It is your company's "Why" Serves as your company's unifying principle Sets Company Culture Creates a common goal I nstills ownership Can be a slogan

5. Example Purpose Statements Charles Schwab Ford Motor Co. Coca Cola Dallas Theological Seminary To champion every client's goals with passion and integrity. To help build a better world, where every person is free to move and pursue their dreams. Refresh the world. Make a difference, Teach Truth. Love Well.

6. Questions About Purpose Statement?

7. What is a Mission Statement? Guides Day- to- Day Operations Answers the following questions: What do we do everyday? Who do we serve? What are we trying to accomplish? Communicates to Public the Beliefs of the Company Paints picture of who the company is and what it does Defines Operations Legal Implications States within what bounds the company operates What impact do we want to achieve?

8. Example Mission Statements CCC John Hagee Ministries Dallas Theological Seminary Elevation To train and equip students to become effective leaders in a broad variety of degree programs who can then go change the world, motivated by their love for God and compassion for people. To fulfill the commission that Jesus Christ gave His followers to go into the world and make disciples of all people. To glorify God by equipping godly servant- leaders for the proclamation of His Word and the building up of the body of Christ worldwide. Elevation Church exists so that people far from God will be raised to life in Christ.

9. Questions About Mission Statement?

10. What is a Vision Statement? Describes Organization's Future Answers the following questions: Where are we going? What do we want to achieve? What kind of future society do we envision? Provides Direction for Company Serves as a guide for choosing current and future courses of action Reveals common goal and direction for employees Focuses on Specific Outcomes Concise, unambiguous, futuristic, realistic, aspirational, inspirational Describe's company's "who", "what", and "where"

11. Example Vision Statements CCC John Hagee Ministries Desiring God (John Piper) Elevation To change the world with the Word of God through graduates involved in worldwide leadership who are motivated by their love for God and compassion for people. To save the lost and to build up and encourage those who are already believers...to take all the gospel to all the world and to all generations. To declare to the world that the deepest longings of the human heart can be fully satisfied by pursuing God's glory and that God is most glorified in us when we are most satisfied in Him. See what God can do through you.

12. Questions About Vision Statement?

13. Purpose Mission Purpose, Mission, and Vision Summary Answers the following questions: What do we do everyday? Who do we serve? What are we trying to accomplish? What impact do we want to achieve? Who you are and what you do Answers the following question: 1. Why does this company exist? Your "why" - the company's reason for existence; your unifying principle Vision Answers the following questions: Where are we going moving forward? What do we want to achieve in the future? What kind of future society do we envision? Your "who", "what", and "where" (i.e., your end goal)

14. Company Goals What are they? Goals are broad, long-term outcomes that a company strives to achieve. They are how you carry out the company's mission and achieve its vision over the long- term. A company ought to have God-sized goals that can be achieved through man- sized steps.

15. Company Goals: SMART S pecific - explicit, not vague M easurable - the goal seeking to be achieved can be quantified A ggressive - challenging goals that test and extend the limits of ability R ealistic - attainable; the goals can actually be achieved T ime- bound - subject to a deadline

16. Example Goals Increase weekly church volunteer participation by 10% by D .. . ece m be r 2023 Reduce Operating Expenses by 10% by A u g . u . . s t 2023. Increase Weekly Attendance by 20% by December, 2 . 2 . . 3 . Establish volunteer leadership training and train 75% of volunteers by November, 2023.

17. Questions About Goals?

18. Objectives What are they? Objectives are narrow, tangible, and measurable actions taken over the short-term to attain the company's goals. They are how you will achieve company goals. A company ought to have God-sized goals that can be achieved through man- sized objectives.

19. Company Objectives: SMART S pecific - explicit, not vague. M easurable - the objective seeking to be achieved can be quantified. A ggressive - challenging objectives that test and extend the limits of ability. R ealistic - attainable; the objectives can actually be obtained T ime- bound - subject to a deadline

20. Example Objectives Ryan M. to research % of core members are actively volunteering by June 1st. Charles M. to develop volunteer recruitment campaign by July 1st. Michael P. to analyze expense budget and compare to actual expenses by June 1st. Michael P. to present amended budget to Pastor/Elders by July 15th. Hire social media manager by June 1st to expand social presence Have social media manger develop social media plan and begin implementation by July 1st Shannon P. to plan community outreach event by July 15th. Jennifer M. to work with Madai S. to create volunteer leadership program by Aug. 1. Madai S. to train 25% of volunteers by end of each month. Increase weekly church volunteer participation by 10% by December 2023 Reduce Operating Expenses by 10% by August 2023. Increase Weekly Attendance by 20% by December, 2023. Establish volunteer leadership training and train 75% of volunteers by November, 2023.

21. Questions About Objectives?

22. Statement of Faith Your Statement of Faith Should: State the foundational truths that will govern your ministry; State everything that you think is important for your consumers to know about your faith; Accurately reflect your belief about God and His Word; Be supported by Scripture; Be clear and concise; Be original (not copy someone else's or boilerplate); and Be proofed Examples: Canada Christian College: https://canadachristiancollege.com/faith/ John Hagee Ministries: https://www.jhm.org/Who-We-Are#ourbeliefs Dallas Theological Seminary: https://www.dts.edu/about/doctrinal-statement/ Desiring God Ministries (John Piper): https://www.desiringgod.org/affirmation-of-faith

23. Questions About Statement of Faith?