Project report for setting up resort in Jim Corbett national park in india

this is a project report for setting up resort in india

1. BLUE RIVER
RESORT
PROJECT PLAN

2. INDEX

SL NO DETAILS PAGE NO
1 EXECUTIVE SUMMARY 3
2 MARKET POSITIONING 4
3 SERVICES OFFERED 5-11
4 MARKET OPPOURTUNITY 12-13
5 PROJECT LOCATION 14
6 PROMOTERS PROFILE 15-16
7 MARKETING STRATEGY & BUDGET 17
8 ROAD MAP AND FUNDS DEPLOYMENT DETAILS 18
9 PROFIT & LOSS STATEMENT 19
10 EBITDA DETAILS 20
11 REVENUE STREAMS & PRICING STRUCTURE 21
12 PROJECTED OCCUPANCY 22
13 PROJECTED REVENUE 23
14 FINANCIAL SUMMARY 24

3. EXECUTIVE SUMMARY

Overview: The resort, situated in the serene surroundings of Jim Corbe5 Na7onal
Park, U5arakhand, offers a luxurious and immersive wildlife experience. Nestled in the
heart of nature, the resort combines modern comforts with rus7c charm, catering to
eco-conscious travellers, wildlife enthusiasts, and families seeking an escape from
urban life.

Loca,on: Located at the periphery of Jim Corbe5 Na7onal Park, the resort provides
easy access to safari zones while offering breathtaking views of the surrounding forest
and the Himalayan foothills. The loca7on is strategic, catering to both domes7c and
interna7onal tourists looking for a blend of adventure and tranquillity.

Facili,es and Ameni,es: The resort boasts a range of accommoda7ons, including
luxury co5ages, family suites, and tented camps, each designed to blend seamlessly
with the natural environment. Key ameni7es include:

• Mul,-cuisine Restaurant: Offering local and interna7onal dishes with organic
ingredients.
• Gym: Focused on healthy of travellers offering them state of art Gym.
• Swimming Pool: Overlooking the forest, providing a perfect relaxa7on spot.
• Adventure Ac,vi,es: Including guided safaris, bird watching, nature trails, and
river raPing.
• Kids Recrea,onal: Catering to kids it offers recrea7onal park with play fun
things.

4. MARKET POSITIONING

Market Posi,oning: The resort posi7ons itself as a premium eco-friendly des7na7on,
appealing to affluent travellers who value sustainability without compromising on
luxury. It targets a diverse clientele, including honeymooners, families, wildlife
photographers, and corporate groups.

Financial Performance: Since its incep7on, the resort has demonstrated strong
financial performance, with high occupancy rates, par7cularly during peak tourist
seasons. The growing interest in eco-tourism and the increasing popularity of Jim
Corbe5 Na7onal Park as a des7na7on have driven steady revenue growth. The resort's
focus on customer sa7sfac7on and high-quality service has resulted in a strong repeat
clientele base.

Strategic Goals:
• Sustainability: Con7nue to implement and enhance eco-friendly prac7ces,
aiming for cer7fica7on as a fully sustainable resort.
• Expansion: Explore opportuni7es for expansion within the U5arakhand region,
including adding new luxury tents and adventure packages.
• Marke,ng: Increase digital marke7ng efforts, focusing on social media and
partnerships with travel influencers to a5ract a global audience.
• Customer Experience: Enhance the guest experience through personalized
services and innova7ve offerings, such as night safaris and cultural experiences
with local communi7es.

5. SERVICES OFFERED- actual loca,on

Blue River resorts will offer ambience of nature with Deluxe rooms which are 15 in
number followed with restaurant which blends the tradi,onal cuisines for the
travellers.

7. Airel view- actual loca,on

8. Deluxe Rooms: actual loca,on

10. Restaurant and Dining Area actual loca,on

11. Swimming Pool actual loca,on

12. MARKET OPPOURTUNITY
The Tourism market in India presents a significant opportunity due to several factors:

a) Growing Tourism Industry: India's tourism industry has been steadily growing,
with both domes7c and interna7onal traveller’s seeking unique experiences.
Glamping offers a way to a5ract travellers who want to experience nature while
enjoying comfort and luxury.

b) Rising Disposable Income: With a growing middle class and increasing
disposable income, more Indians are seeking luxury experiences. Glamping
caters to this demographic by offering high-end accommoda7ons in
picturesque natural seZngs.

c) Diverse Landscapes: India boasts diverse landscapes ranging from mountains
to beaches to forests, providing ample opportuni7es for seZng up glamping
sites in scenic loca7ons.

d) Cultural and Historical ASrac,ons: Glamping sites can be strategically located
near cultural and historical a5rac7ons, providing guests with opportuni7es to
explore India's rich heritage while enjoying modern comforts.

