SNAPDEAL BUSINESS AND OPERATION

E-COMMERCE COS SNAPDEAL, ITS Description and overview.

1. SNAP DEAL UNBOX ZINDGI…

2. INDEX EXECUTIVE SUMMARY INTRODUCTION MISSION & VISION OBJECTIVES PROBLEM STATEMENT BUSINESS PREPOSITION SWOT ANALYSIS MARKET STARTEGY ORGANISATIONAL PLAN FINANCIAL PLAN PROFITABILITY ECONOMIC IMPACT PRESENT STATUS

3. INTRODUCTION… Snap deal is an Indian E-commerce company. Its head quarters is in New Delhi, India. The company was started by Kunal Bahle & Rohit Bansal in February 2010. Snap deal had 3 lakh sellers over 30 million products.

4. MISSION & VISION Snap deal’s mission is to create life changing experiences for small business in India’s retail industry. Aims at making life fun for consumers. And its vision is to create India’s most powerful digital commerce ecosystem that creates life changing experiences for buyers & sellers.

5. OUR OBJECTIVE The major objective of snap deal is to maximize its out reach across the online network. Offer best online deals, discounts, & offers. Goods efforts on marketing & promotion of its products. GRAB YOUR DAILY DEALS..

6. SWOT ANALYSIS STRENGTH Innovative & good branding Vast network of retailers Excellent service Wide range of deals & transactions to choose from . WEAKNES S Services not available in all cities. Dependence on internet .

7. MARKET STRATEGY Snapdeal's unique programs for the user : “GET YOUR 1 ST DEAL FREE”. Same Day delivery Credibility through TrustPay customer comes back to you BACHATE RAHO!!!

8. unbox zindgi

9. ORGANISATIONAL PLAN It means the end result of the process of setting medium & long objectives for an organization & then developing a strategy to accomplish those goals.. # YAHAN SE KHARIDO..

10. ORGANISATIONAL STRUCTURE

11. FINANCIAL PLAN Snap deal has received 7 rounds of funding… In January, 2011 snap deal received a funding of $ 12 million from nexus venture partners& venture partners. In July, 2011 the company raised a further $45 million from Bessemer Venture Partners. Snap deal then raised a 3 rd round of funding worth $ 50 million from EBay. Snap deal then raised a 4 th round of funding of $133 million on February 2014 by EBay.

12. Snap deal received 5 th round of funding of $105 million in May 2014 by Blackrock, Temasek Holdings & other. In October, 2014 snap deal received $647 million by Soft bank. Snap deal received its 7 th round of fund in august 2015 by Ali Baba Group, Foxconn & Soft bank of $500 million.

13. SHARE HOLDERS OF SNAPDEAL

14. PROFITABILITY EMPLOYEES :1001 – 5000 EMPLOYEES REVENUE :$500 MILLION - $1BILLION PER YR PRODUCTS :30 MILLION+ MARKET REACH: 6000 TOWNS & CITIES

15. MARKET SHARE SNAP DEAL V/S OTHERS COMPANY NO.OF CATEGORIES REGISTERED USERS AMAZON 28 NA FLIPKART 70 18 MILLION SNAP DEAL 500 25 MILLION

16. ECONOMIC IMPACT POSITIVE EFFECTS Consumers are buying a lot of snap deals products which brings money in the economy. Because of snap deal many people get employed . NEGATIVE EFFECT Decrease in the business for its competitors . DIL KI DEAL...

17. PRESENT STATUS By selling objectives & estimating strategies today “ snap deal is India’s largest online market place.”

18. THANK YOU

19. SPECIAL THANKS TO : ASPIRE (The INTER INSTUTIONAL BUSINESS MODEL COMPETITION )

20. PRESENTED BY : RICHA RAJ RADHIKA JALAN ( BIRLA INSTITUTE OF TECHNOLOGY)