Solar business

This document aims to touch upon the basic information about solar, solar business opportunities, solar power projects and solar product manufacturing.

With this information reader will be in the better position to take the next step decision on solar

1. Curious to know about Solar Business …Let Us Glance Copyright @ Green Turtles Technologies Pvt Ltd India’s next source of Energy = SOLAR India opens door for Solar Business = MONEY India targets for US$100 billion Solar investment

2. Agenda Introduction Solar Concepts Solar Businesses Market Opportunity Conclusion Copyright @ Green Turtles Technologies Pvt Ltd

3. About the document This document aims to touch upon the basic information about solar, solar business opportunities, solar power projects and solar product manufacturing. With this information reader will be in the better position to take the next step decision on solar This document covers following below topics and sub topics Overview :- Introduction about Solar , Solar energy, Solar products Solar Business :- Overview of Solar Business Opportunities, Solar Power Projects and Solar Manufacturing Unit Market Opportunity :- Details the Revenue, Sales, Market, Skills Conclusion :- Covers conclusion of overall document Note :- We request to read this document with “ FULL SCREEN”. Thank you for your co-operation. Copyright @ Green Turtles Technologies Pvt Ltd

4. Solar Concept What is Solar ? What is Solar Energy ? Uses of S olar energy Solar Products Copyright @ Green Turtles Technologies Pvt Ltd

5. What is solar ? Solar is termed for “relating to Sun” or “dependent upon sun ”. Example “Solar Water Heater” :- Product “Solar water heater” is termed as “Solar water heater” because it depends upon sun to heat the water Solar Water Heater Copyright @ Green Turtles Technologies Pvt Ltd

6. What is Solar energy ? Solar energy is the energy provided by Sun. This energy is obtained from Sun Radiation. Use Case :- Sun radiation is converted to electric energy, which is then used by electric resources like Bulb etc , as below Solar Panel : Used to convert Solar Radiation to electric energy Copyright @ Green Turtles Technologies Pvt Ltd

7. Uses of solar energy Firstly solar energy is renewable energy ( renewable energy is the energy from source where the source will exist infinitely) Solar energy is used generate electricity which inturn can be used as home light, electrifying house, street light etc Solar energy can be used to heat the water Solar energy can be used to pump the water for irrigation, house etc Solar energy can be used for generators for storing electricity to use for later purpose Solar energy is used for the creation of power plant in farms, commercial offices, schools etc Now a days, Solar energy is used in aero planes, cars, to create chimney etc Save amount in the electricity bill by using solar on behalf of govt power supply Increases the home value Subsidy and incentives from govt Copyright @ Green Turtles Technologies Pvt Ltd

8. Main Solar P roducts Solar home light :- Street Light :- Used as street light Solar Generator : - Used to store electricity Used to light up your home Solar water heater :- Used to heat the water . Solar pumps :- Used to pump the water Copyright @ Green Turtles Technologies Pvt Ltd

9. Solar Business 1. Business Opportunities Types of Solar Business Opportunities Revenue Valuation, Sales, Market Opportunities Skills required 2. Solar Power Projects Types of Solar Power Projects Revenue Valuation, Sales, Market Opportunities Skills required 3. Solar Product Manufacturing Steps to Manufacture Solar Product Revenue Valuation, Sales, Market Opportunities Skills required Copyright @ Green Turtles Technologies Pvt Ltd

10. Business Opportunities What is Business Opportunity ? It is the set of products, information, tools, rights, people buy to start the business Types of Business Opportunities Franchise Distributorship Dealerships Sub-Dealers Channel Partners Types of Solar Business Opportunities Franchise Dealerships Channel Partners Copyright @ Green Turtles Technologies Pvt Ltd

11. Solar Business Opportunities Franchise :- It is defined as, Right to sell company product or services in particular area. Below diagram describes the same Franchisor :- Who provides Franchise Customer willing to buy Franchise Partner with Franchisor and provide Franchise Fee, Commission on sales to Franchisor Once Parnetnered,Franchisor will provide Products, Right to use there brand, Equipment's Training Employees Marketting Copyright @ Green Turtles Technologies Pvt Ltd

12. Solar Franchise Valuation Below tables indicates the Solar Franchise Revenue and Market valuation (How worth Franchise is ?) Investment (Range) Avarage Margin ROI Liking Cusotmers Minimum Earning Per Day 50k to 5ak 30%   30% Cities/Villages where power goes off frequently, House where sun light reach is low, Commercial buildings, Godowns , Streets where no lights are there, House where more power is consumed Customers interested in saving electricity bills If very low cost product is sold with a min margin of 30% at a rate of one per day then minimum of 500rp/day can be earned. Copyright @ Green Turtles Technologies Pvt Ltd