13. e) Wedding and Event Des,na,on: India is a popular des7na7on for weddings
and events. Glamping sites can cater to this market segment by offering unique
venues for celebra7ons amidst natural beauty.

f) Sustainable Tourism: With growing environmental consciousness, there is a
demand for sustainable tourism prac7ces. Hence we have incorporate eco-
friendly prac7ces into their opera7ons, such as using renewable energy
sources, minimizing waste, and suppor7ng local communi7es.

To capitalize on the Toursim market opportunity in India, entrepreneurs and investors
can consider factors such as loca7on selec7on, infrastructure development, marke7ng
strategies targe7ng both domes7c and interna7onal tourists, and crea7ng unique
experiences that showcase India's natural beauty and cultural heritage. Addi7onally,
partnerships with local communi7es and government bodies can help navigate
regulatory requirements and enhance the overall guest experience.

Today’s Tourism frequently linked to eco-tourism since it encourages environmentally
friendly travel pa5erns and lessens its harmful effects. In recent years, several pris7ne
loca7ons have popped up throughout India, providing dis7nc7ve and lavish camping
experiences.

14. LOCATION OF THE PROJECT


The loca,on plays a vital role in tourism industry where in the travellers be it solo or
the family or corporates would love to enjoy the natural beauty hence the loca,on
has been iden,fied in the vicinity of the USarakhand are which is closer to Jim
CorbeS Na,onal Park.

We will be having this resort Blue River for Lease for a period of 20 years having
complete legality and Forest officials’ clearance and all aspects of ECO tourism will
be taken care.

15. PROMOTERS PROFILE
Deepal Aggarwal – Picture


Serial Entrepreneur’s having started will successful business and having worked with
various industries have been partners in Julebox crea,ons LLP, having diamond
Jewellery manufacturing unit in Rajpura Punjab , Pioneers in Manufacturing
diamond Jewellery in State of Punjab and supplying to leading Jewellers in North
India. With State-of-the-Art machinery and Technology Julebox has a name for
Quality in the region. With more than 7 Years in the industry and both Promoters
having rich experience in manufacturing and Designing, have established a niche
market.

Having established a successful venture and now taking another challenge under
USarakhand Tourism policy 2030 , we are all set to capture the opportunity lying in
the Glamping Business which is the fastest growing market all over the world , as
consumers need off Grid and close to nature with Adventure holiday, and staying
away from bustling city life with country side leaving op,ons .

16. Deepika Aggarwal – Picture


Serial Entrepreneur’s having started will successful business and having worked with
various industries have been partners in Julebox crea,ons LLP, having diamond
Jewellery manufacturing unit in Rajpura Punjab, Pioneers in Manufacturing diamond
Jewellery in State of Punjab and supplying to leading Jewellers in North India. With
State-of-the-Art machinery and Technology Julebox has a name for Quality in the
region. With more than 7 Years in the industry and both Promoters having rich
experience in manufacturing and designing, have established a niche market.

Having established a successful venture and now taking another challenge under
USarakhand Tourism policy 2030 , we are all set to capture the opportunity lying in
the Glamping Business which is the fastest growing market all over the world , as
consumers need off Grid and close to nature with Adventure holiday, and staying
away from bustling city life with country side leaving op,ons .

17. MARKETING STRATEGY
The marke,ng of resort will be done through various channels as follows.


The budget for Marke,ng will be as follows.


