PEOPLE AND MEDIA lecture notes and discussion.pptx
breezeykite88
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29 slides
Aug 27, 2025
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About This Presentation
PEOPLE AND MEDIA lecture notes.pptx
Size: 3.35 MB
Language: en
Added: Aug 27, 2025
Slides: 29 pages
Slide Content
PEOPLE MEDIA MEDIA INFORMATION LITERACY
Who do you think are “people media”?
2 TYPES of PEOPLE MEDIA: 1. PEOPLE AS MEDIA 2. PEOPLE IN MEDIA
PEOPLE AS MEDIA - they are the MEDIA itself. The person serves as the medium for another person to learn or acquire new knowledge
People as Media Opinion Leaders Citizen Journalist Social Journalist Crowdsourcer
OPINION LEADERS is a leader for a certain group who gives details and information to lesser active persons in the group
According to Paul Lazarsfeld , Bernard Berelson , and Hazel Gaudet (1944) Two-step Flow Communication Model
CITIZEN Journalist People without professional journalism training that use the tools of modern technology and internet to create, augment or fact-check media on their own or in collaboration with others
SOCIAL JOURNALIST Journalist that uses social media to make their content available to more people.
What are the similarities and differences between citizen journalist and social journalist ?
Characteristics of social media: Individualized Connects with friends and people Uploads content in real time Enables conversations (both private and public) Provides tracking (history and threads)
FORMATS of Social Media: Relationships / Social Network Micro-blogging Special Interest Network Media Sharing Collaborative News
FORMATS of social media: 6. Discussion Forums 7. Buying / Merchant Sites 8. Virtual Worlds (mostly games)
ADVANTAGES AND LIMITATIONS of using social media in the following areas: 1. Relationships 2. Entertainment 3. Learning 4. Recognition 5. Career Progression
CROWDSOURCER the person who obtains needed services, ideas, or content by soliciting contributions from a large group of people and especially from the online community
2 TYPES of PEOPLE MEDIA 1. PEOPLE AS MEDIA 2. PEOPLE IN MEDIA
PEOPLE IN MEDIA - they are the people behind another form of media. They use other forms of media such as text media, visual media, multimedia, etc. in disseminating information and imparting knowledge
TYPES OF JOURNALIST BY MEDIUM Print Journalists Photojournalists Broadcast Journalists Multimedia Journalist
PRINT JOURNALIST
PHOTOJOURNALIST
Broadcast journalist
BROADCAST JOURNALIST
MULTIMEDIA JOURNALIST
LET’s try this one OUT: Say “ PAM ” if it is People As Media else “ PIM ” if it is “People In Media”
1. SHS Teacher 2. Blogger 3. Radio Anchors 4. Professor 5. Convention Speaker 6. News Reporter 7. YouTubers 8. Priests 9. Movie Directors 10. Rally Leader
Characteristics of People Media: Tech Savvy - proficient in the use of technology, especially computers Credible - able to be believed, capable of being believed; plausible. Worthy of confidence; reliable. Flexible - knows how to use a range of technology; able to change or to do different things
Characteristics of People Media: Charismatic - appeals to the senses of different people Updated - in the know of the latest information Articulate - expressing oneself easily in clear and effective language