13. How it works :- Partner with Company which provide franchise. Partnering involves mutual agreement sign off between company and the person willing to buy franchise. If your firm not registered, company will provide guidelines on how to proceed Once partnered, You need to invest to buy some products, for security deposit, Showroom design and other things When you buy the products, you will buy the product with 30 percent less than MRP (Maximum Retail Price) but you will sell the product at MRP price to customer . Example :- Suppose a Home Light cost MRP 2000rp, Then a franchise will buy that Home Light at 30% less than MRP, Which is equal to 1400rp. Then same Home Light is sold to customer at 2000rp. Franchise will earn a profit of 600rp Note :- Transport depends on company, they might provide or might not. Note :- Technicians and Installation help depends on company. Either they may provide technicians or you may hire. There Salary/Commission depends on company. Copyright @ Green Turtles Technologies Pvt Ltd

14. Solar Business Opportunities Dealership :- It is also similar to franchise and defined as, Right to sell company product or services in particular area. But some differences are there. Below diagram describes the same Manufacturer/Distributor Customer willing to become Dealers Partner with Manufacturer/Distributor and buys product Once Partnered, Manufacturer/ Distribut will provide only the products and sometimes training (Unlike what Franchise provides) Copyright @ Green Turtles Technologies Pvt Ltd

15. Solar Dealership Valuation Below tables indicates the Solar Dealership Revenue Valuation (How worth dealership is ?) Investment (Range) Avarage Margin ROI Liking Cusotmers Minimum Earning Per Day On need basis (Means when customer wants the product) 15% to 50%   15% to 50% Cities/Villages where power goes off frequently, House where sun light reach is low, Commercial buildings, Godowns , Streets where no lights are there, House where more power is consumed, Customers interested in saving electricity bills If very low cost product is sold with a min margin of 15% at the rate of one per day then minimum of 3 00rp/day can be earned. Copyright @ Green Turtles Technologies Pvt Ltd

16. How it works ? Partner with Company which provide Dealership. Dealership involves mutual agreement sign off between company and the person willing to buy dealership. It works like below If Firm Registered When you buy the product, you will buy the product with (range 15 to 50) percent less than MRP but you will sell the product at MRP to customer. If Firm Not Registered When you buy the product, you will buy the product with MRP price and sell the product at same MRP to customer. Your commission or margin will be provided by company at later point of time through cash or deposit in your personal account. Note :- Transport, installation depends on how much customer order you have. It also depends on how much margin/commission company will provide. If they provide more commission like 50%, then transport and installation should always be taken care by dealers Note :- Technicians and Installation help depends on company. Either they may provide technicians or you may hire. There Salary/Commission depends on company. Copyright @ Green Turtles Technologies Pvt Ltd

17. Solar Business Opportunities Channel Partners/Freelancer :- Here you just provide customer lead who is interested in buying solar product. Once you close that customer you will get the commission through cash or deposit in personal account Manufacturer/Distributor/Dealers Customer willing to become Channel Partners Partner with Manufacturer/Distributor/Dealers and provide just customer leads Once Partnered, Manufacturer/Distributor/Dealer will provide the commission Copyright @ Green Turtles Technologies Pvt Ltd

18. Solar Channel Partner Valuation Below tables indicates the Solar Channel Partner Revenue avaluation (How worth channel partner is ?) Investment (Range) Avarage Margin ROI Liking Cusotmers Minimum Earning Per Day Not required or very minimum investment 15% to 20%   15% to 20% Cities/Villages where power problem frequently, House where sun light is low, Commercial buildings, Godowns , Sreets where no lights are there, House where more power is consumed Customers interested in saving electricity bills If low cost product is sold with a min margin of 15% at the rate of one per day then minimum of 3 00rp/day can be earned. Copyright @ Green Turtles Technologies Pvt Ltd

19. How it works Partner with Company which provide channel partner/Freelancer. channel partner/Freelancer involves mutual agreement sign off between company and the person willing to buy channel partner/Freelancer. After you become channel partner. You need to provide customer lead, Company or dealers will take care of product sale to the customer which you provided. Once they sell the product to the customer, Your commission or margin will be provided by company at later point of time through cash or deposit in your personal account. Note :- No need to worry about transport or installation. This will be taken care by Company or Dealers Copyright @ Green Turtles Technologies Pvt Ltd

20. Skills Required Understand product and its benefit to customers Understanding the place where generally product can be sold Understanding the targeted customers Learn to impressive talk (must imp) Learn to catch customer attention Learn to convince the people Flexible to move around to different areas Handle technicians and other people come across the business Need to study complete marketing strategy offline and online Ready to invest, should have space for showroom Note :- It is always better to go with channel partner initially to get knowledge about product, market, customer etc. This will provide a exposer to solar business and you will get good experience to going forward in this business Copyright @ Green Turtles Technologies Pvt Ltd

