Swas a presentation on health sector business presentation

Swas a presentation on health sector business presentation.
This presentation helps in finding the gap in health industry

1. Swas

2. 1. Customer satisfaction 2. Online review and rating 3. Improvement of physical performance Traditional method of going to the hospitals and then booking the appointment Time-consuming Limited Accessibility Limited Flexibility Inefficient Use of Resources

3. Problem Interviews And Surveys Results How many customers did you interview? We interviewed more than 100 patients for the following problem. What was the interview mode? The mode of interview was face to face visiting some clinics and telephonic interview calls. How many of them agree this is a problem and wants a solution? 70% of the people agreed this is a problem. Add a pie chart How many of them said they don't need a new solution? 30% of the patients said that there are in the comfortable in the current scenario. Survey Link- Hospital Survey Link

4. CUSTOMER SEGMENT: Hospitals TAM : India 2 3603 - Total Government hospitals 43,486- Private Hospitals in India Total TAM= 67,089 SAM : Maharashtra 514- Government hospitals in Maharashtra 595- Private hospitals in Maharashtra Total SAM- 1109 SOM : Navi Mumbai 110 Hospitals Total SOM- 110 Niche : Nerul 42 Hospitals in Nerul Total Niche- 42 TAM= 67,089 Hospitals in India SOM= 110 Navi Mumbai SAM= 1109 Maharashtra Niche= 42 Nerul Market size estimation

5. Value proposition canvas

6. Business Model Chart

7. • product/service description- Swas is an application that would connect hospitals and patients, making it easier for patients to book appointments and avail other services related to medical hopitality service. The app would charge hospitals a fee, rather than patients, for its service. •Website Link- https://swwaaswadhwani.wixsite.com/swas • Steps the customer will follow The steps which the customers have to follow while using the application is 1] Open the application 2]Click on the hospitals which you want to visit if you have any in mind 3] If not put the keywords such as hopitals near me while enabling the location. 4] Check for the availability of the doctors 5] Select the options which are showed on the app to determine your preference as in how do you want to connect with the doctors for example (audio calls, video calls, texting or meet up) 6] If it’s a meet up select the scheduled time, date and date based on your preference and once selected click on done and get started. [The prototype of the application has been given in the next slides] MVP

8. Prototype Image

9. Sales & Distribution Model Sales Channels: Direct sales through the website and mobile app. Distribution Channels: Hospitals, clinics, insurance companies, and pathology laboratories serve as distribution channels for our services, ensuring widespread availability and accessibility. Positioning Statement : Our healthcare company provides a comprehensive solution to the lack of communication and inefficient time slot allocation in hospitals. Our umbrella app serves as a one-stop-shop for all healthcare needs, offering connectivity, machine learning-based slot allocation, and seamless integration with med-commerce and pathology services, thus enhancing the overall healthcare experience for patients and hospitals alike. Go To Market Strategy

10. Action Plan for Next One Year Launch marketing campaigns targeting various customer segments to increase app awareness. Collaborate with hospitals, clinics, and insurance companies to onboard them onto our platform. Enhance app features based on user feedback and market demands. Expand service coverage to reach a wider audience. Implement customer retention strategies to ensure long-term engagement.

11. Sales and Distribution Model Patients Hospitals App/ Website (SWAS)

12. Instagram LINK- https://www.instagram.com/sswwaass.123?igsh=eDI5aHJyM3 Scan This code

13. Starting Costs Startup Cost ₹3,35,000 Business Registration fees ₹15,000 Product Development ₹95,000 Website Design ₹20,000 Website Development ₹55,000 Computer Systems ₹1,50,000 Capital Work in Progress ( Fixed Asset ) ₹2,50,000 Additional Workstation ₹2,50,000 Starting Operations ( Budgeted ) ₹4,15,000 Product Launch Expenses ₹1,25,000 Rental expenses ₹2,10,000 Stationery and office supplies ₹10,000 Miscellanous ₹75,000 Start-up capital ₹10,00,000 Share Captial (by Team) ₹5,00,000 Loans (from Bank or Others) ₹5,00,000 STARTUP COSTS

