Planificación del trabajo de campo TALLER DE HERRAMIENTAS INFORMÁTICAS PARA EL ANÁLISIS DE DATOS
TRABAJO DE CAMPO Dentro de un proyecto de investigación, el trabajo de campo es la parte en donde se lleva la teoría estudiada, al entorno en donde se aplica.
TRABAJO DE CAMPO Es un determinado lugar hacia donde te transportas para aplicar algún método de recolección de datos.
TRABAJO DE CAMPO El trabajo de campo implica la recopilación de la información con el instrumento diseñado para la investigación. Su desarrollo está condicionado por el tipo de comunicación que se establezca con la muestra.
TRABAJO DE CAMPO La comunicación puede ser personal, telefónico o vía online. Es común que el trabajo de campo lo realicen empresas especializadas (en algunos casos) o de forma personal.
Objetivo del trabajo de campo
Objetivo del trabajo de campo Finalidad C onocer la realidad El medio del objeto de estudio
Objetivo del trabajo de campo El investigador Se apropia del medio Analizar en primera persona la situación que transcurren en la población de estudio
¿Cómo aplicar el trabajo de campo?
Definir y formular los objetivos generales y específicos. ¿Cómo aplicar el trabajo de campo?
Determinar la estrategia de recolección de datos. ¿Cómo aplicar el trabajo de campo?
Actividades del trabajo de campo
Actividades del trabajo de campo Planificación Organizar y programar: por ejemplo, deberán ser fijadas las normas relativas al modo de seleccionar a los entrevistados (cuándo y dónde seleccionar la muestra). Realización de las entrevistas Selección real de las unidades muestrales y la realización de la encuesta. Es decir, es el trabajo de campo propiamente dicho.
Aplicación de cuestionarios Aplicados por un entrevistador (Directo) Entrevistas personales La entrevista personal asistida por computadora (CAPI: computer-assisted personal interviewing ) Entrevistas telefónicas Es posible resolver dudas acerca del significado de una pregunta Se puede corregir una pregunta mal entendida Elevado costo Sesgos por la interacción del entrevistador
Aplicación de cuestionarios Autoaplicados (Indirecto) Cuestionarios digitales enviados por correo electrónico Cuestionarios que se pueden acceder a él en una página web
Aplicación de cuestionarios Autoaplicados (Indirecto) Los respondientes tienen tiempo para considerar sus respuestas Puede ser más eficaz cuando se trata de temas delicados Las personas responden con mayor sinceridad Baja tasa de respuesta y abandono de la encuesta Poca validez y representatividad de la muestra
Métodos utilizados en trabajo de campo
Observación Consiste en observar personas, fenómenos, hechos, casos, objetos, acciones, situaciones, etc., con el fin de obtener determinada información necesaria para una investigación.
Observación Se suele utilizar principalmente para: observar el comportamiento de los sujetos de estudio o de la situación y, por lo general, al usar esta técnica, el observador se mantiene encubierto, es decir, los sujetos de estudio no son conscientes de su presencia.
Observación Recopilar datos a través de un método de observación o sujeto en su entorno natural Observación directa Ofrece datos contextuales sobre situaciones, personas, el entorno e interacciones.
Observación Vas a estar profundamente involucrado en este método de investigación de campo. Observación del participante Se es parte de la investigación.
Observación Los investigadores, en este método, viven en un ambiente cómodo con los participantes, con el fin de que se sientan libres y se abran en profundidad. Observación del participante
Observación Observación de la investigación, perspectivas sociales y valores culturales en base a todo un entorno social. Etnografía Se observan comunidades enteras de forma objetiva.
