Mobile commerce

mobile commerce
behzad baghaee

1. MOBILE COMMERCEMOBILE COMMERCE
SECURITYSECURITY
BEHZAD BAGHAEE

2. Outline
M-Commerce Overview
Advantage & disadvantage of M-Commerce
M-Commerce Applications
Mobile commerce framework
Security in M-Commerce
conclusion
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3. What is mobile commerce ?
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4. Mobile Commerce Overview
Mobile commerce (m-commerce,
m-business) , any e-commerce done in a wireless
environment, especially via the Internet
Can be done via the Internet, private
communication lines, smart cards, etc.
Creates opportunity to deliver new services to
existing customers and to attract new ones
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5. Mobile commerce from the
Customer‘s point of view
The customer wants to access information,
goods and services any time and in any
place on his mobile device.
He can use his mobile device to purchase
tickets for events or public transport, pay
for parking, download content and even
order books and CDs.
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6. Mobile commerce from the
Provider‘s point of view
The future development of the mobile
telecommunication sector is heading more and more
towards value-added services. Analysts forecast that
soon half of mobile operators‘ revenue will be earned
through mobile commerce.
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7. Provider view
Consequently operators as well as third party providers
will focus on value-added-services. To enable mobile
services, providers with expertise on different sectors will
have to cooperate.
Innovative service scenarios will be needed that meet
the customer‘s expectations and business models that
satisfy all partners involved.
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8. Outline
M-Commerce Overview
Advantage & disadvantage of M-Commerce
M-Commerce Applications
Mobile commerce framework
Security in M-Commerce
conclusion
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9. The advantages of
M-Commerce
Mobility—users carry cell phones or other mobile
devices
Broad reach—people can be reached at any time
Ubiquity—easier information access in real-time
Convenience—devices that store data and have
Internet, intranet, extranet connections
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10. Advantage
Instant connectivity—easy and quick connection
to Internet, intranets, other mobile devices,
databases
Personalization—preparation of information for
individual consumers
Localization of products and services—knowing
where the user is located at any given time and
match service to them
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11. The main disadvantages of
M-Commerce
Mobile devices offer limited capabilities
The heterogeneity of devices
Mobile device are more prone to theft and
destruction
Communication
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12. Outline
M-Commerce Overview
Advantage & disadvantage of M-Commerce
M-Commerce Applications
Mobile commerce framework
Security in M-Commerce
conclusion
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13. Mobile Service Scenarios
Financial Services.
 Entertainment.
 Shopping.
 Information Services.
 Payment.
 Advertising.
And more ...
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14. Details of service scenario.
M- commerce
Entertainment
•Music
•Games
•Graphics
•Video
Communications
•Short Messaging
•Multimedia Messaging
•Unified Messaging
•e-mail
•Chatrooms
•Video - conferencing
Transactions
•Banking
•Broking
•Shopping
•Auctions
•Betting
•Booking & reservations
•Mobile wallet
•Mobile purse
Information
•News
•City guides
•Directory Services
•Maps
•Traffic and weather
•Corporate information
•Market data
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15. Classes of M-Commerce Applications
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16. outline 16
M-Commerce Overview
Advantage & disadvantage of M-Commerce
M-Commerce Applications
Mobile commerce framework
Security in M-Commerce
conclusion

17. Mobil commerce framework
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18. framework 18
Application : many new application are becoming
possible , and many existing e-commerce application
can be modified for a mobile environment.
User infrastructure : the design of new mobile
commerce application should consider the
capabilities of the user infrastructure the mobile
device.

19. framework 19
Wireless middleware : with its ability to hide the
underlying networks details from application while
providing a uniform and easy to use interface ,
middleware is extremely important for developing
new mobile commerce application
Networks infrastructure : in mobile commerce ,
service quality primarily depends on network
resources and capabilities

20. framework 20
The framework also provides a developer
provider plane , which addresses the different
needs and views of application developers ,
content providers , and service provider

21. Outline
M-Commerce Overview
Advantage & disadvantage of M-Commerce
M-Commerce Applications
Mobile commerce framework
Mobile application security
conclusion
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22. Mobile application security
Nowadays smartphone and other mobile devices
have become incredibly important in every aspect of
our life
Therefore , security is
Considered as an important
Factor in wireless communication technologies
particularly in a wireless ad-hoc network and
mobile operation system
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23. Mobile application security
Three fundamental categories of security goals and
objectives of information in an organization :
Confidentiality , Integrity , Availability
 More to say , security can measured through :
Confidentiality , Integrity , Authentication ,
Authorization
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24. Three classified section of
threat model
Each mobile platform introduced and
implemented their model or approaches to
enforcing application security
Attack goals
Attack vector
Mobile malware
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25. Three classified section of
threat model
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26. outline

M-Commerce Overview
Advantage & disadvantage of M-Commerce
M-Commerce Applications
Mobile commerce framework
Mobile application security
conclusion
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27. conclusion
There will no mobile commerce without
security of the underlying technologies
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