Nestle maggi

This ppt I made from business process management perspective where you will find plant location to potential customers.

1. Business Process Management Project -1 Supriya Boruah MAM 6 TH SEM

2. Company profile Nestle is the world largest food and beverage manufacturing company . It mainly deals in chocolates, milk products, Maggi, soup,sauce,coffee,tea,milkmaid,and mineral water etc. They have more than 2000 brands ranging from global icons to local favourites and they are present in 189 countries across the world. MISSION Nestle mission of “GOOD FOOD ,GOOD LIFE” is to provide the best food to people throughout the world. VISION Being the best in every thing we touch and handle “Respected, Trustworthy food,Nutrition,Health and wellness company”.

3. About the Maggi noodles Maggie : Maggi is ready to eat food of nestle . Founded in 1890. Founded by Julius Maggi. Acquire by nestle in 1942. Introduced in India in 1982. T he launch of Maggi noodles in India it created an entirely new category “instant noodles” In 2005 nestle India ltd .started a range of new healthy products under Maggi brand.

4. Maggi Noodles In India Maggi Noodle was Launched in India at The time when instant noodles was not that well known a category but soon Maggi noodles started gaining popularity among Indian consumer by capturing 77% of Indian market. When Nestle India launched Maggi instant Noodles in country, it used the tagline, “ fast to cook and good to eat ” to not only promote the product but also to educate the ever growing aspirants consumer about the advantage of using it. Nestle Unleashed brand Maggi in India almost 25 years in 1983 with launch of its traditional 2 min noodle in its masala, tomato and chicken flavours, followed by its curry flavours some years down the line.

5. In 1982, when Maggi launched its 5 min Maggi noodles in the Indian market ,the biggest problem for the company was how to popularize a different diet like Maggi in Indian traditional cultural diet . Noodles are not considered healthy in India .That is why company later tried to sell noodles with rice flour etc. But they are not popular as masala. Maggi first kept in mind the comforts of professional women in their commercials. But , the advertising campaign was unsuccessful as the noodles fell into the snack category, and Indian women were not ready to compromise on the health of their children .Thus ,when it did not go against women, nestle India made young children their target. The kids were crazy about noodles .one of Maggi's commercials impressed the general public very much . In that ad, the kid says, "mommy ,I am hungry” and mom responds with laugh ,’just 2min. Due to these 2 min ,Maggi became the largest brand of instant noodles in India . Later, for their brand extension ,Maggi also launched tomato ketchup ,soup ,pasta etc. in the Indian market.

6. Ingredients used to make Maggi Noodles Wheat flour (Maida ) Palm oil Wheat gluten Thickener acidic regulators Humectant Sugar Edible starch Caramel salt mix (lodised salt ,colour& palm oil) Flavour enhancer & Minerals (ferric pyrophosphate) Taste maker Hydrolysed groundnut(peanut) protein Mixed spices(23.6%) (Dehydrated onion ,coriander powder (3.2%),Red chilli powder (3%),Turmeric powder(2.8%),Dried garlic, Cumin powder(1.3%),Aniseed powder, Fenugreek powder, Ginger powder,Blackpaper powder, clove powder ,Green cardamom powder and nutmeg powder.)

7. Manufacturing Process & its machinery Maggi Noodles

8. Step 1 : Feeder system The machine has a feeder system .It utilizes a vacuum distributor through which the flour is moved to the mixer. Step 2 : Mixing There is a motor drive gear present in this machine. It moves the campaigner tube to prepare the dough . Water is mixed properly with the flour with the help of the mixer . When the dough is ready than the motor moves the roller to drive the belt . After that ,the dough is shifted to the belt . Next ,the mixer spreads the dough evenly into the compounding part of the machine. Step 1 Step -2

9. Step3: Compounding process With the help of the dough distributor, the dough is transferred to the compounding part of the bowl noodles packing machine. First of all, it presses the dough properly. After that, it separates the dough into two pieces. The compounding process is imperative to enhance the flavor and taste of the noodles . Step 4: Slitting When the compounding process ends then the dough is moved to the slitter of the  noodles cutting machine . There is a rotating cutter in the slitter which cuts down the dough sheet properly. Step-3 Step-4

10. Step 5: Steaming There is a multilayer steam box embedded in the machine. It is quite useful as in the box; the noodles are steamed for one to five minutes at 100-degree centigrade. With the help of steam, the starch present in the noodles becomes digestible . Step 6: Cutting After the process of steaming, the noodles are cut into the required shape and length. The compressed air is blown on the noodles to shape them up appropriately. Step-5 Step-6

11. Step-7: Frying Process The perfectly shaped noodles are dewatered at the temperature of 140-degree centigrade. For that reason, the moisture content is condensed to 4-6 percent. Also, the starch is more gelatinized . Step-8: Cooling & packaging Process In the end, the Noodle Making Machine blows cool air on the noodles. Afterward, they are properly sealed efficiently. The conveyor belt of the machine then sends these sealed noodles to the packaging area. In this area, the noodles are packed up in the packets. Step-7 Step-8 Cooling area Packaging area

12. About Maggi Noodle Machine Instant Noodle Making Machine Automatic line is the production of new generation which developed based on similar productions from overseas and domestic market.  It has high technology, compact structure, original design and stable performance.  According to the desired production capacity, this noodle product line can produce 30,50,100 or 150 thousand packs of instant noodles every shift . Using the advanced technology for nutrient and instant foodstuff complete lines, the plant is innovative with advanced structure, excellent performance  and reliable quality that provide an ideal choice for the investor in foodstuff industry. This machine is quite big and it has its many parts . Each parts plays an important role in the making of Maggi noodles. The worker just need to add ingredients in this machine automatic machine and leave the rest on it. With the help of this noodle making machine ,the Maggi noodles are manufactured in the factory.

