Sportr pitch deck for our saas based platform

NathanielMDuncan 179 views 12 slides Jun 13, 2024
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About This Presentation

Investor pitch deck


Slide Content

PROPLAY

About Us
This proposal outlines the strategic investment opportunity in
Sportr, a revolutionary Software-as-a-Service (SaaS) project
focused on transforming athlete recruitment in the sports
industry. Led by CEO Nathaniel Duncan, Sportraims to disrupt
traditional recruitment methods by leveraging advanced
technology to connect athletes and recruiters seamlessly
through its innovative platform.
Sportr, a subsidiary of On Media Inc., operates as an online
platform based in Toronto, Ontario, Canada. Our primary focus is
on aggregating and showcasing videos of exceptional athletes,
providing recruiters with a comprehensive toolset to discover
and evaluate talent efficiently.

Our vision at Sportris to become the premier
global platform for athlete recruitment, setting
the standard for excellence and innovation in
the sports industry. We envision a future where
talented athletes from every corner of the world
have equal opportunities to showcase their
abilities and pursue their dreams. Through our
cutting-edge technology and unwavering
commitment to empowerment, we aspire to
redefine the way talent is discovered,
evaluated, and recruited, ultimately shaping the
future of sports on a global scale.
Vision Mission
Our mission at Sportris to empower athletes
by providing them with a dynamic platform
to showcase their skills and connect with
recruiters globally. We are dedicated to
simplifying the recruitment process for both
athletes and recruiters, fostering a
community-driven ecosystem that thrives on
talent and opportunity.

For Competitive
Advantage
Advanced Technology
Sportr'suse of advanced
technology, including
video aggregation and
data analytics, provides a
distinct advantage in
athlete recruitment.
Comprehensive Platform
The all-in-one platform
offers a comprehensive
solution for athletes and
recruiters, streamlining the
recruitment process and
enhancing efficiency.
Global Reach
Sportr'sonline platform
provides global reach,
allowing athletes and
recruiters from around the
world to connect and
collaborate.
Personalization
Sportr'sonline platform
provides global reach,
allowing athletes and
recruiters from around the
world to connect and
collaborate.
Continuous Innovation
Sportr'scommitment to
continuous innovation
ensures that the platform
remains at the forefront of
industry trends and
developments.

Marketing Strategy
Targeted Digital Marketing Campaigns
»Develop targeted digital marketing
campaigns aimed at reaching
athletes and recruiters across various
sports disciplines and competitive
levels.
»Utilize social media advertising, search
engine optimization (SEO), and pay-
per-click (PPC) advertising to increase
brand visibility and attract users to the
platform.
Email Marketing Campaigns
»Implement email marketing
campaigns to nurture leads, engage
with users, and promote new
features or offerings on the Sportr
platform.
»Segment email lists based on user
preferences, behavior, and
engagement to deliver personalized
and targeted messaging to
subscribers.
Partnerships and Collaborations
»Form strategic partnerships with
sports organizations, teams,
coaches, and influencers to expand
Sportr'sreach and credibility within
the sports community.
»Collaborate with sports media
outlets, websites, and influencers to
promote Sportrand increase brand
awareness among the target
audience.
Events and Sponsorships
»Participate in industry events,
conferences, and trade shows to
showcase Sportr'splatform, network
with potential users and partners, and
generate leads.
»Sponsor local sports events,
tournaments, and competitions to
increase brand visibility and build
relationships with athletes, coaches,
and recruiters.
Referral Programs
»Implement a referral
program to incentivize
existing users to refer new
athletes and recruiters to the
Sportrplatform.
Content Marketing
»Create engaging and informative
content such as blog posts, videos, and
infographics to educate the target
audience about the benefits of using
Sportrfor athlete recruitment.
»Establish Sportras a thought leader in
the sports recruitment industry by
sharing insights, tips, and success
stories through content marketing
initiatives.
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4 5 6

