PROPAGANDA TECHNIQUES.pptx

propaganda

1. Do you watch TV? What do you usually see in the middle of a teleserye or movie?

2. Guess the Ads! GAME TIME!

3. PROPAGANDA TECHNIQUES

4. PROPAGANDA • publicly to promote something: information put out by an organization or government to promote a policy, idea, or cause • misleading publicity: deceptive or distorted information that is systematically spread

5. PROPAGANDA in History

6. Bandwagon persuading consumers by telling them that others are doing the same thing.

7. 2. Testimonials When a product is sold by using words from famous people or authority figures.

8. 3. Plain Folks A method used to convince the public that a person’s views reflect those of the common person and that they are also working for the benefit of the common person.

9. 4. Name Calling It is the use of derogatory language or words that carry a negative connotation when describing an enemy. Often, name calling is employed using sarcasm and ridicule, and shows up often in political cartoons or writings.

10. 5. Emotional Appeal Words that will make a consumer feel strongly about someone or something are used

11. 6. Repetition when the product’s name is repeated at least three times in the ad

12. A ctivity : Direction: Identify the propaganda technique used in the advertisement posters shown below.

13. Bandwagon Name Calling Emotional Appeal Testimonial Plain Folks Repetition 1. 3. 2.

14. Bandwagon Name Calling Emotional Appeal Testimonial Plain Folks Repetition 5. 4.

15. Bandwagon Name Calling Emotional Appeal Testimonial Plain Folks Repetition 8. 6. 7.

16. Bandwagon Name Calling Emotional Appeal Testimonial Plain Folks Repetition 10. 9.

17. Endorse the Products! Group 1: Bandwagon Group 2: Repetition Group 3: Name Calling Group 4: Testimonial Group 5: Plain Folks ACTIVITY TIME!

18. Endorse the Products! Criteria: Knowledge gained- 25 Ability to persuade- 15 Expression and body language- 10 50 points ACTIVITY TIME!