The process of selecting and organizing visual
elements and the product of that process
In two-dimensional arts, this organization is referred
as to composition.
Unity and Variety
Balance
Emphasis and Subordination
Directional Forces
Contrast
Repetition and Rhythm
Scale and Proportion
Unity and Variety are complementary with each other
Unity is the appearance or condition of oneness.
It describes the feeling that all the elements in a work
belong together and make up a coherent and
harmonious whole.
Variety provides diversity, acts to counter unity
Balance between unity and variety creates life.
Pattern refers to a repetitive ordering of design
elements.
Going Home
by Jacob Lawrence
Interior of a Dutch
House
by Pieter de Hooch
Chariot
by Alberto
Giacometti
The achievement of equilibrium
A painting can depict an act of violence or imbalance-a
frenzied battle or a fall from a tight rope
Two types of balance: Symmetrical (formal) and
Asymmetrical (informal)
Balance is both a visual issue and a structural
necessity.
It is the achievement of equilibrium, in which acting
influences are held in check by opposing forces
Symmetrical Balance
The near or exact matching of left and right sides of a three-
dimensional form or a two-dimensional composition.
It is useful in architecture because it is easier to comprehend
than asymmetry.
It imposes a balanced unity and connotes permanence and
poise.
A President’s House
By: James Hoban
1793-1794
Portrait of the
Hung-Chih
Emperor
Asymmetrical Balance
The left and right sides are not the same instead, various
elements are balanced—according to their size and
meaning—around a felt or implied center of gravity.
Evening Glow of the
Ando
by Suzuki Haranobu
The Holy Family on
the Steps
by Nicolas Poussin
Emphasis is used to draw our attention to an area or
areas.
If that area is a specific spot or figure, it is called focal
point.
Through subordination, an artist creates neutral areas
of lesser interest that keeps us from being distracted
from the areas of emphasis.
The Holy Family on
the Steps
by Nicolas Poussin
Directional Forces influence the attention we pay to
parts of an artwork.
These are “paths” for the eye to follow provided by
actual or implied lines.
Bullfight
by Francisco Goya
It is the juxtaposition of strongly dissimilar elements.
Without contrast, visual experience would be
monotomous.
Luster-Painted
Bowl
The repetition of visual elements give a composition
of unity, continuity, flow and emphasis
Rhythm is created through the regular recurrence of
elements with related variations.
Madonna of The
Chair
by Raphael Sanzio
Cranes
by Ogata Korin
Zapatistas
by Jose Clemente
Orozco
Scale is the size relation of one thing to another.
Proportion is the size relationship of parts to a whole
Format refers to the size and shape of a two-
dimensional picture plane
The use of unnatural proportions to show the relative
importance of figures is called Hierarchical scale
Shuttlecocks
By Claes Oldenburg
and Coosje van
Bruggen