Personal swot analysis

Personal SWOT analysis: You should improve your abilities so you need to identify your internal gain and external pain therefore this lesson will help for identify your gain & pain...

1. SWOT Analysis

2. Introduction about SWOT analysis SWOT analysis is a strategic planning method used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a business, Person or Other things. It involves specifying the objective of the business and identifying the internal and external factors that are favorable and unfavorable to achieve that objective.

3. What is SWOT analysis? A situation analysis technique for evaluating internal strengths and weaknesses and for examining external opportunities and threats . S trength W eakness O pportunity T hreat

4. Why personal SWOT analysis? To brand image and success unique to you To identify internal strengths and weaknesses To identify external opportunities and threats To formulate success strategy

5. Strength An internal resource or capability helpful to achieve the desired goals. Internal positive aspects that are under your control. (i.e. Things you are really good at, value you have to offer, etc.)

6. Weakness An internal attribute or barrier to achieve the desired goals. Interna l negative aspects that are under your control and that you can improve. (i.e. lack of experience, limited knowledge, etc.)

7. Opportunity An external condition that could provide a competitive advantage.  Positive external conditions that are not under your control but which you may be able to take advantage. (i.e. Company growth, field shortage, etc.)

8. Threat An external condition which could damage the scope for attaining objectives.  Negative external conditions that are not under your control but the effect of which you may be able to lessen. (i.e. field obsolescence, competition, etc.)

9. Personal Strength & Weakness Strengths: Positive self and public image Education and certifications Rich work experience Technical knowledge in specific field Communication skills Leadership skills Networking and contacts Interaction with professional organizations

10. Weaknesses: Negative self and public image Education not in related field or at lower level Lack of desired work experience Lack of technical knowledge in specific field Lack of communication skills Lack of leadership skills Lack of networking skills and contacts Do not have goals and objectives

11. Opportunities: Growth, globalization in your field of choice Technical advances in your field of work Advantage with enhancing your skills Trends needing your kind of skills Chance to target more specific job goals Chance for advancement in your field Location is at your advantage Strong network

12. Threats: Downsizing your chosen field Off trends in your field of work Cut throat competition Tough competitions from young Competitors with superior skills, experience and knowledge Lack of advance education or training you need to take Limited advancement in your field Companies are not hiring

13. Company or Organization What is SWOT Analysis? A method for analyzing a business, its resources, and its environment Often used as part of strategic planning Looks at: Internal strengths Internal weaknesses Opportunities in the external environment Threats in the external environment

14. SWOT Analysis aims to discover What the business does better than the competition What competitors do better Whether it is making the most of the opportunities available How a business should respond to changes in its external environment

15. Internal vs External Strengths and weaknesses – Are internal to the business – Relate to the present situation Opportunities and threats – Are external to the business – Relate to changes in the environment which will impact the business

16. Some possible strengths Market share Technological Economies of scale leadership Brand reputation High quality

17. Leadership & management skills Distribution network Employee skills Financial resources High productivity Research and development capabilities Flexibility of production

18. Some possible weaknesses Low market share Cash flow problems Inefficient plan Undifferentiated product Outdated technology Poor quality

19. Inadequate distribution Lack of innovation Quality problems A weak brand name Low productivity High costs Skills gap De-motivated staff

20. What are opportunities? An opportunity is any feature of the external environment which creates positive potential for the business to achieve its objectives

21. Possible opportunities Technological innovation Higher economic growth New demand Trade liberalization Market growth Demographic change

22. Diversification opportunity Social or lifestyle change Deregulation of the market Government spending market programs

23. What are threats? Any external development that may hinder or prevent the business from achieving its objectives.

24. Some possible threats New market entrants Economic downturn Change in customer tastes or needs Rise of low cost production abroad Demographic change

25. Higher input prices Consolidation among buyers New substitute products New regulations Competitive price pressure