Role of govt in agricultural marketing

6,371 views 11 slides May 17, 2021
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About This Presentation

Agricultural marketing is a method that includes gathering, storage, preparation, shipping, and delivery of different farming materials across the country. In agriculture marketing, the selling of an agriculture product depends on various components like the demand for the product at that time, avai...


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Role Of Government in Promoting Agricultural Marketing Submitted By Kirti Gautam Amity Institute of Food Technology Food product Development

Agricultural marketing Agricultural marketing comprises all operations involved in the  movement of farm produce  from the  producer to the ultimate consumer . It includes the operations such as  collecting, grading, processing, preserving, transportation and financing.

  Various marketing methods A. Rural Primary markets B. Cooperative Marketing C. Contract Farming D. Commodity Market E. Future Market

Issues of current Agricultural marketing in India

Cont…..

Government Measures in Improving Agricultural Marketing

Important Efforts of Government Agricultural Produce Market Committee (APMC) National Agricultural Cooperative Marketing Federation of India Ltd (NAFED) AGMARKNET Kisan Rail

Various Schemes by Government Pradhan Mantri Annadata Aay Sanrakshan Abhiyan (PM-AASHA) Pradhan Mantri Fasal Bima Yojana (PMFBY) E-NAM Storage Commodity Borad

Policy Initiatives - Government of India Agriculture Production Agriculture Credit Improvement in Agri -marketing facilities Setting up of Agri -Market Infrastructure Fund Long Term Irrigation Fund (LTIF)

Minimum Support Prices & Extending benefit of MSP to farmers Horticulture crops in Clusters Agri -exports Loans to Self Help Groups (SHGs) Prime Minister Krishi Sinchai Yojana Cont………..

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