14. Profit & Loss Account ( Income Statement) Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Totals Sales Cash Sales ₹ 5,00,000 ₹ 7,50,000 ₹ 10,00,000 ₹ 14,00,000 ₹ 19,00,000 ₹ 25,00,000 ₹ 32,00,000 ₹ 40,00,000 ₹ 47,00,000 ₹ 55,00,000 ₹ 62,50,000 ₹ 70,00,000 ₹ 3,87,00,000 No. of Units Sold 50 75 100 140 190 250 320 400 470 550 625 700 3870 Price Per Unit ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 Other Cash Receipts Total Sales ₹ 5,00,000 ₹ 7,50,000 ₹ 10,00,000 ₹ 14,00,000 ₹ 19,00,000 ₹ 25,00,000 ₹ 32,00,000 ₹ 40,00,000 ₹ 47,00,000 ₹ 55,00,000 ₹ 62,50,000 ₹ 70,00,000 ₹ 3,87,00,000 COGS Cost of Services ₹ 3,50,000 ₹ 5,25,000 ₹ 7,00,000 ₹ 9,80,000 ₹ 13,30,000 ₹ 17,50,000 ₹ 22,40,000 ₹ 28,00,000 ₹ 32,90,000 ₹ 38,50,000 ₹ 43,75,000 ₹ 49,00,000 ₹ 2,70,90,000 Cost Per Unit ₹ 7,000 ₹ 7,000 ₹ 7,000 ₹ 7,000 ₹ 7,000 ₹ 7,000 ₹ 7,000 ₹ 7,000 ₹ 7,000 ₹ 7,000 ₹ 7,000 ₹ 7,000 ₹ 7,000 Gross profit ₹ 1,50,000 ₹ 2,25,000 ₹ 3,00,000 ₹ 4,20,000 ₹ 5,70,000 ₹ 7,50,000 ₹ 9,60,000 ₹ 12,00,000 ₹ 14,10,000 ₹ 16,50,000 ₹ 18,75,000 ₹ 21,00,000 ₹ 1,16,10,000 Fixed Expenses Salaries ₹ 60,000 ₹ 60,000 ₹ 60,000 ₹ 60,000 ₹ 85,000 ₹ 85,000 ₹ 1,05,000 ₹ 1,05,000 ₹ 1,35,000 ₹ 1,35,000 ₹ 1,50,000 ₹ 1,50,000 ₹ 11,90,000 Marketing and Promotion ₹ 42,000 ₹ 42,000 ₹ 42,000 ₹ 42,000 ₹ 42,000 ₹ 42,000 ₹ 42,000 ₹ 42,000 ₹ 42,000 ₹ 42,000 ₹ 42,000 ₹ 42,000 ₹ 5,04,000 Digital Marketing & Cust Services ₹ 80,000 ₹ 80,000 ₹ 80,000 ₹ 80,000 ₹ 80,000 ₹ 80,000 ₹ 80,000 ₹ 80,000 ₹ 80,000 ₹ 80,000 ₹ 80,000 ₹ 80,000 ₹ 9,60,000 Utilities (Electricity etc.) ₹ 15,000 ₹ 15,000 ₹ 15,000 ₹ 15,000 ₹ 15,000 ₹ 15,000 ₹ 15,000 ₹ 15,000 ₹ 15,000 ₹ 15,000 ₹ 15,000 ₹ 15,000 ₹ 1,80,000 Office Supplies & Misc ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 10,000 ₹ 1,20,000 Rent ₹ 35,000 ₹ 35,000 ₹ 35,000 ₹ 35,000 ₹ 35,000 ₹ 35,000 ₹ 35,000 ₹ 35,000 ₹ 35,000 ₹ 35,000 ₹ 35,000 ₹ 35,000 ₹ 4,20,000 Total Expenses ₹ 2,42,000 ₹ 2,42,000 ₹ 2,42,000 ₹ 2,42,000 ₹ 2,67,000 ₹ 2,67,000 ₹ 2,87,000 ₹ 2,87,000 ₹ 3,17,000 ₹ 3,17,000 ₹ 3,32,000 ₹ 3,32,000 ₹ 33,74,000 Result Net Profit/Loss ₹ -92,000 ₹ -17,000 ₹ 58,000 ₹ 1,78,000 ₹ 3,03,000 ₹ 4,83,000 ₹ 6,73,000 ₹ 9,13,000 ₹ 10,93,000 ₹ 13,33,000 ₹ 15,43,000 ₹ 17,68,000 ₹ 82,36,000 Gross Profit Margin 30% 30% 30% 30% 30% 30% 30% 30% 30% 30% 30% 30% 30% Net Profit Margin -18% -2% 6% 13% 16% 19% 21% 23% 23% 24% 25% 25% 21% FORECAST P&L

