IBM- International Business Machines Headquartered in Armonk, New York and Bangalore India. Founded n 1911 Sandip Patel , Managing Director, IBM India Private Limited, & South Asia Head. Operations over 170 countries. INTRODUCTION
IBM’S Vision Statement “ To be the world’s most successful and important Information Technology Company.” “ Successful in helping out customers, apply technology to solve their problems.” “Successful in introducing this extraordinary technology to new customers.”
IBM’s Values 1. Dedication to every client's success. 2. Innovation that matters - for our company and for the world. 3. Trust and personal responsibility in all relationships.
ORGANIZATIONAL STRUCTURE International Business Machines Corporation (IBM) uses its organizational structure as a strategic means to streamline its product development and delivery in the information technology market. Types of Organization structure types are: Product Type division Cognitive solutions Global Business Services Technology Service and Cloud Platform system Global financing
Function Based Global Market Research Development and intellectual property Integrated supply chain Geographical Division Americas Europe Asia pacific
COMPETITORS • Founded in 1967 • Headquarters: Paris, France • Founded in 1981 •Headquarters: Bangalore, India • Founded in 1994 •Headquarter: New Jersey, United States • Founded in 1989 •Headquarter: Dublin Ireland
Headquartered in Armonk, New York. Operates in more than 174 countries Several other offices in New York City and outside, besides HQ. IBM India Private Limited is headquartered at Bengaluru, Karnataka. Has facilities in Bengaluru, Ahmedabad, Delhi, Mumbai, Kolkata. Recognised as one of the Top 20 Best Workplaces for commuters. HEADQUARTERS AND OFFICES IBM HQ in Armonk, New York IBM India building in Bengaluru, Karnataka
DECISION MAKING Decision making at IBM follows both top to bottom and bottom to top communication channels Connecting Environment-Social media platforms employees can take decisions, share knowledge and innovate by posting blogs. Sets up discussions in forums during decision making. Executes vote for new ideas Uses decision automation which includes machine learning and business rules fror better operational decisions
How are Employees treated? New strategies to meet their employee’s needs Develop new social ways to understand employees sentiment Soon 2 B Blue platform to connect soon to join employees with existing IBM provide health guidance, wellness programs, health benefits Provide safe work environment
Believe in providing Positive employee experience Give an environment that enforces mutually supportive coworker relationships Help employees understand the meaning of their work Gives importance to performance of employees Offer opportunity to participate in decision making
APPROACH FOR GETTING WORK DONE Multi-disciplinary teams armed with data and analytics Agile methodology New hubs of collaboration Methodology matters but judgement done only on results
Customer Service @ IBM Very Demanding Expect quick and convenient services Fast changing loyalty Characterisitcs of customers: Customer care by IBM: Cognitive Technology and AI. Self Service. Specialized services for businesses and high-value clients