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Dec 04, 2009
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Improving Awareness of Your Cause
Through Social Media
Lauren Santucci
Michigan State University
New Media Drivers License Course
Through Social Media
Lauren Santucci
Michigan State University
New Media Drivers License Course
Social Media is Not That Scary
•Move into the NOW
•Traditional Media
•Transform old into new
•Move into the NOW
•Traditional Media
•Transform old into new
TWITTER
•Inform
•Post positive/negative
happenings
•Get to know your
followers
•Update Page!
•Inform
•Post positive/negative
happenings
•Get to know your
followers
•Update Page!
Create A Facebook Cause!
•Spread Awareness
•Circulate Petitions
•Up-to-date info
•Expand donor base
•
VITAL TOOL
AND MOST IMPORTANTLY...
RAISE MONEY!
•Spread Awareness
•Circulate Petitions
•Up-to-date info
•Expand donor base
•
VITAL TOOL
AND MOST IMPORTANTLY...
RAISE MONEY!
Blogging For a Cause
•Blogger, WordPress, others
•Insight From Advocates of the Cause
•Thought Leader
•Blogger, WordPress, others
•Insight From Advocates of the Cause
•Thought Leader
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