Propaganda techniques

RiensJustinArnejo 7,552 views 7 slides Mar 08, 2022
Slide 1
Slide 1 of 7
Slide 1
1
Slide 2
2
Slide 3
3
Slide 4
4
Slide 5
5
Slide 6
6
Slide 7
7

About This Presentation

this is the different propaganda techniques


Slide Content

It is a psychological phenomenon whereby the rate of uptake of beliefs, ideas, fads and trends increases with respect to the proportion of others who have already done so. As more people come to believe in something, others also "hop on the bandwagon" regardless of the underlying evidence. BANDWAGON

In promotion and advertising, a testimonial or show consists of a person's written or spoken statement extolling the virtue of a product. The term "testimonial" most commonly applies to the sales-pitches attributed to ordinary citizens, whereas the word "endorsement" usually applies to pitches by celebrities. TESTIMONIAL

A glittering generality or glowing generality is an emotionally appealing phrase so closely associated with highly valued concepts and beliefs that it carries conviction without supporting information or reason. Such highly valued concepts attract general approval and acclaim. GLITTERING GENERALITY

Name-calling is a form of argument in which insulting or demeaning labels are directed at an individual or group. This phenomenon is studied by a variety of academic disciplines such as anthropology, child psychology, and political science. NAME CALLING

Plain folks" is a form of propaganda and a logical fallacy. A plain folks argument is one in which the speaker presents them self as an average Joe a common person who can understand and empathize with a listener's concerns. PLAIN FOLKS

Transfer is a technique used in propaganda and advertising. Also known as association, this is a technique of projecting positive or negative qualities of a person, entity, object, or value to another in order to make the second more acceptable or to discredit it. TRANSFER

Card stacking propaganda is a way to manipulated information so that one product looks better than another and happens when information is manipulated in order to make something look better. This often happens by leaving out important information, using only beneficial facts, or by means of testimonials. CARD STACKING
Tags