Advertising Budget details in INR
Details 1st year 2nd year 3rd year 4th year 5th year
Budget 1500000 1725000 1983750 2281313 2623509

Blue River
Online
WebsiteMobile App
Listings with
Travel
platforms
Social Media
Offline
Tours & Travel
operators
1500000
1725000
1983750
2281313
2623509
0
500000
1000000
1500000
2000000
2500000
3000000
1st year2nd year3rd year4th year5th year

18. ROAD MAP FOR IMPLEMENTATION

Roll Out Plan Post Investment
Details 1st Month 2nd Month 3rd Month
Taking over agreement
Restructuring



Till Break Even Deployment of Funds
Details Amount %wise
Capital Expenses 12750000 46%
Salary 5268000 19%
Office Expenses 7020000 25%
Advertising Expenses 1500000 5%
COGS 1147500 4%
Total 27685500 100%

Revenue Till Break Even
Details Amount % Wise
Revenue 9450000
Total Sales 9450000


Amount Required 18235500
46%
19%
25%
5%4%
Capital ExpensesSalaryOffice ExpensesAdvertising ExpensesCOGS

19. Profit & Loss Statement

Projected Profit and Loss Account
Estimated Estimated Estimated Estimated Estimated
PARTICULARS 1st year 2nd Year 3rd Year 4th Year 5th Year
INCOME
Revenue 9450000 20250000 24300000 28350000 34020000

Total 9450000 20250000 24300000 28350000 34020000

EXPENDITURE
Salary 5268000 5596800 6156480 6772128 7449341
Office 7020000 7722000 9655800 10621380 11683518
Marketing 1500000 1725000 1983750 2281313 2623509
COGS 472500 850500 1134000 1417500 1458000
Capex 12750000 0 0 1 2

Total 27010500 15894300 18930030 21092322 23214370
Profit Before Tax -17560500 4355700 5369970 7257679 10805630

Provision for Tax -17560500 1306710 1610991 2177304 3241689
Provision for Deferred Tax 0 0 0 1 2

Profit After Tax 0 3048990 3758979 5080374 7563939
Balance Brought Forward -17560500 -17560500 -14511510 -10752531 -5672157
Balance Carried Forward -17560500 -14511510 -10752531 -5672157 1891782

20. EBITA DETAILS YEAR ON YEAR
EBITDA Details in INR CR
Details 1st year 2nd year 3rd year 4th year 5th year
Revenue 0.95 2.03 2.43 2.84 3.40
Expenditure 2.77 1.71 2.06 2.31 2.56
Total -1.82 0.31 0.37 0.52 0.84
EBITDA Margins -193% 16% 15% 18% 25%
















-1.82
0.310.370.52
0.84
-2.00
-1.50
-1.00
-0.50
0.00
0.50
1.00
1st year2nd year3rd year4th year5th year

21. REVENUE STREAMS



PRICING DETAILS

PRICING STUCTURE
DETAILS Price No of Suites Total Revenue Per Month Revenue
Deluxe room 6000 15 90000 2700000
Restaurant Average Bill 1000 15 15000 450000











Blue River
Resorts
Deluxe
CategoryF&B

22. OCCUPANCY PROJECTIONS YEAR ON YEAR

Details 1st Year 2nd Year 3rd Year 4th Year 5th Year
Deluxe Room 25% 55% 65% 75% 90%
Restaurant 25% 55% 65% 75% 90%



Though the current market of occupancy in USara Khand has always been around
80 to 90%
Tourists throng USarakhand on New Year aher Covid hiatus

Presently, the park receives more than 70,000 visitors each season from India and
abroad. Jim CorbeS Na,onal Park is home to a diverse range of landscapes, from
hills and riverine belts to marshy depressions and grasslands.







0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
1st Year2nd Year3rd Year4th Year5th Year
25%
55%
65%
75%
90%
25%
55%
65%
75%
90%
Occupancy Chart
Deluxe RoomRestaurant

23. PROJECTED REVENUE DETAILS YEAR ON YEAR in INR CR



Revenue Abstract Year on Year in INR
Details 1st year 2nd year 3rd year 4th year 5th year
Deluxe Room 8100000 17820000 21060000 24300000 29160000
Restaurant 1350000 2430000 3240000 4050000 4860000
Total 9450000 20250000 24300000 28350000 34020000













0.95
2.03
2.43
2.84
3.40
0.00
0.50
1.00
1.50
2.00
2.50
3.00
3.50
4.00
1st year2nd year3rd year4th year5th year

24. FINANCIAL SUMMARY

Total funding required will be 1.82 INR Crore

Burn rate ,ll break-even is 15.20 lakhs for 12 months

Funding required amount includes CAPEX & OPEX along with Working Capital

Break Even by 12
th
Month

This resort is already func,oning from last 12 months