A walk through of the Shape platform, and the benefits it can provide to your PPC team.
Size: 2.85 MB
Language: en
Added: Sep 23, 2016
Slides: 18 pages
Slide Content
Helping
analysts spend
more time
optimizing.
Customers report analysts have regained 25% of time
previously wasted on manual workflows
Serving PPC teams in over 20 countries
Founded by analysts, developers and designers with
experience working in PPC
Trusted by:
Headaches
we've seen
Wasted time spent in manual workflows
designed to accurately spend budgets
Challenges organizing data across multiple
ad networks and internal systems
Analysts with growing client workloads and
less time to optimize
Our
Platform
Design
Using Google's Material Design principles, Shape is quick
to learn and easy to use
Customizable to meet the unique needs of your team
Includes visualization of data through charts/graphs
combined with detailed reporting on performance metrics
Customers spend a lot of their work day
in our interface. We are focused on
making sure that's a great experience.
AutoPilot
RollOver
SmartSync
The Ultimate Insurance Policy
Campaigns pause and enable
automatically based on available budget
Intelligent Budget Targets
Factor over/under spend into decision
making, reporting and accounting
Dynamically Link Accounts
Newly created campaigns are auto synced
and accounted for
Unique,
Powerful
Solutions
Dashboards
Client Cards View
Data updated over 30 times a day
Visualize hundreds of accounts and
budgets by scrolling through spend bars
Color indicators alert to over/under spending,
helping catch mistakes before they happen
Detailed, customized reporting on over 20
performance metrics
Quickly make bulk changes to account
settings and export to CSV or PDF
Decision Grid View
Group campaigns
across Ad Networks
No matter what account, channel or
data source, campaigns can be grouped
however you need them to be.
Budget Page
Decision Grid enables analysts to edit
daily budgets, bids and statuses for
campaigns/keywords
Budget Conditions display current
spend vs budget, make projections
and give suggestions
Budget Breakdowns compare
performance across platforms and
campaigns
Data Archives store past history for
reporting
Custom
Alerts
Prevent mistakes before they happen
Create custom alerts based off budget remaining
Alerts are sent through email and appear in the
SteadyBudget interface to make sure nothing slips
through the cracks
CC clients and/or internal stakeholders on email alerts
Data
Archives
View data from past cycles
When you sync with SteadyBudget your
data begins to be stored for easy
reference and exporting
Past-cycle reporting
We work closely with our customers to improve
Shape through feedback.
Testimonials
from our
customers
We are proud to serve some of the
top thought leaders and conference
speakers in PPC
"I'm hooked"
"To be perfectly honest with you, I was a major skeptic of Shape for
months (and communicated that to them). Why would I pay for a software
that does what I can do for "free"? After multiple attempts to utilize some
sort of cobbled-together script (which would only have tracked Adwords)
and much discussion with Jon of Shape, I decided to give the free demo a
try. Coincidentally, I was on vacation at the time so did not have constant
access to my accounts. Shape alerted me to 2 clients through email and I
was able to go in and prevent a budget overage. After a couple more
weeks, I realized I was going to Shape often to quick-glance at my client
accounts for aggregate budget totals, this was especially a win since I
have multiple logins for Bing Ads and it's quite annoying. I'm hooked."
Kirk Williams
President
Zato
"Highly
Recommend"
"We no longer worry about under or over spending which
was a huge pain point with large accounts who
constantly start and stop their campaigns. We can now
always stay right on track. We easily have 25% more
time to focus on optimizing accounts because of Shape.
Highly Recommended." Garret Mehrguth
Founder/CEO
Directive
Consulting
"Invaluable"
"Shape has become an invaluable tool in my daily workflow of managing
over 150 client budgets. Some of my favorite features include the "ideal"
budget projection line, the colored indicators that allow me to visualize at a
glance the amount spent to date, and the customizable alerting notification
emails. The newest feature, AutoPilot, is quite possibly the most beneficial
for managing spend over nights and weekends. It allows me to spend within
1% of a budget, whether I'm at my desk or not. Finally, the Shape team has
been quick to respond to any questions and have been emphatic to design
feature requests that complement our business needs."
Tony Griego
PPC Analyst
G5
Final Thoughts
Empowers analysts to spend their valuable time on
optimization tasks, not manual workflows
Customizable features and interface to match your
team's unique needs
Built by a team that has experienced the challenges
of running PPC for thousands of clients first hand
Thank you.
Please don't hesitate to contact us if
you have any questions
https://shape.io [email protected]
541-706-9236
@WeAreShape