21. Difference Between various Solar Business Opportunities Attributes Franchise Dealership Channel Partners Investment & Margin Includes investment (for setup, products, man power, licensing, training, marketing ) and Margin is huge   Investment is product purchase and small setup fee and margin is huge/good   Almost no/very minimal investment. And margin is good   Business Model Should fallow same business model as parent fallows or suggest   Here different business model can be followed   One business model which parent mfr /dis suggest   Fee Franchise Fee needs to be paid to Franchisor No fee needs to be paid to Mfr No fee needs to be paid to Mfr Sale Will be entitled to sell only his franchisor products   can sell multiple mfr /distributor products   Can only sell parent company products but can also become channel partner for other mfr or also become distributor   Competition No competitor will be present within some region for same company   Competitor might exist for same company, not garenteed   Competitor might exist for same company,, not garenteed   Help Mfr will helps wherever it is required   Not much help from mfr Not much help from mfr

22. Solar Power Projects Before going to solar projects, Lets understand some of the terminologies What is solar power? Solar power is converting sunlight into the electricity using PV (photovoltaic) panels What is photovoltaic panels? Photovoltaic is a method of converting sunlight directly in electricity. Photovoltaic panels is the product used for this conversation . What is Solar Projects ? Solar Projects means the project which involves in electrifying the house/commercial or a village etc using solar energy Types of Solar Power Projects Off-Grid Installation Grid –Tie Installation Copyright @ Green Turtles Technologies Pvt Ltd

23. Off-Grid electric Installation It is one of the schemes used in the solar power generation method. In this scheme, Generated electricity from solar energy is not supplied to main electric grid or connected to main electric grid. Fig below explains the same . Below figure shows how Off Grid Solar Electric Install Works

24. Products involved in this type of Installation. Solar panel modules :- These panels are photovoltic panels which convert sunlight into electric energy. Battery :- These are rechargeable batteries, That is these batteries can be recharged Charge controller :- It links solar panel, battery and electric load. It take cares charging or de-charging the battery Inverter :- Converts DC currect to alternate current . AC Loads :- These are the devices which run with AC Current DC Loads :- These are the devices which run with DC Current Copyright @ Green Turtles Technologies Pvt Ltd

25. What this business Involves ? This business involves in electrifying house or commercial using solar energy. This business works as below, If house or any commercial building wants to get electricity from solar panels, first thing you have to do is to study how much kilowatt hours electricity they use per month Next understand how much electric power they want to generate from solar power. Lets say they want 100 percent. Then determine how much watt solar panel is required to electrify completely . Solar calculators are available to determine how much watt solar panel is required based on there consumption . Based on the calculator result, Need to get help or work under experienced solar grid installaler for few installation to get practical experience of it. Also you need to get the knowledge about Battery Sizing, Inverter Sizing and Charge controller. Sizing depends on how much voltage and amps the products are using. This experience will come by experience with installation Copyright @ Green Turtles Technologies Pvt Ltd

26. Solar Power Project Off Grid Valuation Investment :- This can be done in two forms -Work as channel partner and just provide customer lead who is interested in solar off grid installation. Manufacturer will take care of installation and provide you the commission out of it -Purchase all items from manufacturer and take care of installation. Investment (Range) Avg Margin Liking Customer ROI Minimum Earning Per Month Depends whether you install or MFR install. For 1kw general cost is 1,20,000 15 to 20 % ( Depends whether you install or MFR install. If you take care of installation you can earn more percentage of margin) Commercial buildings, Farm land, Houses   15% to 20 % (again depends on installation) If minimum one project is done per month, A min of 15000rp can be earned. This depends on how much watt power you install. But can gain handful of money from lakhs to even crore with experience

27. Grid Tied Solar Power Installation It is one of the schemes used in the solar power generation method. In this scheme, Generated electricity from solar energy is supplied to the main electric grid or connected to main electric grid. Fig below explains the same. Below figure shows how Off Grid Solar Electric Install Works

28. Products involved in this type of Installation. Solar panel modules :- These panels are photovoltic panels which convert sunlight into electric energy. Battery :- These are rechargeable batteries, That is these batteries can be recharged Charge controller :- It links solar panel, battery and electric load. It take cares charging or de-charging the battery Inverter :- Converts DC currect to alternate current. This inverter is connected to main grid. When solar energy is less and not able to charge the battery then battery is charged using main grid. If excess power is generated by solar panels and battery is fully charged, then excess energy is sent to grid. AC Loads :- These are the devices which run with AC Current DC Loads :- These are the devices which run with DC Current How this business works :- It is similar to off-grid installation but necessary arrangements needs to be made such that some amount of electric energy generated by solar energy can be supplied to Main Grid Copyright @ Green Turtles Technologies Pvt Ltd