Observación Por ejemplo, si un investigador quiere comprender cómo vive una determinada tribu, puede elegir observarlos o vivir entre ellos. Etnografía
Entrevistas Constan de preguntas cerradas que se les hace directamente a los sujetos de la investigación. Entrevistas cualitativas
Entrevistas Conversacionales e informales, estandarizadas y abiertas, semiestructuradas, o una combinación de las tres. Entrevistas cualitativas
Características del trabajo de campo
Permite realizar combinaciones de métodos, dependiendo de las situaciones que vayan aconteciendo con el desarrollo de la investigación. Es flexible, para permitir la adaptación de él mismo ante lo que se está estudiando. Esto puede ser modificado una vez comenzada la investigación para tener un conocimiento más profundo del sujeto/objeto. El trabajo de campo tiende a ser holístico, ya que se trata constantemente de comprender la totalidad del fenómeno. Su objetivo es entender el entorno social y el fenómeno, no busca predecir sobre dicho fenómeno o entorno. Características del trabajo de campo
CONTINUARA…
OUR COMPANY Mercury is the closest planet to the Sun and the smallest one in the Solar System—it’s only a bit larger than the Moon. The planet’s name has nothing to do with the liquid metal
ABOUT THE PROJECT Mercury is the closest planet to the Sun and the smallest one in the Solar System—it’s only a bit larger than the Moon. The planet’s name has nothing to do with the liquid metal
ABOUT THE PROJECT Mercury is the closest planet to the Sun and the smallest one in the Solar System—it’s only a bit larger than the Moon. The planet’s name has nothing to do with the liquid metal
WHAT ARE WE WORKING ON? Mercury Mercury is the closest planet to the Sun Jupiter It’s the biggest planet in the Solar System Venus Venus is the second planet from the Sun Saturn Saturn is composed of hydrogen and helium Mars Despite being red, Mars is a cold place Neptune Neptune is the farthest planet from the Sun
WHAT ARE WE WORKING ON? Venus Venus is the second planet from the Sun Saturn Saturn is composed of hydrogen and helium Mars Despite being red, Mars is a cold place Neptune Neptune is the farthest planet from the Sun Jupiter It’s the biggest planet in the Solar System
NOW Venus has a beautiful name and is the second planet from the Sun. It’s terribly hot—even hotter than Mercury—and its atmosphere is extremely poisonous. It’s the second-brightest natural object in the night sky after the Moon
PROJECT GOALS Venus Mercury 75% 97% Mercury is the closest planet to the Sun and the smallest Venus has a beautiful name and high temperatures
Venus has a beautiful name and is the second planet from the Sun. It’s terribly hot—even hotter than Mercury—and its atmosphere is extremely poisonous. It’s the second-brightest natural object in the night sky after the Moon NOW
FUTURE Mercury is the closest planet to the Sun and the smallest one in the Solar System—it’s only a bit larger than the Moon. The planet’s name has nothing to do with the liquid metal
Mercury is the closest planet to the Sun and the smallest one in the Solar System—it’s only a bit larger than the Moon. The planet’s name has nothing to do with the liquid metal FUTURE
MAJOR REQUIREMENTS Mars Jupiter It’s a gas giant and the biggest planet in the Solar System Despite being red, Mars is actually a very cold place Saturn Saturn is composed mostly of hydrogen and helium
SNEAK PEEK Venus is the second planet from the Sun Venus Despite being red, Mars is a cold place Mars It’s the biggest planet in the Solar System Jupiter Neptune is the farthest planet from the Sun Neptune
Despite being red, Mars is actually a very cold place It’s a gas giant and the biggest planet in the Solar System Saturn is composed mostly of hydrogen and helium MAJOR REQUIREMENTS Mars Jupiter Saturn
PROJECT GOALS Mars 25% Despite being red, Mars is cold Saturn 50% Saturn is a gas giant with rings Mercury 75% It’s the smallest planet of them all
BUDGET Mars A cold place. It’s full of iron oxide Mercury The closest planet to the Sun 40% 60% Follow the link in the graph to modify its data and then paste the new one here. For more info, click here
BUDGET Saturn is a gas giant and has rings Earth is the planet where we all live Venus is the second planet from the Sun Mercury is the smallest planet of them all Follow the link in the graph to modify its data and then paste the new one here. For more info, click here
PREDICTED RESULTS Mercury is the closest planet to the Sun and the smallest one in the Solar System—it’s only a bit larger than the Moon. The planet’s name has nothing to do with the liquid metal Follow the link in the graph to modify its data and then paste the new one here. For more info, click here Saturn Earth
SNEAK PEEK Mercury is the closest planet to the Sun and the smallest one in the Solar System—it’s only a bit larger than the Moon. The planet’s name has nothing to do with the liquid metal
SNEAK PEEK Mercury is the closest planet to the Sun and the smallest one in the Solar System—it’s only a bit larger than the Moon. The planet’s name has nothing to do with the liquid metal
