Note on Opportunities for FPOs in the fisheries and Agri allied farming, marketi.pdf

Major opportunities for Farmer Producer Organization (FPO's) in the Fisheries and Agri Allied farming, Marketing, Food Processing and Export Sector.

1. Note on

Opportunities for FPOs in the Fisheries and Agri allied Farming,
Marketing, Food processing and Export sector

By Shri. Bhukya Bhaskar, Fisheries

Farmers Producer Organizations (FPOs) inthe fisheries sector, known as Fish Farmer Producer
icant opportunities to leverage collective bar
y resources and outputs, they can improv

market access, and enhance sustainability

Opportunities for EPOS in the fisheries sector

FFPOs can generate revenue and increase members income through these opportunities:

Production and input POS can procure inputs like seeds, fingerlings, Fish feed,
and fishing nets in bulk, reducing costs for members. They can also aggregate Fish from

member for collective marketing, ensuring better price realization

Technology adoption: FFPOs can facilitate the adoption of modern aquaculture techniques such
as Recireulatory Aquaculture Systems (RAS), Biofloe technology, cage culture, and pen culture

This enhances production, productivity, and profitability.

Post-harvest management: By investing in and managing shared infrastructure like ice plants,
cold storage, insulated vehicles, and processing units, FPOS can reduce post-harvest losses and

provide value-added services

Value addition and processing: FFPOs can set up processing units to produce value-added
products like fish pickles, cutlets, and dried fish. This captures a larger share of the consumer

rupee and expands market access.

Market linkages: FPOs can establish direct market linkages with large-scale buyers such as
retailers, exporters, and food processing companies. They can also onboard members onto digital
platforms like e-NAM and ONDC to access broader markets,

Export business: With improved quality control, cold chain infrastructure, and value addition,

FFPOs can directly enter the export marke, realizing higher profits for their members.

2. Diversification: FPOs can explore other profitable activities such as ornamental fish farming
seaweed cultivation, a ated fish far bine fisheries with other

agricultural or livestock activities

Enhanced production and inputs.

Bulk procurement: FFPOs can purchase quality inputs lke fish seed fingerings, broodstock

and feed in bulk at lower prices, reducing operational costs for members

‘Technology adoption: They can facilitate the adoption of modem aquaculture techniques,
including Recireulatory Aquaculture Systems (RAS), bioloc technology, and cage culture, 10

boost productivity

‘Seed production: Setting up hatcheries and brood banks enables FFPOS to control the quality of

or hiring insulated cargo vehicles and refrigerated vans,

FFPOs can reduce post-harvest losses and ensure the freshness of produce during transportation

Processing: Siting up facilities for sorting, grading, cleaning, and packing adds value to the
ich. lead ter price realization, FFPO can also establish advanced processing units for

creating value-added products like pickles, flakes, and cutlets

Cold chain infrastructure: Developing ie plants and cold stor < helps member

preserve their catch and avoid distress sales during pe

an secure better prices by eliminating middlemen and establishin

TL ish products onlin

1 diversify incon

3. sed fish products can entrant

Promotion of 10.000 FPOs,

landing centers, markets, and processing unit

ments, including the purch

entrepreneurship models for output-based businesses

FFPOs can move beyond basic aggregation to ere ful, output-based businesses.

4. Integrated fish farm model juaculture with other activities ike livestock or crop

cate a diversified, more resilient, and profitable enterprise. This can include

Pond-based systems: Using farm ponds for fish culture alongside the cultivation of vegetables,

fruits, or fodder erops on the bunds.

Aquaponics: Combining ish culture with hydroponic plant cultivation to create a symbiotic

system where fish waste feliz plants.

Hub-and-spoke models: A centralized FFPO acts as a "hub that collects, processes, and
markets produce from its member-producers (the "spokes"). The hub can establish a brand,
manage a cold chain, and handle forward market linkages with urban retailers, kiosks, and

mobile vending units,
Specialized product development: FFPOS can focus on high-value segments:

Hatchery operations: Establishing hatcheries to produce high-quality, locally-sourced fish and

shrimp seed for members and other local farmers,

Specialty fish: Cultivating specific high-demand species lke sea bass or ornamental fish to cater

Lo niche market.

Value chain integration models: FFPOs can create à fully integrated business:

Feed production: Setting up small-scale feed mills to produce quality, ost-effective fish feed

Processi Developing a unique brand for their products and managing the

entire process, from harvesting to packaging and retail.

online platforms and social media for direct-to-consumer sales,

increasing profit margins by cutting out intermediarios

5. diferent

h controlled water

tes for sorting, packaging, and free

Model: The FFPO acıs as a central hub f

lishes local collé ped with chilling Facil

6. Q £ a brand to target dom

modem transpor vehicles for vending live fish,

Revenue: Direct sales to consumers, increas ability

e à high-valuc, sustainable alternative.

st lies for drying, powdering, and extracting valuable compounds for]

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