Podvertise.fm - Podcast Advertising Marketplace - Startup Pitch Deck (Invest.Podvertise.fm) helping brands, SMBs & marketing agencies to advertise on the most relevant podcasts

marketingseo1 114 views 18 slides Jul 16, 2024
Slide 1
Slide 1 of 18
Slide 1
1
Slide 2
2
Slide 3
3
Slide 4
4
Slide 5
5
Slide 6
6
Slide 7
7
Slide 8
8
Slide 9
9
Slide 10
10
Slide 11
11
Slide 12
12
Slide 13
13
Slide 14
14
Slide 15
15
Slide 16
16
Slide 17
17
Slide 18
18

About This Presentation

Podvertise.fm - Podcast Advertising Marketplace - Startup Pitch Deck (Invest.Podvertise.fm) helping brands, SMBs & marketing agencies to advertise on the most relevant podcasts


Slide Content

Podcast Advertising Marketplace Helping brands, SMBs & m arketing agencies to advertise on the most relevant podcasts Podvertise.fm | @ P odvertise_fm | 1/17

Fragmented market: hosting platforms, listening apps, ad monetization networks No monetization for small & mid size podcasts Problems Podvertise.fm | @ Podvertise_fm | 2/17

Aggregator: Search Engine & Categories • 600k podcasts profiles - all sizes and niches Marketplace: Ad Offers, Messages, Escrow, Reviews • Host-read Ads • Pre-recorded Ads • Sponsored Interviews • Public Pricing, Downloads, Audience details Solutions Podvertise.fm | @ Podvertise_fm | 3/17

Aggregator: Search Engine & Categories Podvertise.fm | @ P odvertise_fm | 4 /17

Podcasts Results Podvertise.fm | @ P odvertise_fm | 5/17

Podcast Profile Podvertise.fm | @ P odvertise_fm | 6/17

Ad Offer Podvertise.fm | @ P odvertise_fm | 7/17

Business model Podvertise.fm | @ P odvertise_fm | 8/17 The fee is split equally between both parties $ 500 / $2000 / $ 6000 (Packages Pricing) MARKETPLACE Up to $10k ➔ 15% Fee $10k - $25k ➔ 10% Fee $25k - $50k ➔ 7% Fee $50k+ ➔ 5% Fee Host-read Ads Pre-recorded Ads Sponsored Guest Interviews WHITE LABEL SERVICES $300 / $900 / $2000 Fixed pricing per # of contacts Podcast Outreach As a Service Marketing Agency Partners Program White Label Campaigns PREMIUM MARKETING SERVICES 10% Agency Management Free + 15% Marketplace/Commission Fee Dynamic Ads Host-read Ads Sponsored Guest Interviews $300 / $900 / $2000

January: 2 clients for Podcast Marketing Services = 2 x $300 = $600 February: 1 client for Marketplace model = $ 150 GMV ( Take: $22) 397 Podcasts onboarded 2 Podcast Networks partners 47 SEO leads ($1k-5k budget) in 2024 3 Trustpilot testimonials Traction Podvertise.fm | @ P odvertise_fm | 9/17

SEO Traffic growth Podvertise.fm | @ Podvertise_fm | 10/17

Marketplace Ad Network Agency Model Programmatic Competition Podvertise.fm | @ P odvertise_fm | 11/17

600k Podcast Profiles > SEO Leads B2B Visitors Reveal & Retargeting Ads AI label new advertisers daily in Transcriptions Access to 10k+ Podcasts per Industry Auto-generated: Podvertise.fm/business/startup Partnerships Podcast Monetization Program Marketing Agency Partner Program Go-To-Market Podvertise.fm | @podvertise_fm | 12/17 Packages per Industry

$2.17B US Podcast Ads Spending (Top-Down TAM ) $1.19B US Podcast Host-Read Ads (SAM) $11.9M ARR (1%) (SOM) Market Podvertise.fm | @ Podvertise_fm | 13/17

ICP SMB Owner (974k ) (10-50 employees) ACV $750 annual Revenue T ake (15% x $5k ACV) $730M 14% for $100M Revenue Total Addressable Market TAM Podvertise.fm | @ P odvertise_fm | 14/17

Roadmap to $100M ICP Roadmap Revenue - Year SMB Owner Podcast Monetization Program Marketing Agency Partner Program AI Transcriptions > find new daily advertisers & guests $0,35M - 2024 SMB Owner Marketing Agency Marketplace with Ad Offers @ front page Self-hosted Sales Page : Ads.PodcastX.com Podcast Monetization Community $1,8M - 2025 SMB Owner Marketing Agency Brand CMO Brand Offers - Affiliate Network B2B Integrations: Tapfilliate .. $7M - 2026 SMB Owner Marketing Agency Brand CMO Programmatic Ad Networks Partnership Hosting Ad & Analytics Access $10M - 2027 SMB Owner Marketing Agency Brand CMO White Label Services Marketplace PR & Industry Influencers Partnership $25M - 2028 SMB Owner Marketing Agency Brand CMO Associations member: iAB , AMA, ANA $42M – 2029 SMB Owner Marketing Agency Brand CMO B2B Integrations with platforms: Fiverr, Influencer Analytics $100M – 2030 Podvertise.fm | @ P odvertise_fm | 15/17

Nedko M. Nedkov CEO, Founder Brandvertisor – ads marketplace startup SEO, Paid Ads, B2B Marketing Konstantin Peychev CTO, Founder Apps Dev & Ecommerce portals Vue.js, Node,js , Strapi Dragomir Tomchev UX/UI & Marketing Strategy Medical & Real Estate portals UX / UI, HR, PR Manol Trendafilov Advisor, AI AI Automation Agency, Funded Startup AI , Machine Learning, Big Data Team Podvertise.fm | @ P odvertise_fm | 16/17

THANK YOU! Podcast Advertising Marketplace Helping brands, SMBs & marketing agencies to advertise on the most relevant podcasts Podvertise.fm | @ P odvertise_fm | 17/17

Roadmap 2024