SNEAK PEEK You can replace the image on the screen with your own work. Just delete this one, add yours and center it properly
A PICTURE IS WORTH A THOUSAND WORDS
A PICTURE IS WORTH A THOUSAND WORDS
A PICTURE ALWAYS REINFORCES THE CONCEPT Images reveal large amounts of data, so remember: use an image instead of a long text. Your audience will appreciate it
A PICTURE ALWAYS REINFORCES THE CONCEPT Images reveal large amounts of data, so remember: use an image instead of a long text. Your audience will appreciate it
PROJECT STAGES Stage 3 Saturn is the only planet with rings Stage 1 Venus is the second planet from the Sun Stage 4 Despite being red, Mars is a cold place Stage 2 Mercury is the smallest planet
PROJECT STAGES Stage 3 Saturn is the only planet with rings Stage 1 Venus is the second planet from the Sun Stage 4 Despite being red, Mars is a cold place Stage 2 Mercury is the smallest planet
PROJECT STAGES Despite being red, Mars is cold Neptune is very far from the Sun Mercury is the smallest planet Mercury Neptune Mars
PROJECT STAGES Mercury is the smallest planet Mercury Neptune is very far from the Sun Neptune Despite being red, Mars is cold Mars
TIMELINE Day 3 Saturn is the only planet with rings Day 5 Earth is the planet where we all live Day 1 Venus is the second planet from the Sun Day 4 Despite being red, Mars is a cold place Day 6 Jupiter is the biggest planet of them all Day 2 Mercury is the closest planet to the Sun
TIMELINE Day 1 Venus is the second planet from the Sun Day 2 Mercury is the closest planet to the Sun Day 3 Saturn is the only planet with rings Day 4 Earth is the planet where we all live Day 5 Jupiter is the biggest planet of them all
OUR PARTNERS Venus is the second planet from the Sun Saturn is the only planet with rings of them all Mercury is the closest planet to the Sun Venus Saturn Mercury Earth is the planet where we all live Earth
OUR TEAM “Mercury is the closest planet to the Sun and the smallest one of them all in the Solar System” “Venus has a very beautiful name and is the second planet from the Sun. It’s terribly hot” Helena James John Patterson
AWESOME WORDS
OUR PARTNERS Venus is the second planet from the Sun Saturn is the only planet with rings of them all Mercury is the closest planet to the Sun Venus Saturn Mercury Earth is the planet where we all live Earth
RESEARCH RESOURCES ● You can list your reference websites or publications here ● You can list your reference websites or publications here ● You can list your reference websites or publications here ● You can list your reference websites or publications here ● You can list your reference websites or publications here ● You can list your reference websites or publications here
OUR TEAM You can talk a bit about this person here You can talk a bit about this person here You can talk a bit about this person here Matt Doe Helena James John Patterson
AWESOME WORDS Key words are great for catching your audience’s attention
333,000 Earths is the Sun’s mass 9h 56m 23s 386,000 km is the distance between Earth and the Moon is Jupiter’s rotation period
SECTION TITLE Insert a subtitle here in case you need it Mercury is the closest planet to the Sun and the smallest one in the Solar System—it’s only a bit larger than the Moon. The planet’s name has nothing to do with the liquid metal
02 SECTION TITLE You can enter a subtitle here if you need it
RESEARCH RESOURCES ● You can list your reference websites or publications here ● You can list your reference websites or publications here ● You can list your reference websites or publications here ● You can list your reference websites or publications here ● You can list your reference websites or publications here ● You can list your reference websites or publications here
4,498,300,000 Big numbers catch your audience’s attention
4,498,300 Big numbers catch your audience’s attention
DESKTOP SOFTWARE You can replace the image on the screen with your own work. Just delete this one, add yours and center it properly
DESKTOP You can replace the image on the screen with your own work. Right-click on it and then choose "Replace image" so you can add yours
You can replace the image on the screen with your own work. Just delete this one, add yours and center it properly TABLET APP
TABLET APP You can replace the image on the screen with your own work. Right-click on it and then choose "Replace image" so you can add yours
You can replace the image on the screen with your own work. Just delete this one, add yours and center it properly MOBILE WEB
MOBILE WEB You can replace the image on the screen with your own work. Right-click on it and then choose "Replace image" so you can add yours
Do you have any questions? THANKS Please keep this slide for attribution [email protected] +91 620 421 838 yourcompany.com
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ALTERNATIVE INFOGRAPHICS Venus Venus is very hot 01 Jupiter Jupiter is a gas giant 02 Earth Earth harbors life 04 Mars Mars is a cold place 03
ALTERNATIVE INFOGRAPHICS Saturn It’s a gas giant and has several rings Jupiter It’s a gas giant and a big planet Mars Despite being red, Mars is cold Venus Venus has a beautiful name
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