TEMPLATE REVIEW CRM DEALER PANCA PINYUH.pptx

template dealer crm dealer panca

1. March 2022 REVIEW CRM DEALER

2. 1. CDB CONTACTED & CDB QUALITY No PROBLEM IDENTIFICATION CORRECTIVE ACTION DUE DATE 1 Proses Validasi : ... Video Feb 22 2 Pemahaman Salesman akan Jenis-jenis pekerjaan : ... Baik Feb 22 3 Kendala Salesman meminta data customer : ... Konsumen tidak bersedia Feb 22 4 Control monitoring : ... Feb 22 5 ... Kode Dealer Dealer Target FY 2021 Jan-22 Feb-22 02668 Panca Motor Sungai Pinyuh 90% 39% 84% 80% CDB CONTACTED No PROBLEM IDENTIFICATION CORRECTIVE ACTION DUE DATE 1 Ring 1 : ... Feb 22 2 Pos & Pameran : ... Feb 22 3 Control monitoring : ... Feb 22 4 ... Kode Dealer Dealer Target FY 2021 Jan-22 Feb-22 02668 Panca Motor Sungai Pinyuh 90% 63% 64% 64% CDB VALID Nama Salesman CDB Valid % Ria Lestari 72% Indah Gusmita 59% Rita Hastarita 30% Chyntia Novianti 91% Syindi Martaludia 77% Item Validasi CDB Valid % Pekerjaan 84% Sosmed 40% Email 40% Nama Salesman CDB Contacted % Ria Lestari 87% Indah Gusmita 77% Rita Hastarita 61% Chyntia Novianti 91% Syindi Martaludia 86% Ring Kecamatan CDB Contacted % Ring 1 Sui.Pinyuh , Mpw Hilir , Mpw Timur 39% Ring 2 Anjongan , Segedong 23% Ring 3 Mandor , Mpw Hulu 19% > Ring 3

3. 2. CRM Performance 1. PERFORMANCE H1 to H2 KPB 1-4 Nama Dealer Item FY 2021 TARGET 2022 MTD 2022 Jan-22 Feb-22 Panca Motor Sungai Pinyuh % KPB 1 Own Dealer 84% 73% 98% 96% % KPB 2 Own Dealer 41% 49% 43% 43% % KPB 3 Own Dealer 28% 29% 32% 43% % KPB 4 Own Dealer 23% 28% 33% 36% No PROBLEM IDENTIFICATION CORRECTIVE ACTION Due Date 1 Proses follow up (by phone) : ... WA Bomber, SMS & Telpone Feb 22 2 WA reminder service : .. KPB1-KPB4 Feb 22 3 Alasan tidak service : ... No Time Feb 22 4 Ring yang bermasalah : ... Ring 3 Feb 22 5 Salesman yang bermasalah : ... Untuk KPB 1 Syindi , KPB 2-4 Rita Feb 22 6 Control monitoring : ... PIC Dealer & PIC CRM Feb 22 7 ... Ring % KPB 1 % KPB 2 % KPB 3 % KPB 4 1 38% 24% 25% 28% 2 30% 8% 8% 6% > 2 27% 10% 10% 2% Alasan Tidak Service % KPB 1 % KPB 2 % KPB 3 % KPB 4 Uncontacted Too Far 1% No Time 3% 57% 57% 64% Forget Nama Salesman % KPB 1 % KPB 2 % KPB 3 % KPB 4 Ria Lestari 95% 63% 78% 76% Indah Gusmita 100% 27% 18% 14% Rita Hastarita 100% 12% 4% 12% Chyntia Novianti 92% 61% 42% Syindi Martaludia 17% 61% 77% Nia Pratiwi 40% 33%