Athlete Profile Creation
»Athletes can create personalized profiles showcasing
their skills, achievements, and potential. Basic profile
creation is free, with the option to upgrade to
premium memberships for additional features.
Video Aggregation and Curation
»Sportr'ssoftware automatically collects and
curates videos of exceptional athletes from various
sports disciplines.
»Recruiters gain access to a vast database of high-
quality video content for talent evaluation.
My Expert Services
Recruitment Tools
»Intuitive tools for recruiters to search, filter, and
communicate with athletes directly.
»Streamlined recruitment process, enhancing
efficiency and effectiveness for recruiters..
Subscription-Based Model
»Recruiters subscribe to gain unlimited access to the
platform's database of talented athletes.
»Athletes can choose between free basic profiles or
premium memberships with advanced features.
Enhanced Visibility and Exposure
»Sportrprovides athletes with a platform to increase their
visibility and exposure to recruiters globally.
»Opportunities for athletes to showcase their skills to a
wider audience, increasing their chances of recruitment.
Data Analytics and Insights
»Advanced analytics tools to track performance
metrics and monitor recruitment activities.
»Data-driven insights to help athletes and recruiters
make informed decisions.
Mobile Compatibility
»Seamless user experience across different devices,
ensuring accessibility for athletes and recruiters alike.
»Mobile-friendly platform, allowing users to access
Sportron the go via smartphones and tablets.
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6
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Athletes
Our Targets
Recruiters
High School Athletes
Sportrtargets high school athletes who aspire to
compete at the collegiate level. These athletes are
typically seeking.
College Athletes:
Sportralso targets college athletes looking to advance their
careers to the professional level or transfer to other
collegiate programs. These athletes may seek opportunities
for exposure to professional scouts and recruiters.
1.
2.
Professional Athletes:
While less common, Sportralso caters to professional
athletes seeking opportunities for career advancement or
transitioning to new teams or leagues. These athletes may
use the platform to maintain visibility and connect with
potential recruiters.
3.
College Coaches:
Sportrtargets college coaches responsible for recruiting
student-athletes to their collegiate programs. These
coaches seek efficient and effective methods to identify
and evaluate talent, particularly for sports with highly
competitive recruitment processes.
Professional Scouts:
Sportrtargets college coaches responsible for recruiting
student-athletes to their collegiate programs. These
coaches seek efficient and effective methods to identify
and evaluate talent, particularly for sports with highly
competitive recruitment processes.
1.
2.
Professional Scouts:
Additionally, Sportrtargets youth sports organizations and
clubs seeking to promote their athletes to collegiate
professional recruiters.
3.

Funding Strategy
Liquidation involves selling off assets, paying off debts, and distributing remaining
proceeds to shareholders, effectively winding down the company’s operations.
In the event that other exit options are not feasible, Sportrmay consider liquidation as a last resort.
»Sportrmay pursue an
acquisition as an exit strategy,
where a larger company or
competitor acquires Sportrfor
its technology, user base, or
market position.
»Potential acquirers could
include established players in
the sports recruitment industry,
technology companies looking
to enter the market, or venture
capital firms seeking strategic
investments.
»An IPO would allow Sportrto
raise additional capital for
growth and expansion,
increase its visibility and
credibility in the market, and
provide an opportunity early
investors to realize returns on
their investment.
»Sportrcould pursue an IPO as
an exit strategy, where the
company offers shares to the
public for the first time,
providing liquidity to existing
investors and enabling them to
exit their positions.
»Sportr'smanagement team
may consider a management
buyout as an exit strategy,
where they acquire the
company from existing
shareholders, including
venture capitalists or angel
investors.
»This option allows the
management team to retain
control of the company and
continue its operations
independently, while providing
liquidity to existing investors
who wish to exit their positions.
»Sportrcould explore strategic
partnerships or joint ventures
with larger companies or
industry players as an exit
strategy.
»These partnerships could involve
collaboration on product
development, distribution
channels, or market expansion,
providing a pathway for Sportr’s
technology and services to
reach a broader audience while
offering existing investors an
opportunity for an exit.
1 2 3 4

