Pulse polio immunization campaign

The presentation is all about how polio effected india and how INDIA fight against polio and Who made important role in eradication

1. Pulse Polio Immunization Campaign Shanmukha Akinapelli

2. Following the global polio eradication initiative of WHO in 1988, the Indian government launched the pulse polio immunization (PPI) programme in 1995. Under this programme all children under 5 years are to be administered 2 doses of OPV in December and January, until polio is eradicated 6.5 lac polio booths 125 Million kids were administered on each immunization day INTRODUCTION

3. Not a single child should miss the immunization and leaves any chance to Polio occurrence. Cases of Acute Flaccid Parasis (AFP) be reported completely in time and Stool specimens collected within 14 days and Outbreak Response Immunization (ORI) conducted as early as possible. Key Objectives

4. The size of the campaign (6.5 lakh polio booths; 125 million children to be Administered on each immunization day; IEC, cold chain and vaccine management) Funding Political commitment Weak infrastructure Lack of health services The attitudinal diversity (diverse religious, socioeconomic and cultural background) Management of Human Resources (Doctors, Nurses, Health, Anganawadi Workers, School Teachers and Students, Volunteers, NGOs) Challenges faced by Indian Government

5. Ministry of Health and Family Welfare, Government of India (MOHFW) World Health Organization (WHO ) United Nations Children’s Fund(UNICEF) Rotary Club Key Architects

6. Immunizing every child below 1 year with at least 3 doses of OPV. National Immunization Days during which every child below 5 years gets 2 a dditional doses of OPV on 2 days separated by 4 to 6 weeks. Surveillance of AFP to identify all reservoirs of wild poliovirus transmission. Extensive house-to-house immunization mopping -up campaigns in the final stages where wild poliovirus transmission persists. Strategies adopted

7. 1 Ad 4000 B roadcasts 80% Target Market 120 Million People

8. 2002-1 ST tagline “do boondh zindagi ki ” 2003-2 ND tagline “ Har baccha har bar” 2004-3 RD tagline “ Aapka baccha har bar”

9. 2005-4 TH tagline “ jahan bhi jao,jahan bhi raho,polio ki khurak zaroor pilao ” 2006-5 TH tagline “You decide”

10. IMC Tools Broadcast Media Print Media Word of Mouth Out of Home Personal Service Promotions

11. Broadcast Media Out of Home

12. Print Media

13. Personal Services

14. In 2014, WHO declares India as polio free. India has made unprecedented progress … From 741 cases in 2009 42 in 2010 And only 1 case in 2011 Which was the last recorded case of polio in India The government of India finally achieved 100% eradication by 2012 For a country ,which was still developing It was a tough task to deal with such high population In a span of 17 years .. Through various IMC tools, spread awareness across the nation And …

15. INDIA IS NOW POLIO FREE

16. 1995 2014 Indian Government launches PPI Last detected virus of Polio type 2 1998 1995 2001 Polio outbreak in UP and Bihar 2002 Amitabh Bachchan roped in for promotion 2002 Polio cases drastically reduce 2003 Last detected virus of Polio type 3 2010 Last detected virus of Polio type 1 2011 Indian Government launches Intensified PPI India is now Polio-free 2014