4. 2. CRM Performance 2. PERFORMANCE H12 to H1 Nama Dealer Item FY 2021 TARGET 2022 MTD 2022 Jan-22 Feb-22 Panca Motor Sungai Pinyuh H1 To H1 Buy Only 31% 2% 5% H2 To H1 Own Dealer 31% 0.4% 0.1% H2 To H1 Other Dealer H2 To H1 Total Retention Rate Total No PROBLEM IDENTIFICATION CORRECTIVE ACTION Due Date 1 PIC CRM Dedicated : ... Ada 2 Admin CRM Dedicated : ... Merangkap PIC CRM 3 Insfrastructure (Laptop, Wa broadcast, HP, Wifi , Google drive): ... Ada 4 Proses Analisa market : ... Data Analisis Tahun 2018-2020 5 Proses Analisa data (filtering data H1 & H2, migration path, buying cycle, profile customer) : ... Filtering Data H1H1 dan Menganalisis Motor di Bawah 3 Tahun 6 Proses distribusi data dan follow up : ... Wa Boomber dan Telepon 7 Monitor bukti follow up : ... Chat WA 8 Control pencapaian : ... Masih Belum Maksimal 9 Proses monitoring data pending (prospect) : ... Segera di FU oleh Salesman dan CS 10 ... Nama Salesman H1-H1 H2-H1 Own Dealer H2-H1 Other Dealer Retenion Rate Total Ria Lestari 10% 0% Indah Gusmita 0% 0% Rita Hastarita 0% 0.1% Chyntia Novianti 8% 0% Syindi Martaludia 4% 0% Item H1-H1 H2-H1 Own Dealer H2-H1 Other Dealer Retenion Rate Total Contacted Rate 853 910 Prospect rate 7 1 Succes rate 7 1 Jumlah data yang difollow up 1150 1150 Jumlah Salesman & CS yang melakukan follow up 690 910 Jumlah Salesman & CS di dealer 460 240

5. LEADS Contacted Interested Prospect 11897 8857 41 41 37 DEAL 90 % 0% 0% 0% 0% Periode : FY 2021 32 % WA BROADCAST LEADS Contacted Interested Prospect 2435 1888 2 DEAL 0 % 0% 0% 0% 0% Periode : FY 2021 0% NO PROBLEM IDENTIFICATION CORRECTIVE ACTION DUE DATE 1 Contacted rate : .. 8857 Feb 22 2 Prospect rate : ... 41 Feb 22 3 Success rate : ... 37 Feb 22 4 Lead time follow up : ... Pagi dan Siang Hari Feb 22 5 Control monitoring : ... PIC Dealer & PIC CRM Feb 22 6 ... Leadtime (jam) FY 2021 Jan 22 Feb 22 Avg LT Dealer 0.3% 0.3% 0.3% LEADS Contacted Interested Prospect 79 79 DEAL 0% 0% 0% 0% 0% Periode : Jan – Feb 2022 0% CRM FOCUS 3. LEADS MANAGEMENT LEADS Contacted Interested Prospect 4800 3627 16 16 16 DEAL 100% 0% 0% 0% 0% Periode : Jan-Feb 2022 0.3% LEADS Contacted Interested Prospect 90 81 2 DEAL 0% 0% 0% 0% 0% Periode : Jan-Feb 2022 0% Leadtime (jam) FY 2021 Jan 22 Feb 22 Avg LT Dealer 0% 0% 05 LEADS Contacted Interested Prospect ... … … ... ... DEAL .. % 0% 0% 0% 0% Periode : FY 2021 .. % MONITORMU (LOL, HC3-AHM, MPA-AHM) Leadtime (jam) FY 2021 Jan 22 Feb 22 Avg LT Dealer 0% 0% 0% NO PROBLEM IDENTIFICATION CORRECTIVE ACTION DUE DATE 1 Contacted rate : .. 1888 Feb 22 2 Prospect rate : ... 2 Feb 22 3 Success rate : ... Feb 22 4 Lead time follow up : ... Siang Hari Feb 22 5 Control monitoring : ... PIC Dealer & PIC CRM Feb 22 6 ... NO PROBLEM IDENTIFICATION CORRECTIVE ACTION DUE DATE 1 Contacted rate : .. 79 Feb 22 2 Prospect rate : ... Feb 22 3 Success rate : ... Feb 22 4 Lead time follow up : ... Siang Hari Feb 22 5 Control monitoring : ... PIC Dealer & PIC CRM Feb 22 6 ... 2

