PPT_ Creating a Business Plan and creating a Business Model Canvas.pptx

A business plan is a detailed document that outlines a company's goals, strategies, market analysis, financial projections, and operational plans. It serves as a roadmap for business development and a tool for securing funding from investors or lenders. Key components of a business plan include:

Executive Summary: A brief overview of the business, its mission, and objectives.
Company Description: Information about the business, its goals, and what it offers.
Market Analysis: Detailed research on the industry, market trends, target market, and competitive landscape.
Organization and Management: Structure of the business, including ownership, management team, and board of directors.
Products or Services: Description of the products or services offered.
Marketing and Sales Strategy: Plans for reaching and selling to the target market.
Funding Request: If seeking financing, details on the amount needed and how it will be used.
Financial Projections: Revenue, profit and loss, cash flow, and balance sheet forecasts.
Appendix: Any additional information, such as resumes, permits, or legal documents.
Creating a Business Model Canvas:
The Business Model Canvas (BMC) is a strategic management tool that provides a visual framework for developing, describing, and analyzing a business model. It consists of nine key components that represent the building blocks of a business:

Customer Segments: The different groups of people or organizations the business aims to reach and serve.
Value Propositions: The unique value the business delivers to its customers.
Channels: The means through which the business delivers its value proposition to customers.
Customer Relationships: The types of relationships a business establishes with its customers.
Revenue Streams: The sources of revenue generated by the business.
Key Resources: The assets required to deliver the value proposition.
Key Activities: The essential activities needed to deliver the value proposition.
Key Partnerships: The network of suppliers and partners that help the business achieve its goals.
Cost Structure: The costs involved in operating the business model.
The Business Model Canvas simplifies the business planning process by allowing entrepreneurs to see and iterate on their business model in a single, cohesive view.

1. Creating a Business Plan and creating a Business Model Canvas Capstone Project – Digital Business

2. Topics Covered #​ Topics​ 1​ Introduction 2​ Executive Summary 3​ Business Model Canvas 5 Conclusion

3. Introduction Importance of a Business Plan: A business plan serves as a roadmap for the success of any venture. It outlines the goals, strategies, and actions necessary to achieve business objectives. Investors, partners, and stakeholders often require a comprehensive business plan to assess the viability of the business. Significance of a Business Model Canvas: The Business Model Canvas is a strategic management tool that provides a visual representation of a company's business model. It condenses key components of a business plan into a single, easy-to-understand framework. Offers a holistic view of the business, fostering clarity and facilitating effective communication within the team and with external parties. Why Both Are Essential: The business plan and the business model canvas complement each other, offering a dual perspective. A business plan dives deep into details, while the canvas provides a quick overview, making them a powerful combination. Together, they provide a solid foundation for decision-making, resource allocation, and long-term success.

4. Executive Summary - Business Concept:

5. Executive Summary - Mission & Vision Statement

6. Executive Summary - Revenue Model

7. Executive Summary Go to Market Strategy:

8. Executive Summary Overall Benefits of the Executive Summary:

9. Business Model Canvas The Business Model Canvas (BMC) is a comprehensive framework that provides a visual representation of a business's key components, helping organizations understand, design, and communicate their business model. It consists of nine building blocks, each playing a crucial role in shaping the overall strategy and operations. The BMC comprises the following key components: Customer Segments: Definition: Identification of the various groups of people or organizations a business aims to serve. Practical Example: For a fitness app, customer segments may include individual users, gyms, and corporate wellness programs. Value Propositions: Definition: A clear statement that explains the unique value a product or service brings to a customer. Practical Example: The value proposition for a premium smartphone could be cutting-edge technology, superior performance, and a sleek design. Channels: Definition: The avenues through which a business reaches and interacts with its customer segments. Practical Example: An e-commerce platform may use a website, mobile app, and social media as channels to connect with customers.

10. Business Model Canvas Customer Relationships: Definition: Describes the type of relationship a company establishes with its customers to deliver its value proposition. Practical Example: A software company may offer personalized customer support, online forums, and regular updates to enhance customer relationships. Revenue Streams: Definition: The sources of revenue for the business, detailing how it earns money. Practical Example: A software company may generate revenue through subscription fees, licensing, or advertising. Key Resources: Definition: The critical assets, both tangible and intangible, that a business requires to deliver its value proposition. Practical Example: For a manufacturing company, key resources may include production facilities, skilled labor, and intellectual property.

11. Business Model Canvas Key Activities: Definition: The core tasks and processes a business must perform to create and deliver its value proposition. Practical Example: An e-learning platform's key activities may involve content creation, platform maintenance, and user engagement strategies. Key Partnerships: Definition: The external organizations or entities with whom a business collaborates to enhance its capabilities and offerings. Practical Example: An electric car manufacturer might form partnerships with battery suppliers, technology companies, and charging infrastructure providers. Cost Structure: Definition: The various costs incurred by a business in its operations and value creation. Practical Example: Costs for a software-as-a-service (SaaS) company may include development, hosting, marketing, and customer support expenses.

12. Conclusion In conclusion, the insights gathered from both the executive summary and the Business Model Canvas underscore a strategic foundation that positions our business for success in the chosen industry or market. The careful alignment of our goals with market opportunities, coupled with a deep understanding of our customers and a robust business model, establishes a solid groundwork for sustained growth and competitiveness. Key Takeaways: Strategic Alignment: Our business is strategically aligned with market trends, capitalizing on identified opportunities and mitigating potential challenges. Customer-Centric Approach: The customer segments and value propositions reflect a customer-centric approach, ensuring that our offerings meet and exceed their expectations. Operational Excellence: The detailed exploration of key resources, activities, partnerships, and cost structures emphasizes our commitment to operational excellence and efficiency. Adaptability: The flexibility embedded in our Business Model Canvas allows for adaptability to evolving market dynamics, ensuring we stay ahead of the competition. Collaborative Advantage: Leveraging key partnerships strategically enhances our capabilities, fostering innovation and creating a competitive advantage.