Project_Report_SketchBot_20L-final-report-new.ppt

it is Repot to impress to bank manger for bank loan. for an event guest engagement company

1. Project Report
For Purchase of SketchBots & Event Setup
Submitted By:
Gokul Menon
Flat no 1, Anandban Apartment, Swapnanagari Hsg. Sct.,
Pimpri Chinchwad, Pune - 411033
Submitted To:
The Bank Manager
Branch:_
For Business Loan Application

2. Executive Summary
This project seeks financial support for the acquisition and operational
setup of six (6) SketchBots, an innovative Al-powered guest engagement
service for the Pune event market. The total project cost is ^20,00,000,
of which the promoter is contributing ^2,00,000 (10%) as margin
money. We request a business loan of ^18,00,000 to finance the assets.
The service offers a first-mover advantage in Pune by delivering
personalized live sketches at events, significantly enhancing guest
experiences beyond traditional entertainment solutions. Financial
projections indicate strong profitability with monthly revenues of
^3,00,000 - ^4,50,000 and annual net profits of ^24,00,000 -^42,00,000.
The estimated EMI of ^50,000 per month is comfortably covered by
projected profits, ensuring robust repayment capacity.
The Project and Market Opportunity
The proposed business will introduce a premium guest engagement
solution in Pune through SketchBots. These AI-driven robotic systems
generate live sketches of event attendees in under 60 seconds, providing
a personalized, memorable souvenir. Target markets include corporate
events, luxury weddings, exhibitions, and product launches.
As the first provider in Pune, the business enjoys a near-monopoly
advantage with strong potential to scale operations and expand to
Mumbai and other cities.

3. Promoter's Background
Name: Gokul Menon Experience:
- Over 15 years in corporate events, weddings, exhibitions, concerts,
and product launches.
- Worked with leading event companies and corporate clients in Pune
and across India.
- By Education Have Completed MBA in Event Management.
Strengths to Start the company:
- First and only service provider of SketchBots in Pune.
- Strong vendor and client relationships.
- Proven ability to scale innovative event solutions.
Why Start a Guest Engagement Company Instead of a Traditional
Event Management Company?
Starting a traditional event management company may seem
straightforward, but managing it successfully is challenging due to
intense competition. Clients can easily switch to competitors offering
lower management fees, making sustained profitability difficult.
Moreover, most event management companies do not have the time or
resources to develop and plan a dedicated guest engagement
department.
A guest engagement company, on the other hand, focuses entirely on
creating memorable experiences for attendees. From my observation, in
any event, there are two aspects that guests truly remember after
leaving: the quality of the food and the type of entertainment that keeps
them engaged. By specializing in guest engagement, we ensure a lasting
impression that clients value highly.

4. Our primary clients will not be the guests themselves but the event
management companies. Since I have a strong relationship with these
companies across India, marketing will not be a challenge. Additionally,
as the sole supplier of SketchBots in Pune—and one of the few in India
—these companies will have no other options for this premium
engagement service, giving us a significant first mover advantage and a
near-monopoly in this niche.
Why Start a Guest Engagement
Company Instead of a
Traditional Event Management
Corrpany?
Event Management
1 Guest Engagement
Company Company
• Hard to manage due
to intense competition
• Clients switch to
lower management
fees
• Lack of time to focus
on guest engagement
• Creates
memorable
experiences
• Focus on guest
engagement
I
Primary Clients
Event Management
Companies
Advantage
Exclusive supplier of SketchBots in Pune,
strong relationships across India

5. Business Opportunity
- Pune is one of India’s fastest-growing hubs for corporate events,
weddings, exhibitions, and cultural festivals.
- The event industry increasingly demands interactive and memorable
experiences.
- SketchBots provide a personalized live sketch service that no
competitor currently offers in Pune.
Technology Overview: The SketchBot Platform
The core of this project is the SketchBot system, developed by the U.S.-
based company Sketchbot. This system is an award-winning fusion of
Artificial Intelligence (AI), robotics, and interactive media. The
technology utilizes proprietary AI models (trained on thousands of
original sketches) to instantly analyze a photo and convert it into a
unique, high-quality digital line-art sketch. A precision robotic arm then
brings the digital creation to life, drawing the personalized portrait onto
physical paper in under 60 seconds. This blend of cutting-edge
technology and artistic output is what delivers the premium guest
engagement experience, positioning our service at the forefront of the
event technology market in Pune.

6. Target Clients:
- Corporates for product launches, conferences, and annual
gatherings.
- Wedding planners and families seeking premium guest
entertainment.
- Exhibition organizers and lifestyle brands.
Project Objective
- Introduce an exclusive, tech-driven guest engagement service in
Pune.
- Establish a profitable, scalable business model.
- Expand into Mumbai and other cities after securing Pune market
leadership.

