Podvertise.fm - Podcast Advertising Marketplace - Startup Pitch Deck (Invest.Podvertise.fm) helping brands, SMBs & marketing agencies to advertise on the most relevant podcasts
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18 slides
Jul 16, 2024
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About This Presentation
Podvertise.fm - Podcast Advertising Marketplace - Startup Pitch Deck (Invest.Podvertise.fm) helping brands, SMBs & marketing agencies to advertise on the most relevant podcasts
Size: 23.89 MB
Language: en
Added: Jul 16, 2024
Slides: 18 pages
Slide Content
Podcast Advertising Marketplace Helping brands, SMBs & m arketing agencies to advertise on the most relevant podcasts Podvertise.fm | @ P odvertise_fm | 1/17
Fragmented market: hosting platforms, listening apps, ad monetization networks No monetization for small & mid size podcasts Problems Podvertise.fm | @ Podvertise_fm | 2/17
Podcasts Results Podvertise.fm | @ P odvertise_fm | 5/17
Podcast Profile Podvertise.fm | @ P odvertise_fm | 6/17
Ad Offer Podvertise.fm | @ P odvertise_fm | 7/17
Business model Podvertise.fm | @ P odvertise_fm | 8/17 The fee is split equally between both parties $ 500 / $2000 / $ 6000 (Packages Pricing) MARKETPLACE Up to $10k ➔ 15% Fee $10k - $25k ➔ 10% Fee $25k - $50k ➔ 7% Fee $50k+ ➔ 5% Fee Host-read Ads Pre-recorded Ads Sponsored Guest Interviews WHITE LABEL SERVICES $300 / $900 / $2000 Fixed pricing per # of contacts Podcast Outreach As a Service Marketing Agency Partners Program White Label Campaigns PREMIUM MARKETING SERVICES 10% Agency Management Free + 15% Marketplace/Commission Fee Dynamic Ads Host-read Ads Sponsored Guest Interviews $300 / $900 / $2000
January: 2 clients for Podcast Marketing Services = 2 x $300 = $600 February: 1 client for Marketplace model = $ 150 GMV ( Take: $22) 397 Podcasts onboarded 2 Podcast Networks partners 47 SEO leads ($1k-5k budget) in 2024 3 Trustpilot testimonials Traction Podvertise.fm | @ P odvertise_fm | 9/17
SEO Traffic growth Podvertise.fm | @ Podvertise_fm | 10/17
Marketplace Ad Network Agency Model Programmatic Competition Podvertise.fm | @ P odvertise_fm | 11/17
600k Podcast Profiles > SEO Leads B2B Visitors Reveal & Retargeting Ads AI label new advertisers daily in Transcriptions Access to 10k+ Podcasts per Industry Auto-generated: Podvertise.fm/business/startup Partnerships Podcast Monetization Program Marketing Agency Partner Program Go-To-Market Podvertise.fm | @podvertise_fm | 12/17 Packages per Industry
$2.17B US Podcast Ads Spending (Top-Down TAM ) $1.19B US Podcast Host-Read Ads (SAM) $11.9M ARR (1%) (SOM) Market Podvertise.fm | @ Podvertise_fm | 13/17
ICP SMB Owner (974k ) (10-50 employees) ACV $750 annual Revenue T ake (15% x $5k ACV) $730M 14% for $100M Revenue Total Addressable Market TAM Podvertise.fm | @ P odvertise_fm | 14/17
Roadmap to $100M ICP Roadmap Revenue - Year SMB Owner Podcast Monetization Program Marketing Agency Partner Program AI Transcriptions > find new daily advertisers & guests $0,35M - 2024 SMB Owner Marketing Agency Marketplace with Ad Offers @ front page Self-hosted Sales Page : Ads.PodcastX.com Podcast Monetization Community $1,8M - 2025 SMB Owner Marketing Agency Brand CMO Brand Offers - Affiliate Network B2B Integrations: Tapfilliate .. $7M - 2026 SMB Owner Marketing Agency Brand CMO Programmatic Ad Networks Partnership Hosting Ad & Analytics Access $10M - 2027 SMB Owner Marketing Agency Brand CMO White Label Services Marketplace PR & Industry Influencers Partnership $25M - 2028 SMB Owner Marketing Agency Brand CMO Associations member: iAB , AMA, ANA $42M – 2029 SMB Owner Marketing Agency Brand CMO B2B Integrations with platforms: Fiverr, Influencer Analytics $100M – 2030 Podvertise.fm | @ P odvertise_fm | 15/17
Nedko M. Nedkov CEO, Founder Brandvertisor – ads marketplace startup SEO, Paid Ads, B2B Marketing Konstantin Peychev CTO, Founder Apps Dev & Ecommerce portals Vue.js, Node,js , Strapi Dragomir Tomchev UX/UI & Marketing Strategy Medical & Real Estate portals UX / UI, HR, PR Manol Trendafilov Advisor, AI AI Automation Agency, Funded Startup AI , Machine Learning, Big Data Team Podvertise.fm | @ P odvertise_fm | 16/17
THANK YOU! Podcast Advertising Marketplace Helping brands, SMBs & marketing agencies to advertise on the most relevant podcasts Podvertise.fm | @ P odvertise_fm | 17/17