MINISTRY OF EDUCATION AND TRAINING MIDTERM GROUP REPORT VINFAST SUPPLY CHAIN MANAGER
THEME STRUCTURE CHAPTER 1 COMPANY BACKROUND CHAPTER 2 OVERVIEW VINFAST’S SUPPLY CHAIN CHAPTER 3 CHALLENGES AND SOLUTIONS FOR VINFAST CONCLUDE CHAPTER 2
CH APTER 1 . COMPANY BACKROUND COMPANY INTRODUCTION - Company name: VINFAST COMMERCIAL AND SERVICES TRADING LIMITED LIABILITY COMPANY - Address: No. 7, Bang Lang 1 Street, Vinhomes Riverside, Viet Hung Ward, Long Bien District, Hanoi City, Vietnam - Website: https://vinfastauto.com/vn_vi - Hotline: 1900 23 23 89 - Logo:
CH APTER 1 . COMPANY BACKROUND THE DEVELOPMENT OF THE COMPANY
CH APTER 1 . COMPANY BACKROUND MISSION, VISION AND CORE VALUES 01 Vision Become an intelligent electric car brand that actively supports the electric vehicle revolution on a worldwide scale. 02 Mission "To create a more sustainable future for everyone" 03 Core Values - High-standard products - Reasonable pricing - Excellent after-sales
CH APTER 1 . COMPANY BACKROUND VinFast’s product systerm
CH APTER 2 . OVERVIEW OF VINFAST SUPPLY CHAIN OBJECTIVES • Ensuring a sufficient and timely supply of components, spare parts, and raw materials • Guaranteeing competitive pricing and superior quality for components, spare parts, and raw materials • Reduce supply chain expenses
CH APTER 2 . OVERVIEW OF VINFAST SUPPLY CHAIN INFORMATION FLOW OF THE SUPPLY CHAIN
CH APTER 2 . OVERVIEW OF VINFAST SUPPLY CHAIN MAIN ACTIVITIES OF THE SUPPLY CHAIN Search and select supplies Evaluate and select suppliers Build sustainable partnerships
CH APTER 2 . OVERVIEW OF VINFAST SUPPLY CHAIN MAIN ACTIVITIES OF THE SUPPLY CHAIN Supply chain management and operation INFORMATION AND DATA MANAGEMENT RISK MANAGEMENT
CH APTER 2 . OVERVIEW OF VINFAST SUPPLY CHAIN MAIN ACTIVITIES OF THE SUPPLY CHAIN Distribution activities ORDER AND DISTRIBUION MANAGEMENT CUSTOMER CARE
CH APTER 3. CHALLENGES AND SOLUTION FOR VINFAST CHALLENGES C ompete with other automakers I ncluding Mercedes, BMW, Toyota, Hyundai, and Mazda. Due to their large followings and prominent presence in Vietnam, these brands will influence consumers' judgments while deciding between VinFast and other high-end vehicles. Even though VinFast has a good reputation, it is difficult to convince consumers to move from other brands because vehicles and motorcycles are both expensive assets.
CH APTER 3. CHALLENGES AND SOLUTION FOR VINFAST CHALLENGES Vietnam's supporting sector still faces several obstacles By 2020, 30–40% of personal automobiles with less than nine passengers are expected to be localized. In actuality, though, this rate is still quite far from the goal, having only hit 7–10% thus far. One of the causes of this is that local businesses find it difficult to fulfill the stringent criteria for vehicle components and replacement parts and must import a significant amount of goods from outside due to inadequate production technology. As a result, VinFast's initial product pricing was rather costly.
CH APTER 3. CHALLENGES AND SOLUTION FOR VINFAST CHALLENGES REPUTATION AND TRUST OF CUSTOMERS Shortage experience The company is young and does not have much experience, which may cause consumers to have doubts about the durability and quality of the product. VinFast needs to build trust and try to affirm its position in the minds of customers. Trying to ensure quality VinFast products need to be manufactured perfectly, without errors. A car is not only a means of transportation, but also an important family asset. This requires VinFast to meet the trust of customers and win their hearts.
CH APTER 3. CHALLENGES AND SOLUTION FOR VINFAST CHALLENGES Production costs and a lack of materials VinFast has numerous obstacles to overcome when venturing into the electric car industry, chief among them being production costs and a lack of materials, particularly metals for electric vehicle batteries and semiconductors for transferring commands from the control computer to the hardware components of the vehicle.
CH APTER 3. CHALLENGES AND SOLUTION FOR VINFAST CHALLENGES Penetrate major markets VinFast is progressively breaking into important global markets like North America and Europe, where there are a lot of untapped prospects. However, there will be a lot of obstacles to overcome because those two regions are notoriously rigorous and strict. total. In addition, VinFast will have to compete with a lot of well-known brands over a wide range of price points, which will be challenging given their established reputations and core beliefs.
CH APTER 3. CHALLENGES AND SOLUTION FOR VINFAST Firstly Secondly Collaborate with international companies to invest in Vietnam's high-tech product development. Encourage automotive sector research institutes. Establish international product quality standards to boost industry growth and export promotion. VinFast must develop marketing mix strategies, fair pricing and strong customer relationships to attract new clients. Expand its market presence. SOLUTION
CH APTER 3. CHALLENGES AND SOLUTION FOR VINFAST SOLUTION SOLUTION VinFast's supply chain management, including a robust network of suppliers, strict selection protocols, and strategic alliances, has enabled the company to maintain efficiency and compete in the global car industry. SOLUTION