Nature of C0mmunication.Lesson 2.AS TASK #4

Nature of Communication

1. Nature of
Communication
Cyrus E. Pasao

2. Communication
Communication is a process of exchanging verbal/non-verbal information between
two or more people who can be either the speaker or the receiver of messages.
Communication is used to meet the purpose of a person. The purpose could be to
inform, to persuade, or to entertain.
Communication can be in the form of written, verbal, non-verbal and visuals.

3. Three main types of
communication
a word to word, face to face, or
remotely type of communication
through facial expressions, hand
gestures, posture, and appearance
use of maps, drawings, and graphic
designs
Verbal
Non-Verbal
Visual

4. The seven major elements of
a communication process
Sender Encoding Receiver Feedback
Ideas DecodingChannel

5. Model of Communication
There are communication models that determine how communication
happens and they are divided into three categories such as linear,
interactional, and transactional.
Under the Linear Model, are the Models of Laswell’s Model, Aristotle’s
Model, and Berlo’s SMCR model.
Under the Transactional Model, are the Models of Barlund’s Model,
Shannon and Weaver Model.
Under the Interactive Model, are the Models of Schramm’s Model and
White’s Model.
There are communication models that determine how communication
happens and they are divided into three categories such as linear,
interactional, and transactional.
Under the Linear Model, are the Models of Laswell’s Model, Aristotle’s
Model, and Berlo’s SMCR model.
Under the Transactional Model, are the Models of Barlund’s Model,
Shannon and Weaver Model.
Under the Interactive Model, are the Models of Schramm’s Model and
White’s Model.

6. Models of Communication
In linear model, communication is considered one way process where
sender is the only one who sends message and receiver doesn't give
feedback or response.
Linear Communication Model
Transactional Model
Transactional model of communication is the exchange of messages
between sender and receiver where each take turns to send or receive
messages.
Interactive Model
The interaction model of communication describes communication as
a two-way process in which participants alternate positions as sender
and receiver and generate meaning by sending and receiving
feedback within physical and psychological contexts.

7. Thank you!