Oral Communication in Context_Models of Communication.pptx

Oral Communication in Context_Models of Communication.pptx

1. Lesson What comes into your mind when you hear the word “model”? How is it related to communication? Keynotes Models of Communication Models of communication provide a graphical and logical representation of a communication process. They show the sequence and relationship which occur between various elements of communication.

2. Lesson Why is the model called “linear communication”? May you cite other settings where Aristotle’s model is appropriate to use. Models of Communication Speech Audience Speaker • Illustrates communication at its simplest form • The first and earliest model introduced in 5BC • Setting, where the listener is situated is the most important to include: o Legal: courts for ordinary people o Deliberative: political assemblies o Ceremonial: celebrations Aristotle’s Model

3. Lesson Why is the model called “linear communication”? May you cite other settings where Aristotle’s model is appropriate to use. Models of Communication Speech Audience Speaker Aristotle’s Model • Communication has only three ingredients: Speaker: the person who speaks and gets the message out • Speech: the message that the individual produces • Audience: the person who listens and gets the message

4. Lesson How will you describe the Shannon-Weaver Model based on the given figure? How is it different from the model of Aristotle? Models of Communication Shannon-Weaver Model

5. Lesson Why is it called the mother of all communication models? Models of Communication Shannon-Weaver Model • The model was introduced by Claude Shannon and Warren Weaver in 1949. • Often referred as the mother of all communication models • Depicts communication as a linear or one-way process • Consists of five elements: o Source: producer of message o Transmitter : encoder of message into signals o Channel: signals adapted for transmission o Receiver: decoder of message from the signal o Destination: to whom the message is intended

6. Lesson How is Transaction model different from the first two models presented? Models of Communication Transaction Model Transaction Model

7. Lesson What comes into your mind when you hear the word “model”? How is it related to communication? Models of Communication •  This model was proposed by Barnlund in 2008. •  This holds that individuals are simultaneously engaging in the sending and receiving of messages. •  The model is an interactive two-way process of communication. •  It includes feedback as one element. •  Noise may interfere with the flow of communication. Transaction Model

8. Lesson How is this model different from the previous models presented? Models of Communication Schram Model Schram Model

9. Lesson What is the unique feature of this model which can’t be found in the other models presented? Models of Communication •  This communication model was introduced by Wilbur Schram, considered as the father of mass communication, in 1954. •  The model involves the sender, encoder, signal, decoder, and receiver. •  This also explains why communication breakdown occurs. •  It emphasizes that communication includes acts which confer knowledge and experiences, give Schram Model Schram Model

10. Lesson Who, in your opinion, is a good communicator? Why do you think he/she communicates well? Keynotes Features of Effective Communication In 2012, Professors Broom Cutlip, and Center listed the 7 C’s of Effective Communication which is widely used today in public relations and advertising.

11. ACTIVITY