ROLE OF INDUSTRY IN QUM IN MEDICINE DEVELOPMENT 1.pptx

Importance of QUM in the development of medicines and the role of Industry to implement QUM through out the process.

1. AMEENA KADAR K A SECOND SEM M PHARM DEPT. OF PHARMACY PRACTICE SANJO COLLEGE OF PHARMACEUTICAL STUDIES ROLE OF INDUSTRY IN qum in MEDICINE DEVELOPMENT

2. 2 QUALITY USE OF MEDICINE (QUM) QUM considers that all medicines should be used safely and effectively , by selecting management options wisely and choosing a suitable medicine if the medicine is considered necessary QUM activities are actively promoted by the Australian Government in RACFs through the guiding principles for medication management in Residential Aged Care Facilities.

3. 3 The principles of QUM were developed to improve health outcomes for patients, thus all industry activities should incorporate these principles to ensure that their outcomes translate to positive patient benefits. The medicines industry has a key role to play in QUM with the main responsibilities being: The development of safe and effective products Marketing products in a way that facilitates QUM Providing high quality, evidence-based information relevant to all stakeholders Discouraging any activities that are not conducive to QUM.

4. 4 Industry has a history of implementing activities that promote QUM and this includes playing a role in Early patient access to innovative medicines Partnering with government and other stakeholders to shape healthcare policy which supports QUM Pursuing new opportunities that add value and address unmet needs of healthcare professionals and patients.

5. 5 ROLE OF INDUSTRY IN QUM IN MEDICINE DEVELOPMENT The pharmaceutical industry plays an important role in the quality use of medicines (QUM) in medicine development. The industry can contribute to QUM by: Providing accurate and up-to-date information about medicines.   The industry can provide healthcare professionals and patients with accurate and up-to-date information about medicines, including their benefits, risks, and how to use them safely and effectively. This information can help to ensure that medicines are used in the best way possible to improve health outcomes.

6. 6 Supporting education and training about medicines.  The industry can support education and training about medicines for healthcare professionals and patients. This can help to ensure that healthcare professionals are able to make informed decisions about prescribing medicines, and that patients are able to understand and follow their medication regimens. Promoting the rational use of medicines.  The industry can promote the rational use of medicines by working with healthcare professionals and patients to ensure that medicines are used in the most appropriate way. This includes ensuring that medicines are only prescribed when they are necessary, and that they are used at the correct dose and for the correct duration.

7. 7 Supporting research into the use of medicines.  The industry can support research into the use of medicines, including studies that look at the effectiveness and safety of medicines in different populations. This research can help to improve understanding of how medicines work and how they can be used to improve health outcomes. Developing new medicines.  The industry can develop new medicines that are safe and effective. These new medicines can provide new treatment options for patients and improve health outcomes.

8. 8 ROLE OF PHARMACIST IN INDUSTRY IN QUM IN MEDICINE DEVELOPMENT Developing medicines that improve the health of patients by either targeting specific diseases or by acting in a preventative capacity so that patients do not develop illnesses. Contributing to the development & submission to provide access to innovative medicines. Ensuring manufacturing processes result in high quality production. Providing balanced and evidence-based information to consumers and healthcare professionals. Raise awareness about a specific therapeutic area and the various treatment options available, including options other than medicines.

9. 9 Partnering with Government and other stakeholders to shape healthcare policy that is QUM focused . Ensuring packaging is easy to use for consumers, especially the elderly and that labeling is clear and unambiguous.

10. 10 APPLICATIONS OF QUM PRINCIPLES IN INDUSTRY QUM principles supporting judicious, safe, appropriate and efficacious use of medicines are embedded in the industry codes of conduct. Development of educational and promotional activities. E mbracing QUM principles through internal staff training and the inclusion of QUM goals in the performance to improve quality & safety of manufactured products. An important example of industry contribution to QUM is the production of consumer medicine information. This is based on the approved product information for prescription medicines.

11. 11 Example For Industry-healthcare Collaboration For Improving QUM Twelve pharmaceutical companies in partnership with the National Heart Foundation (2003) conducted an extensive evaluation of the strengths and weaknesses of QUM in cardiovascular health selected a research project around an area of QUM which has strong potential to enhance cardiovascular health in both indigenous and non-indigenous Australians

12. 12 CHALLENGES FOR INDUSTRY IN CONTRIBUTING TO QUM The challenge for industry is to increase its contribution to QUM. Increase cost rather than profit. Effective contribution to QUM needs the strong support and endorsement of company leadership to manage the tension between commercial objectives and QUM. They have to provide evidence based informations . Because importance is given to quality and safety of medicines. Need of more research works.

13. 13 REFERENCES 1 .Australian Government Department of Health and Ageing (2002). The National Strategy for Quality use of Medicines. Commonwealth of Australia: Canberra, AUS 2 .Consumer Health Forum website www.chf.org.au/history 3.Australian Government Department of Health and Ageing (2002). Quality Use of Medicines: Statement of Priorities and Strategic Action Plan 2001–2003. Commonwealth of Australia: Canberra, AUS 4. TGA website www.tga.gov.au