Visual movement is used by artists to direct viewers eyes through their work, most often to a focal point or focal areas (A.K.A. the center of interest). Movement is directed along lines, edges, shapes and colors. Your eyes naturally follow these lines and edges that you see in drawings, paintings, sculpture, architecture and nature. MOVEMENT
Used by artists to create an area of dominance or focus in their art. Emphasis also controls the sequence in which parts of the artwork are noticed. EMPHASIS
Emphasizing an Element -this element dominates the entire work Emphasizing an Area -one area is dominant over the others creating a ‘focal point’ or ‘focal area’ TYPES OF VISUAL EMPHASIS Focal Point or Focal Area -the most important part of the work or the first part of the work to attract the attention of the viewer
TECHNIQUES TO CREATE EMPHASIS
Using the Rule of Thirds ensures good placement of a focal point RULE OF THIRDS LOCATION
Placing an element that contrasts(is different) with the rest of the work CONTRAST
One object or a few objects are placed alone or apart from similar objects This draws attention to the isolated object or objects ISOLATION
An object that looks out of the ordinary or is very different than other objects will draw attention and become the focal point UNUSUAL
When many elements in a work point to one area or object, that becomes the focal point Also can be achieved with people looking in a certain direction CONVERGENCE