29. Solar Power Project Valuation Investment :- This can be done in two forms -Work as channel partner and just provide customer lead who is interested in solar off grid installation. Manufacturer will take care of installation and provide you the commission out of it -Purchase all items from manufacturer and take care of installation. Investment (Range) Avg Margin Favorable Loc ROI Sale/day/month Depends whether you install or MFR install. For 1kw general cost is 1,40,000 15 to 20 % ( Depends whether you install or MFR install. If you take care of installation you can earn wtill more percentage of margin) Commercial buildings, Farm land, Houses   15% to 30% (again depends on installation) If min one project is done per month, A min of 15000rp can be earned. This depends on how much watt power you install. But can gain handful of money from lakhs to even crore with experience Copyright @ Green Turtles Technologies Pvt Ltd

30. Skills Required Skills required to start this business Thorough knowledge on complete grid installation process Need to get help or work under experienced solar grid installer for few installation to get practical experience of it Customer Convincing capacity Move around to different areas Ability to catch the customer attention Thorough explanation on what customer benefit out of it Copyright @ Green Turtles Technologies Pvt Ltd

31. Solar Manufacturing Unit What is Manufacturing Unit ? Manufacturing unit refers to the organization who is involved in manufacturering the product . What is Solar Manufacturing Unit ? Solar Manufacturing unit refers to the organization who s involved in manufacturering of solar products. Pre Condition Before starting Solar Manufacturing Unit Need to have very good knowledge of solar products and how it is manufactured It is always better to start with Solar Home Light and Solar Generator Solar water heater, pumpset , street light requires more investment and complex dependent products like light pole, tubes, high watt panel etc . Note :- Here solar products manufacturing refers to assembling the products. It is not about solar panel manufacturering . Solar panel Manufacturering required space, chemicals, Govt approvals and other things. Copyright @ Green Turtles Technologies Pvt Ltd

32. Steps to start Solar Manufacturing Unit :- Register the firm. Get guidelines from Charted Accountant on how to register the firm as manufacturing unit Study the solar products and its dependent products (like battery, charge controller, inverter etc ) Get knowledge of electrical concepts, wire connections, soldering etc Once all the things are done, buy the required products from either manufacturer or distributors at low rate. Even if you buy in bulk rate will still get lower After buying the things, start assembling the products to make one solar product. Market the product which is obtained by assembling multiple products Copyright @ Green Turtles Technologies Pvt Ltd

33. Solar home light manufacturing:- To manufacture/assemble the solar home light, need following below products (which were used in grid installation) Battery , charge controller, inverter, panel, box, wires, switches, plugging point, any other points like chagrin point, unit name, stickers Once all the above are in place assemble them in box. Panel should be outside the box as it will be on the top of house After this, name the box using sticker and test it and then market it Note :- Take care of “over battery charge” Copyright @ Green Turtles Technologies Pvt Ltd

34. Solar Home Light Valuation Investment (Range) Average Margin Liking Customers ROI Minimum Earning Purchase all the items by manufacturer or distributor at low rate 75 % to 100% depends on where you buy the products and how much you buy Houses where sunlight is less, Village house where power goes off, Godowns , Houses where more power is consumed, Customer interested to save electric bill   75 % to 100% If min one product is sold per day, A min of 1500rp can be earned. This depends on how much watt power you install. But can gain handful of money from thousands to even lakhs with experience Copyright @ Green Turtles Technologies Pvt Ltd

35. Solar generator :- Generators are used to generate and store electricity Solar Generators are used to store the electricity generated by Solar. You can design generator by packaging following below products under one box Battery Charge controller Inverter Plugging points Solar panel should be outside the box Note :- Also you need wire connections, soldering, switches as part of generators etc Note :- Need to take care of “over charging” Copyright @ Green Turtles Technologies Pvt Ltd

36. Solar Generator Investment (Range) Average Margin Liking Customers ROI Minimum Earning Purchase all the items by mfr or distributor at low rate 75 % to 100% depends on where you buy the products and how much you buy Houses where sunlight is less, Village house where power goes off, Godowns , Houses where more power is consumed, Customer interested to save electric bill   75 % to 100% If min one product is solad per day, A min of 1500rp can be earned. This depends on how much watt power you install. But can gain handful of money from thousands to even laks with experience Copyright @ Green Turtles Technologies Pvt Ltd

37. Conclusion This document just provides the basic information about solar, solar business opportunities, solar power projects and solar product manufacturing . This document highlight the details specific to Karnataka Solar Manufacturers. Data taken from analyzing within Karnataka There are lot of solar manufacturers and distributors available in market. Each one of them will provide atleast one of the business scheme mentioned in the document There are lot of other business that can be started with respect to solar energy. We are coming up with one more document for the same. Also we are coming up with one more document with respect to Solar, Current Government and Economy All the businesses mentioned here are not guaranteed for success, unless it is executed actively with hard work and passion Copyright @ Green Turtles Technologies Pvt Ltd

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