13. Features of Automatic Maggi Instant Noodle Machine 1. Using the gear transmission, smooth operation, safe and reliable. 2 .Automatic pick the system.  3. Automatic transmission, automatic cut the cross, automatic to the pole. 4. Multiple sets of rolling, roll drawing, feeding uniform. 5. For the reducer, the sprocket chain drive is low noise, and long service life. 6. Safe operation, easy to clean.

14. Distribution system Nestle has its own distribution channel equipped with all necessary transportation facilities They transport their product at major regional sales offices, which are situated at different cities of India. These sales offices ( distribution centers) have their own vans with sell people who sell and transport goods to the small retails.

15. Distribution channel Nestle has 8 factories across India. At present Maggi instant noodles are manufactured at three plants in India . Maggi are directly shipped to CFAs(Carry and Forward Agencies) located in each in each states. These CFAs provide the warehousing facilities that are required for distribution across the states. The presence of CFAs in each states ensure that the taxes ,octoroi,and other state level charges applied are lower. Types of distribution : Distribution Targeting Traditional Trade Distribution Targeting Modern trade

16. Distribution Targeting Traditional trade Distribution focused on traditional trade deals with wholesalers for reaching areas with spear demands and Retailers in the area of high demand. The wholesaler distribute Maggi to small stockiest and retailers. Each distributers covers close to 400-500 retail stores then the product is shipped from the distributer to the wholesaler or retailer as per the order taken by the distributer sales man. Distribution Targeting Modern Trade Modern trade involves retail store chains Ex :Big Bazar ,Reliance Fresh etc. They are serviced through specially designated distributors. The number of supplying goods to these major retailers is smaller than that of traditional trade.

17. Maggie Distribution Network

18. Research and development R&D led Nestle as the food industry leader in nutrition, health and wellness. 60/40+ initiative ensures that all of nestle products meet rigorous standards for nutrition and consumer preference. The Nestle Research centre puts science into action throughout the food production process, from research on ingredients to food science and technology, quality and safety and consumer research. Nestle R&D addresses three areas of benefits for consumers Safety and quality Nutrition and health Taste, texture and convenience Nestle R&D is translating nutrition and food science in two ways: From consumer needs into research priorities From emerging science into consumer benefits and services

19. Plant layout Nestle is using a plant layout which is functional in nature. Layout that can handle varied processing requirements. Here all machines performing similar type of operations are grouped together at one location in the process layout. Thus their facilities are grouped together according to their functions. Here each production unit of system works independently. There is a high degree of machine utilization ,as a machine is not blocked for a single product.

20. Nestle QCS guarantees food safety with quality standards world wide. QCS is audited and verified by independent certification bodies as per ISO standards,norms,law and regulatory requirements. QCS goals are: Enhance the quality of consumer lives every day . Offering tastier and healthier products world wide. Work with motto “good food, good life” Ensure consumer safe and high standard products. QCS ensure same quality standard world wide but not the same products, as Nestle gives values to consumer in basis of their localities ,region ,food habits,tastes,religion and cultural background. Products vary zone wise in composition,recipe,packaging and branding . NESTLE Quality Control system

21. Nestle quality policy 01 02 03 04 Comply with food safety standard Global objective Quality Build trust offering expected consumer product No waste attitude Zero defects

22. Logistics & Supply chain Management Nestle supply chain management team monitors every movement of goods to various places of the country in order to control surplus and shortage of goods. The company practices effective inventory planning that would enable smooth running of the organization ,availability of product to the customers and accessibility of the product at the right time. Nestle company distributes its products from various point of production to point of consumption. For some production ,the production process begins from the firms before they are taken to the factories or manufacturing plants. After the manufacturing plant the consumer goods are taken to the warehouse where the manager ought to monitor how they are sourced out of the facility to the appropriate target market.

23. Inventory control For controlling inventory ,nestle use continuous reviews which is the whole computerized system . In this way they keep a continuous control over their inventory . The store officers not only maintains records but also makes visits at the warehouses to see the actual situation of materials. The officers can review the inventory at any time. Operation manager and the auditing people also check the inventory and its records so that the risk of loss or manipulation may be minimized. Each time an inventory item is received or issued from the inventory at one of the nestle locations, the system automatically updates stock quantities and values ,and reduces inventory. At the inventory management there are three types of good movement namely goods receipt, goods issues and transfer posting . As soon as the goods movements is entered, stocks are updated, material document are created to record the event and accounting documents are created when change in valuation area occurs.

24. IT Tools and Improvement Programs Nestle use ERP,SAP-SCM software to ensure seamless information flow across the globe . Nestle also use EDI to facilitate instant and paperless purchase orders with supply. Improvement Programs : Project globe: I t is a $2.4billion project aimed at standardizing the procurement, distribution and sales management system across globe. Ingenious : Crowdsourcing initiatives to facilitate communication about supply chain challenges, problems and ideas across supply chain teams worldwide. Blue number program : This program basically gives farmer online presence ,encourages them to improve their sustainability practices by enabling self assessment of voluntary standards and connect them to buyers . This program was started by United Nation in 2015.

25. THANK YOU