Mission Our mission reflects the Tata Group's longstanding commitment to providing excellence: TCS will provide products and services that not only meet but exceed the expectation of our customers through planned and continuous improvement of our Services, Products, Processes and People. To help customers achieve their business objectives by providing innovative, best-in-class consulting, IT solutions and services. To make it a joy for all stakeholders to work with us.
Leading change, Integrity, Respect for the individual, Excellence, Learning and sharing. To create value by leveraging our co-innovation network in a manner that has an impact on the customer’s ecosystem. Vision
Using IOT (internet of things) data to understand how your products perform. Understanding the customer’s need faster. To increase speed in digital era. Employee centric organization Well defined policies and processes Premeditated induction/Orientation Programme to suit individual needs Long term engagement with multiple project opportunities Diversity in verticals/domain focus – Finance, Telecom, Technology, Shipping, Airlines, Medical. Well carved learning curve with performance management system Rewards & Recognition Cross training/learning opportunities & redeployment opportunities Multiple geographic location project opportunity International best practices Goals
Macro- factors
Micro- factors LOW HIGH LOW HIGH
The customer- largest accounting and consulting firms in the world . provides a range of professional, industry-focused assurance, tax and advisory services to enhance value for its clients . a majority of the world’s largest companies among its clients . Internal Capabilities
The customer’s business research team supports its business development efforts, live consulting projects and thought leadership initiatives. Business Challenge
A team of analysts including quality analysts, to cater to the rapid response research requests that primarily focus on the following :- Business development Live consulting projects Thought leadership research support Drawing on our Global Network Delivery Model™ (GNDM™) TCS’s solution
High command on local and domestic market(India) Strong brand backing (TATA) Strong Ethics Brand Image is quite strong in markets it serves Employee strength of over 300000 Strengths
The full services and product portfolio of TCS enables us to provide integrated solutions that help its clients recognize value quickly by reducing costs and improving business agility . CHROMA- TCS' CHROMA™ is a cloud-based talent management platform for enterprises to drive next generation employee experiences across the requisition-to-retire employee lifecycle . IGNIO- Ignio ™ constructs a unified enterprise blueprint by assimilating and mining unstructured and semi-structured data sources from within or outside an enterprise . Product Portfolio
ION- Ion is a strategic unit of Tata Consultancy Services focused on educational institutions and manufacturing industries . TCS SOLUTION- TAP™, TCS’ proprietary cloud solution for procures to pay (P2P) functions, brings digital levers with embedded analytics, self-service, and cloud mobility . TCS CUSTOMER INTELLIGENCE AND INSIGHTS- Customer Intelligence & Insights (CI&I) is fully integrated, licensed customer and operational analytics software designed specifically for retail, banking, and communications companies.
TCS BIG DATA SOLUTION- TCS’ Optumera ™ is a Digital Merchandising Suite that harnesses the power of Big Data analytics, and prescriptive algorithms to respond to evolving consumer and market trends. Companies can drive 3-5% increase in sales and margin by using the solution. TCS IUX SOLUTION- Intelligent Urban Exchange (IUX) is an integrated, cloud-based software product that enables Big Data- and IoT -based applications for transportation, water, energy, and other governmental functions.
Business strategy Low cost global delivery 24*7 model. Focus on customer relationship management and customer retention. Timely delivery with the help of proven delivery & quality framework Differentiation in low end services in terms of cost, resources. Differentiation in high end services such as consulting in term of niche offerings, expertise. Protection from currency fluctuations with the help of currency hedging .
Functional Strategies- The company has initiated co-branding activities with global media houses. Taken up slots at seminars organized by newspapers such as financial times. Organizes annual events for their leading clients and sponsors. TCS has hired text 100 as their public relations firm to promote its brand in Europe and Asia-pacific and get featured in technology magazines. TCS also focuses on being Customer-centricity rather than just earning profits. They have a huge R&D department which Focuses on product development.
Internal leadership refers to a manager’s potential to express a strategic vision for the organization, or a part of the organization, and to motivate and persuade others to acquire that vision. TCS and its internal leadership it has few main traits / characteristics / features / qualities, to run company effectively and efficiently, some of which are: Loyalty Judicious use of power Have a wider perspective Social skills Self-awareness Constancy Internal Leadership
Best Practices TCS is well known for its CSR practices and recently it has launched few CSR practices- Health Care Operation Smile Childline India Foundation Impact India Foundation Blood donation camps