pestle analysis of wipro

pestle analysis of wipro

1. Company profile Indian multinational corporation that provides IT, consulting and business process services. Headquarters :- Bangalore Founded by Mohammed Premji in 1945. CEO :- Thierry Delaporte as on 6 July 2020

2. PESTEL ANALYSIS

3. 1.POLITICAL LIBERALISATION New economic policy Development of IT sector SUPPORT OF GOVERNMENT POLICIES Free trade

4. 2.ECONOMIC Increased foreign investment Economic stability of the country Change in economic policies Exchange rate

5. 3.SOCIAL Demographics and skill level of population Class structure Education level and standard

6. 4.TECHNOLOGICAL Easy reach to global customers and suppliers Easy access of internet Technological innovations Impact of technology on cost

7. 5.ENVIRONMENTAL Weather conditions Green technology Laws regulating environmental pollution Endangered species Waste management

8. 6.LEGAL Intellectual property laws Discrimination laws Health and safety laws Minimum wages Taxation

9. SWOT ANALYSIS

10. 1.STRENGTH Continuous innovation Skilled employees Economies of scale Customer satisfaction Eco-friendly products

11. 2.WEAKNESS Overdependence of mature markets. Strong concentration on the process. Precarious top management. Clients do not trust capabilities of Indian software.

12. 3.OPPORTUNITIES Consultancy area Emerging technology Huge global and domestic market New varieties of products

13. 4.THREATS The high cost of human capital Stiff competition Exchange rate Big players in global market

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