7. Project Costing
Particulars Qty Unit Cost (^)Total (^)
SketchBot - 1st Unit
1 1,80,000 1,80,000
Additional Sketch Bots 5 1,20,000 6,00,000
Software Licenses
2
1,52,000 3,04,000
MacBook Laptops
2
1,45,000 2,90,000
iPads 2 60,000 1,20,000
Marketing & Branding 2,00,000
WiFi Routers
2 20,000
40,000
Import & Transportation Charges6 5,000 30,000
Event Furniture & Setup 75,000
Office & Storage Setup 61,000
Working Capital Reserve 1,00,000
Total Estimated Cost: ^20, 00,000

8. Revenue Model
- Average Rental per Event
- Events per Month
(minimum)
- Monthly Revenue Potential
- Annual Revenue Potential
^25,000 - ^30,000 12 - 15
^3, 00,000 - ^4, 50,000
^36, 00,000 - ^54, 00,000

9. With six Sketchbots, Two events can be handled simultaneously,
increasing both reach and revenue.
As per the Requirement we can buy new Laptops, I-pad, Software,
Wifi-Router, and Furniture
Operating Expenses (Monthly)
Expense Head Amount (^)
Operator Salaries (3 persons)45,000
Consumables (Paper, Ink, Misc.)15,000
Marketing & Logistics 30,000
Technical Support & AMC
10,000
Total Expenses
1,00,000
Labor & Operating Requirement per Event
• Laptop Operator & Supervisor (1 person) - On monthly salary
basis, included in fixed operating costs (not charged per event).
• iPad Operator (1 per event) - ?1,000 per event.
• Robot Manager (1 person can handle 3 Bots) - ?1,000 per event
(cost shared if multiple bots are deployed).

10. Event-wise Expenses
Expense Head Basis / QtyRate(^)Total(^)Notes
iPad Operator
1 1,0001,000
Per event
Robot Manager (for 3
Bots)
1 1,0001,000
Cost distributed if
<3 bots
Transportation &
Logistics
- 1,5001,500
Movement, setup,
dismantle
Paper (A5 size, logo
printed)
200 sheets9 1,800
200 guests
sketched per event
Permanent Markers
7 (*210
sheets / 30)30 210
Average usage per
event
Total Variable Expense per Event (per Bot): ?5,510
Per Event Charges
Base Package: ?25,000 for up to 250 Sketch
Additional Sketch:
• 251-500 Sketch: ?75 per Sketch
• 501 Sketch and above: ?50 per Sketch
Profit Estimation: (Assuming a production cost of f10 per Sketch)

11. Illustrative Examples
Event
Type
Guests
/
Sketch
Base
Package
Additional
Sketch
Additional
Charges
Production
Cost
(*10/Sketch)
Total
Billing
Profit
Small
Event
250*25,0000 *0 *2,500 *25,000*22,500
Medium
Event
500*25,000
251-500 (250
Sketch)
*18,750*5,000 *43,750*38,750
Large
Event
2,000*25,000
251-500
(*75/Sketch),
501-2,000
(*50/
Sketch)
*93,750*20,000 *1,18,750*98,750
Profitability
- Net Profit (Monthly): *2, 00,000 - *3, 50,000
- Net Profit (Annual): *24, 00,000 - *42, 00,000
This ensures strong profitability and sufficient repayment
capacity.
Loan Repayment Plan
- Loan Amount Requested: *20, 00,000
- Repayment Period: 5 years
- Estimated EMI: ~*50,000 per month
Easily manageable from projected profits.

12. Risk Analysis & Mitigation
- Seasonality: Balanced with corporate contracts throughout the
year.
- Competition: Early mover advantage in Pune ensures strong brand
leadership.
- Technical Issues: Covered through warranties, AMC, and trained
staff.Expansion Plan
As part of our growth strategy, we plan to enhance guest engagement
by introducing a "Make Guests Busy" section at events. This section will
be designed to keep attendees entertained, engaged, and involved,
ensuring a memorable experience while they wait or move between
activities.
Key Features:
1. Interactive Games:
o VR Experiences: Virtual reality games or simulations for a unique and
immersive experience. o Photo & Video Booths: Guests can take
creative photos or short videos, including themed props and
backdrops. o Mini Arcade Games: Popular retro or modern games that
appeal to all age groups.
o Board & Card Game Corners: Strategically placed for casual
interaction among guests.

13. Conclusion
This project, under the leadership of Gokul Menon, is a profitable,
innovative, and scalable venture in the events industry. With no current
competition in Pune, strong demand for unique event experiences, and
the promoter's proven expertise, the success potential is very high.
We hereby request the bank to sanction a loan of ^20, 00,000 for
successful project implementation.
Declaration & Authorization
I hereby declare that the information provided in this project report is
true and correct to the best of my knowledge and belief. I request the
bank to kindly consider my application for a Business Loan for the
purchase of SketchBots and supporting infrastructure.
I authorize the bank to verify the details mentioned herein and extend
necessary financial support.
Authorized Signatory
Signature:
Name: Gokul Menon
Contact: 7875699977 | [email protected]