product packaging untuk industri umum dan kusus

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1. Product packaging Submitted by- Navneet yadav Ajay chahar Submitted to-Prof. Shreya bhargava

2. Content Packaging meaning Types of Packaging Three R‘s of packaging Objective of Packaging Importance of Packaging Functions of Packaging Advantages and disadvantages of Packaging

3. Packaging Packaging may be defined as the group of activities for designing and producing a container or wrapper for a product. The container or wrapper is called Packaging. Packaging is the science, art and technology of enclosing or protecting products for distribution, storage, sale, and use.

4. Types of packaging 1. Primary packaging Primary  packaging is the packaging that most closely protects the product. It can also be referred to as retail or consumer packaging.

5. Secondary packaging Secondary  packaging is used for the branding and display of the product.  Secondary packaging is outside the primary packaging, perhaps used group primary packages together.

6. Tertiary packaging Tertiary  packaging is used for the protection and shipping of a product. Any company that ships any kind of good uses  tertiary packaging  in the distribution process. The most common form is a palletized unit load that packs tightly into containers.

7. Three r’s of Packaging 1. Reduce 2. Reuse 3. Recycle

8. Objective of packaging 1. Physical protection 2. Barrier protection 3. Containment or Agglomeration 4. Marketing 5. Security 6. Convenience 7. Portion control

9. Importance of Packaging Creation of demand Protection of the product Transportation Guidelines to customers Better storage Facilitates for carrying Identification of product differentiation Economy

10. Functions of Packaging 1) Protection 2) Containment 3) Information 4) Utility of use 5) Promotion

11. Advantages of packaging Packaging protects the product. Advertises the company with its design. Packaging provides hygiene. Increase sales Easily identification Theme suitor

12. Disadvantages of Packaging Time consuming Packaging is too expensive Slows down the production May offend certain ethnic or religious group