New Presentation For Preflix Advertising Program 4 24 11 For Linked In And Facebook

movieadman 340 views 18 slides Apr 24, 2011
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About This Presentation

New Preflix Ad Program Information 4-24-11


Slide Content

Preflix Advertising Program
Welcome to…

Proprietary and Confidential Information
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Hello I’m Jim Karston Jr.
Rolling out the Red Carpet for you!

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Now Showing
Your Business Your Business
Drive Traffic to…

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v
Cinema companies pursuing 
advertising sales should 
emphasize attractive
demographics and their 
unique captive environment 
as their primary value.
Moviegoers are a captive, 
attentive audience who are 
more available to
advertising messages due to 
the unique media 
environment. Without remote
controls and other devices 
that interrupt the viewing and 
listening experience,
cinema audiences are some 
of the most available to 
advertising in the world.
Arbitron Cinema Study
We are #
1
when is comes to taking care of Local Businesses!
Your Business in front of Millions of Captive Movie Patrons Helo I’mJiKamrKs I’ssmiItsna’’Im
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A Few Facts About Cinema Advertising
No ad skipping technologies
100% customer engagement with entertaining pre-shows
Growing Media – Annual
growth of 12.7%
in 2010
2 BILLION in attendance in 2010:
Enormous Exposure
Low Advertiser Clutter, Limited Ad space
Up to 70 foot screens with larger than life images
High Quality images & sound delivered in a dark auditorium
Americas favorite entertainment destination
The Only Advertising Vehicle Where Your Message Is Viewed On The Big
Screen By A
Captive
,
Engaged
And
Receptive
Consumer

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OVER 100 Million Movie Tickets Are Sold Each Month In The U.S.
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we’re early!
Yeah, Great seats.

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Nearly 300 Theatres With Over 2,400 Screens
- 22 of top 25 DMA’s, 38 of top 50 DMA’s
(DMA) = Designated Market Area

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Minnesota Markets & Attendance
City Theatre Name Circuit Name/Type Screens Attendance Annual Movies Albert Lea The Mall Cinema 7 CEC Digital 7 86,265 6,945
Austin CineMagic 7 Theatres CineMagic Theatres Digital 7 120,000 8,258
Baxter Movies 10 Westgate Mann Theatres, Inc. Digital 10 297,201 15,300
Bemidji Amigo 9 Theatre CEC Digital 9 217,289 10,710
Breckenridge Cinema 6 CEC Slide 6 56,427 5,940
Burnsville Atlantis 15 Theatres CineMagic Theatres Digital 15 750,000 21,840
Champlin Champlin 14 Mann Theatres, Inc. Digital14 254,102 25,550
Delano Delano Theatre 5 Muller Family Theatres Digital 5 72,500 7,200
East Bethel East Bethel Cinema Muller Family Theatres Digital 10 127,594 12,500
Faribault Fairbo Cinema 6 CEC Slide 6 65,032 5,940
Grand Rapids Grand Rapids Cinema 8 Mann Theatres, Inc. Digital 8 147,181 12,400
Hibbing Hibbing Cinema 8 Mann Theatres, Inc. Digital 8 137,313 12,400
Hopkins Hopkins Cinema 6 Mann Theatres, Inc. Digital 6 344,227 9,300
Hutchinson Century 9 Theatres CineMagic Theatres Digital 9 130,000 9,360
Lakeville Lakeville Theatre 21 Muller Family Theatres Digital 21 610,000 28,465
Maple Grove Maple Grove 10 Mann Theatres, Inc. Digital 10 168,519 14,000
Marshall Marshall 6 CEC Slide 6 105,638 5,940
Monticello Monticello 15 Theatre Muller Family Theatres Digital 15 283,000 27,300
Mountain Iron Cinema 6 CEC Slide 6 86,864 5,940
Plymouth Willow Creek 12 Muller Family Theatres Digital 12 371,000 21,840
Plymouth Plymouth Cinema 12 Mann Theatres, Inc. Digital 12 414,027 21,900
Rochester Hollywood Stadium 12 CineMagic Theatres Digital 12 350,000 20,440
Rochester Chateau Theatres CineMagic Theatres Digital 14 500,000 24,994
Rogers Rogers 18 Muller Family Theatres Digital 18 192,000 32,850
St. Louis Park Park 6 Mann Theatres, Inc. Digital 6 178,138 10,950
St Michael Metropolitan CineMagic Theatres Digital 15 500,000 21,840
St Paul Grandview Theatres 1 & 2 Mann Theatres, Inc. Digital 2 87,642 3,000
St Paul Highland Theatres 1 & 2 Mann Theatres, Inc. Digital 2 82,205 3,000
Waconia Waconia Cinema Muller Family Theatres Digital 6 113,594 7,000
White Bear White Bear Theatre Muller Family Theatres Digital 17 419,798 30,000
Winona Winona 7 CEC Digital 7 165,182 8,205_______
Totals 31 Theatres 4 Circuits 295 7,337,488 446,177

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74% of Americans Attend the Movies!
Average person goes to about 5.5 Movies a year

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Frequent Moviegoers Have a Higher Income!
4%
7%
10%
23%
57%
0%
10%
20%
30%
40%
50%
60%
$15K $24K $34K $49K $50K+
Frequent moviegoers see 12 or more films per year
INCOME OF FREQUENT MOVIEGOERS

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Why Cinema?

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•“The marketplace realizes that movies at the theatre are big event offerings,
with new titles launching every weekend,” “The results clearly demonstrate
that consumers bond with brands they see advertised in cinema, which drives
consideration and purchase intent, leading to increased brand trial and loyalty.
This research compares advertising in theatres to the same creative in high-
profile TV events such as the Super Bowl, Golden Globes, Oscars or Emmys.”
said Michael Chico, CAC Executive Vice President, Sales, Marketing & Research.

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4 Reasons you should be on-screen Now!
All 4 of these movies have sequels Coming Soon!

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Partnering with Preflix is easy and effective! Consultant…
Reserve your Ad space & customize your Ad campaign.
Creative Staff…
Brainstorm, Develop, Innovate, Evolve new ideas.
Design Team…
Create your brand and top of mind awareness.
Production…
We will produce your custom high quality commercial.
Implement…
Place your Ad on-screen in local Movie Theatres of your choice.
Results…
Create Brand Recognition.
Become the latest household name.
Evolve your business to the current century.
Deliver direct sales & drive new revenue streams.
Our bottom line is to develop brilliant Marketing Idea s, deliver
them to
the Big Screen and take your business to the next level!

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Increase your Viewership, Customer Loyalty & Brand Awareness
We have limited inventory space, so reserve yours today!

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