STRENGTHS WEAKNESS
OPPORTUNITIES THREATS
SWOT Analysis
Innovative Technology: Sportrutilizes advanced technology, including video
aggregation and data analytics, to provide a unique and comprehensive
platform for athlete recruitment.
Strategic Partnerships: Sportrhas established strategic partnerships with
sports organizations, teams, and influencers, enhancing its credibility and reach
within the sports community.
Strong Brand Presence: Sportrhas built a strong brand presence and
reputation in the sports recruitment industry, attracting athletes, recruiters, and
investors.
User-Centric Design: Sportr’splatform is designed with a focus on user
experience, offering intuitive tools and personalized features for athletes and
recruiters.
Limited Market Penetration: Sportrmay have limited market penetration
compared to established competitors, particularly in highly competitive
segments of the sports recruitment market.
Dependency on Technology : Sportr'sreliance on technology makes it vulnerable
to technical issues, cybersecurity threats, and disruptions that could impact
platform performance and user experience.
Resource Constraints: Sportrmay face resource constraints, including financial
limitations and talent shortages, which could hinder its ability to innovate and
scale operations effectively.
User Acquisition Costs: Acquiring new users, particularly recruiters, may incur
high costs due to competition and the need for targeted marketing and sales
efforts.
Growing Demand for Talent: The increasing demand for talented athletes in
various sports disciplines presents opportunities for Sportrto expand its user
base and revenue streams.
Expansion into New Markets: Sportrcan explore opportunities to expand into
new geographic markets and sports segments, leveraging its technology and
partnerships to capture untapped opportunities.
Product Innovation: Sportrcan continue to innovate its platform with new
features and functionalities to enhance user engagement, differentiate itself
from competitors, and address evolving user needs.
Diversification of Revenue Streams: Sportrcan diversify its revenue streams
by offering additional services, such as consulting, sponsorships, or event
management, to generate supplementary income..
Market Saturation: The sports recruitment market may become saturated with
competing platforms, making it challenging for Sportrto differentiate itself and
attract users.
Economic Uncertainty: Economic downturns or disruptions in the sports industry
could impact advertising budgets, sponsorship deals, and recruitment activities,
affecting Sportr'srevenue and growth prospects.
Technological Disruption: Rapid advancements in technology, such as artificial
intelligence and virtual reality, could disrupt the sports recruitment landscape
and require Sportrto adapt quickly to stay competitive.
Regulatory Changes: Changes in regulations governing athlete recruitment, data
privacy, or internet governance could pose compliance challenges and increase

Phase 1 Phase 2 Phase 3 Phase 4
Planning and Development
»Define project objectives,
scope, and requirements
»Establish partnerships and
secure funding.
»Develop a roadmap and
timeline for platform
development.
»Conduct market research and
competitor analysis.
»Develop a business plan and
financial projections.
»Build a cross-functional team
and assign roles and
responsibilities.
Duration: 6 Months
Platform and Development
»Design and develop the Sportr
platform, including frontend
components.
»Implement features such as
video aggregation, user
profiles, recruitment
»tools, and data analytics.
»Ensure compliance with legal
and regulatory requirements,
including data protection laws.
»Perform security testing and
implement measures to
protect user data.
»Prepare marketing materials
and promotional campaigns
for platform launch.
Duration: 12 Months
Launch and Initial Rollout
»Launch the Sportrplatform to
the public.
»Execute marketing and
advertising campaigns to
attract athletes, recruiters, and
sponsors.
»Onboard initial users and
provide training and support as
needed.
»Monitor platform performance,
user engagement, and
feedback to identify areas for
optimization.
»Continue to enhance platform
features and functionality
based on user feedback and
market trends.
Duration: 3 Months
Growth and Expansion
»Forge strategic partnerships
with sports organizations,
teams, and
»Influencers to increase brand
visibility and reach.
»Introduce new features and
services to meet evolving user
needs and differentiate Sportr
from competitors.
»Continuously monitor industry
trends, regulatory changes,
and competitive
»Landscape to inform strategic
decision-making.
Duration: On Going
Timeline and Milestones

Fuel growth and expansion efforts
Improve platform functionality and user experience.
Increase platform visibility and attract a larger
user base.
Scale operations
Capitalize on untapped opportunities in the sports
recruitment industry.
Use of Funds
THE ASK
The sportrcompany is seeking investment of
To help bring his vision to life
$5,000,000

[email protected] 905-781-2162
CONTACT
For more information
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