15. Year 1 Year 2 Year 3 Year 4 Year 5 Number of sales 3870 4650 5580 6700 8000 Value of each sale (Contribution) ₹ 3,000 ₹ 3,000 ₹ 4,000 ₹ 4,000 ₹ 5,000 Average Price per unit ₹ 10,000 ₹ 10,000 ₹ 12,000 ₹ 12,000 ₹ 13,000 Average Cost per unit ₹ 7,000 ₹ 7,000 ₹ 8,000 ₹ 8,000 ₹ 8,000 Total revenue ₹ 38,700,000 ₹ 46,500,000 ₹ 66,960,000 ₹ 80,400,000 ₹ 103,996,800 Gross Profit ₹ 11,610,000 ₹ 13,950,000 ₹ 22,318,326 ₹ 26,797,990 ₹ 40,000,000 Capital costs Land and building N.A. N.A. N.A. N.A. N.A. Equipment ₹ 250,000 ₹ 1,000,000 ₹ 1,800,000 Product development costs ₹ 95,000 ₹ 500,000 ₹ 700,000 ₹ 1,000,000 Others ₹ 335,000 Total ₹ 680,000 ₹ 1,500,000 ₹ 700,000 ₹ 1,800,000 ₹ 1,000,000 Expenses (Annual) Salaries ₹ 1,190,000 ₹ 1,309,000 ₹ 1,439,900 ₹ 1,583,890 ₹ 1,742,279 Marketing and Promotion ₹ 504,000 ₹ 554,400 ₹ 609,840 ₹ 670,824 ₹ 737,906 Digital Marketing & Customer Services ₹ 960,000 ₹ 1,056,000 ₹ 1,161,600 ₹ 1,277,760 ₹ 1,405,536 Utilities (electricity etc.) ₹ 180,000 ₹ 198,000 ₹ 217,800 ₹ 239,580 ₹ 263,538 Office Supplies ₹ 120,000 ₹ 132,000 ₹ 145,200 ₹ 159,720 ₹ 175,692 Rent ₹ 420,000 ₹ 462,000 ₹ 508,200 ₹ 559,020 ₹ 614,922 Total ₹ 3,374,000 ₹ 3,711,400 ₹ 4,082,540 ₹ 4,490,794 ₹ 4,939,873 Earnings (EBITDA) ₹ 8,236,000 ₹ 10,238,600 ₹ 18,235,786 ₹ 22,307,196 ₹ 35,060,127

16. Unit economics average fee of ₹500 per hospital per month monthly development and maintenance costs could be around ₹10,000 Operational costs per user (server costs, customer support, and other operational expenses) - ₹5,000 per month per hospital Marketing costs per user (initial marketing efforts to acquire hospitals and patients): ₹3,000 per hospital per month.

17. Funding plan How much funds required to reach to the next level of the venture? 50 Lakhs How much have been bootstrapped?– 0 Lakhs How much can be bootstrapped? 5 Lakhs How much external funding required? If not, why? 45 Lakhs Funds utilization strategy Development costs for enhancing the application's features and user experience: ₹20 lakhs Marketing and promotional expenses to acquire more hospitals and patients: ₹15 lakhs Operational costs including server maintenance, customer support, and staff salaries: ₹10 lakhs Legal and regulatory compliance costs: ₹5 lakhs

18. Thankyou!