6. Total Leads ... Assign ... FollowUp ... Deal ... .. % .. % ..% .. % Dealer FY 2021 Jan 22 Feb 22 Leads .. .. Assign .. .. Follow Up .. .. Deal .. .. Success Rate .. .. LT Dealer (Jam) .. .. MotorkuX - H1 Periode : Jan – Feb 2022 MotorkuX - H3 Total Leads ... Assign ... FollowUp ... Deal ... .. % .. % ..% .. % Total Leads ... Assign ... FollowUp ... Deal ... .. % .. % ..% .. % Amanda Dealer FY 2021 Jan 22 Feb 22 Leads .. .. Assign .. .. Follow Up .. .. Deal .. .. Success Rate .. .. LT Dealer (Jam) .. .. Dealer FY 2021 Jan 22 Feb 22 Leads .. .. Assign .. .. Follow Up .. .. Deal .. .. Success Rate .. .. LT Dealer (Jam) .. .. NO PROBLEM IDENTIFICATION CORRECTIVE ACTION DUE DATE 1 Contacted rate : .. 2 Prospect rate : ... 3 Success rate : ... 4 Lead time follow up : ... 5 Control monitoring : ... 6 ... NO PROBLEM IDENTIFICATION CORRECTIVE ACTION DUE DATE 1 Contacted rate : .. 2 Prospect rate : ... 3 Success rate : ... 4 Lead time follow up : ... 5 Control monitoring : ... 6 ... NO PROBLEM IDENTIFICATION CORRECTIVE ACTION DUE DATE 1 Contacted rate : .. 2 Prospect rate : ... 3 Success rate : ... 4 Lead time follow up : ... 5 Control monitoring : ... 6 ...

7. 4. KK & NIK KK Acqusition Nama Dealer FY 2021 Jan-22 Feb-22   Jumlah CDB 1314  160 117  Jumlah KK 1103 103 72 Jumlah Detail KK 1314 160 117 NIK VALID 1103 103 72 NO PROBLEM IDENTIFICATION CORRECTIVE ACTION DUE DATE 1 Salesman minta data KK & NIK ke customer : ... Semua Penjualan Cash & Kredit Feb 22 2 Salesman menginput data KK & NIK di Assist : ... Semua Penjualan Cash & Kredit Feb 22 3 Admin H1 melakukan pencocokan data NIK dengan di KK : .. Semua Penjualan Cash & Kredit Feb 22 4 Update data NIK di Assist desktop : ... Semua Penjualan Cash & Kredit Feb 22 5 Update data KK setelah penginputan CDB di assist desktop : .. Semua Penjualan Cash & Kredit Feb 22 6 Control monitoring : ... Semua Penjualan Cash & Kredit Feb 22 7 ...

8. 5. CROSS SELLING TO H3 Nama Dealer Item FY 2021 MTD 2022 Jan-22 Feb-22 xxxx H1 TO H3 % ( Contrbution to Part sales) H2 TO H3 % ( Contrbution to Part sales) No PROBLEM IDENTIFICATION CORRECTIVE ACTION Due Date 1 PIC CRM Dedicated : ... 2 Admin CRM Dedicated : ... 3 Insfrastructure (Laptop, Wa broadcast, HP, Wifi , Google drive): ... 4 Proses Analisa market : ... 5 Proses Analisa data (filtering data H1 & H2) : ... 6 Control pencapaian : ... 7 Proses monitoring data pending (prospect) : ... 8 Cross check ke AHASS System 9 ... 10 ... Item H1-H3 H2-H3 Contacted Rate Prospect rate Succes rate Jumlah data yang difollow up Perhitungan Cross selling to H3 % = Total jualan part dari hasil follow up cross selling H3 / Total jualan part dalam sebulan

9. THANK YOU 