The neighbourhood presentation media

A presentation about the alternative rock band the neighbourhood

1. The Neighbourhood Alternative rock

2. Facts The band was formed in 2011 by lead singer Jesse Rutherford and guitarist Jeremy Freedman They are known for their „dark“ music style, lyrics with deep meaning and black and white music videos (due to the fact that lead singer Jesse Rutherford is color blind) They are an organic band, who writes their own music and does not follow the stereotypical conventions of boy bands

3. I LOVE YOU. PRODUCED BY SONY MUSIC Debut album Released in 2012 with the title single sweater weather Record label: Columbia music Their lyrics in this album are very angst-ridden and they talk about their own thoughts and anxieties through their music. It is very dark There are amazing songs like „Afraid“, „Sweater Weather“, „Staying up“ or „Float“

4. Website Their website is quite minimalistic, yet informative The cover of their latest album „hard to imagine The neighborhood ever changing“ and the name of it, is the first thing that can be seen The rest of the website consists of music videos and lyric videos of their songs and tour dates (What surprised me was, that the color scheme of the website was so different to what they usually go for. Their typical „black and white“ theme was nowhere to be seen) —> then again, in an interview Rutherford stated, that the world itself is serious enough and sometimes he just wants to have fun and go away from the „dark and depressing“ theme.

5. Sweater Weather Their most famous song is sweater weather, which was released on the „I Love You.“ Album (their most popular one yet) Recorded in 2011, It was released in 2013 under the genre „Indie Rock“ The Video perfectly displays their music style and what makes them „different“ from other bands The video is completely in black and white and conveys the meaning of the lyrics only slightly, so I would say it is a „disjuncture“ type of music video. The logo of the band is also shown at the end of the video. Their logo is an upside down house. They have used this to create an interesting effect in the music video by spraying the house onto a white wall and then turning the whole picture upside down so that everything in the video, except for the logo seems „wrong“ —> focus is on the logo This could also link to the view that the band seems to have on the world judging by their lyrics in the songs

6. A few of my favorite lyrics „How can I sleep if I don’t have dreams? I just have nightmares.“ - staying up „When I wake up I’m afraid somebody else might take my place.“ - Afraid „They show you how to swim, then they throw you in the deep end.“ - Float „And whenever the sun came out we’d play. We didn’t want to get older.“ - Alleyways „Something is wrong, I can’t explain but everything changed when the birds came. You’ll never know what they might do, if they catch you too early. Willing to fly ourselves before someone else tells us how.“ - Prey „Everything’s black and white, no grey.“ - No grey „I hope you won’t ever lie to me and if you do, I know I won’t be your cry baby.“ - Cry baby