Peter drucker

Peter Ferdinand Drucker (November 19, 1909 – November 11, 2005) was a writer, management consultant, and self-described “social ecologist.” His books and scholarly and popular articles explored how humans are organized across the business, government and the nonprofit sectors of society. He is one of the best-known and most widely influential thinkers and writers on the subject of management theory and practice. His writings have predicted many of the major developments of the late twentieth century, including privatization and decentralization; the rise of Japan to economic world power; the decisive importance of marketing; and the emergence of the information society with its necessity of lifelong learning. In 1959, Drucker coined the term “knowledge worker" and later in his life considered knowledge work productivity to be the next frontier of management.

1. By:
Piyush Joshi
Shainesh dawar
Rajendra kumar
Vinod chinoniya
Poonam kasde
Mba (fa) II Sem
INSTITUTE OF MANAGEMENT STUDIES

2. Personal LifePersonal Life
 Peter Ferdinand Drucker lived from
November 19, 1909-November 11, 2005.
 He was a writer, consultant, economist
and widely considered to be the father of
“Modern Management”.
 He wrote about 39 books and countless
popular articles which explored how
humans are organized across all sectors
of society-in business, government and
non profit world.

3. CareerCareer
 After secondary school, Drucker moved to Hamburg,
Germany and worked as a clerk-trainee for an export firm while
enrolled in Hamburg University Law School.
 Drucker then traveled to Frankfurt where he worked as a
financial writer. In 1931, he earned his doctorate in public law
and international relations from the University of Frankfurt.
 He moved to London where he worked as a securities analyst
for an insurance company, then an economist for a small bank.
 Drucker worked as a correspondent for British financial
publications before becoming an economics professor at Sarah
Lawrence College in Bronxville, New York. Later, he taught at
Bennington College, in Vermont.

4. ContributionsContributions
 Drucker introduced the idea of decentralization-1940.
 He was the first to assert that workers should be treated
as assets and not as liabilities to be eliminated . He
originated the view of the corporation as a human
community-1950.
 He argued for the importance of substance over style, for
institutionalized practices over charismatic, cult leaders-1960.
 He wrote about the contribution of knowledge workers-1970.
 Drucker’s work at General Electric-1980.

5. Contributions madeContributions made
Drucker’s primary contribution is not a
single idea, but rather an entire body of
work that has one gigantic advantage:
nearly all of it is essentially right. Drucker
has an uncanny ability to develop insights
about the workings of the social world,
and to later be proved right by history

6. Some more insights from the Some more insights from the
oracle…oracle…
Drucker and MBO
A manager's primary task is to manage
for results by translating corporate
objectives into departmental, group and
individual measures of performance.

7. Relevance of Peter Drucker Relevance of Peter Drucker
TheoriesTheories
Management by objective (MBO)
Hierarchy of Goals
Company visionCompany vision
Mission statementsMission statements
Strategic objectivesStrategic objectives

8. Drucker and MarketingDrucker and Marketing
His most famous book is “The Practice of
Management,” published in 1954.
Three questions that every company seeking to
establish a brand must ask itself:
“What is our business?”
“Who is our customer?”
“What does our customer consider valuable?”

9. Three Roles of ManagementThree Roles of Management
Managing a Business
Managing Managers
Managing Workers and Work

10. The Work of the ManagerThe Work of the Manager
Set Objectives
Organize
Motivate and Communicate
Measurement
Develop People

11. 5 Steps in Making Decisions5 Steps in Making Decisions
Define the Problem
Analyze the Problem
Develop Alternative Solutions
Find the Best Solution
Implement the Decision

12. The Manager of TomorrowThe Manager of Tomorrow
1.Must manage by objectives
2.Must take more risks and have a longer
time frame
3.Must be able to make strategic decisions
4.Must be able to build an integrated team
5.Must be able to communicate fast and
clear
6.Must see the business as whole
7.Must relate to total environment

13. Learning org- Org DNALearning org- Org DNA
InformationInformation Decision RightsDecision Rights
MotivatorsMotivators StructureStructure
HBS review as ‘’one of top Business Ideas in 2005’’

14. Thank You