Transformation process

Learn about Transformation Process
and Steel Making
-A case study on BMM ISPAT

For more knowledge around marketing, check out my YouTube channel and subscribe. I also upload 1 video content per week on YouTube - https://bit.ly/SubscribeSindhuBiswal

1. Transformation Process

2. Topics to cover: -What is Transformation Process? -A case study on BMM-ISPAT -Company Practices -Gap Analysis

3. Transformation Process Input Output processes  that  transform  resources (inputs) into finished goods or services for customers or clients (outputs).

4. Transformation INPUT OUTPUT

5. Transforming goods For goods, Transformation means there will be physical changes. The output will be tangible . The operation process will be highly automated and mechanised. For example: Samsung takes electronic parts, glass, metal, plastic and changes them into a mobile phone.

6. Transforming services For services, Transformation means there will be no physical changes. The output will be intangible . The process will rely heavily on staff-humans. For example: Fed uses its input of staffs, vehicles and delivers delivery services to the consumers as output

7. Value Adding It costs the business money to transform an input into an output. As a result value is added. Example: There is more value in a burger than in the inputs such as bread, sauce, meat. Value Increases

8. Influence of volume One key decision that must be made is- Volume – or How much ? The business must be flexible to meet the customer demand.

9. Lead Time Lead Time is the time it takes for an order to be filled from the moment it is made.

10. Otherwise there might be: -Wastage -Increased inventory cost -lost sales

11. The influence of variation in demand An increase in demand will mean: More inputs from suppliers, increased staff input and increase machinery A decrease in demand : Will have the opposite effect. For example: The staff hours may need to be reduced.

12. Transformation processes include: -changes in the physical characteristics of materials or customers -changes in the location of materials, information or customers -changes in the ownership of materials or information -storage or accommodation of materials, information or customers -changes in the purpose or form of information -changes in the physiological or psychological state of customers.

13. Insights One of the India’s largest iron ore exporter Established in 1976

14. PRODUCTS OF BMM GOUP: SPONGE IRON INDUCTION FURNACE ROLLING MILL 235 MW POWER PLANT PELLET PLANT BENEFICIATION PLANT BRICK PLANT

15. Integrated Steel Plant

16. COMPANY PRACTICES

17. Issue U nloading was done with the help of manpower consumed a very large amount of time and money.

18. Input -Conveyor belts -Track hopper -wagon tipplers

19. Output increase in overall productivity by 7 times

20. #2 CONVEYOR BELTS MODERNISATION Conveyor Belt made from V ulcanised rubber with a Teflon coating.

21. Output better abrasion wear and tear resistance Lesser breakdown high productivity lesser maintenance cost Increase in lifespan of the conveyor belt

22. #3 STEEL MELTING SHOP- OXYGEN LANCING

23. Issue Slopping results in the splashing of the hot metal out of the LD chamber

24. Input *relative inclination of the nozzles at an angle of 12 degrees *5 to 7 holes in the lance tip.

25. Output I ncrease in overall productivity of 10% and reduction in slopping.

26. Replaced Ladle Car with Torpedo Car

27. Output C ompany saw reduction in scrap material and more efficient energy utility due to absence of skulling .

28. INTRODUCTION OF SUBLANCE EQUIPMENT, DROP-IN THERMOCOUPLES T hermocouple   is an electrical device used to measure temperature .

29. Output

30. In order to get the required kind of output, The requisite Quality of raw materials is to be ensured         In order to save energy and to ensure lower cost the better, efficient technology should be adapted.     Company imports 77-82% coking-grade coal from U.S.A., Australia and the Philippines and 18-23 of the coal is fed from East Indian domestic mines     Replacement of Ladle Cars with Torpedo cars and hot gas stove( blast furnace unit) Less Gap is seen as company practices according to the Indian standards of Iron and steel making.       A very less gap is seen as the company is able to inefficient energy saving measures. All modernized factories should be Eco-friendly keeping in mind the Alarming Global issues The company has failed in procuring a clean certification by Karnataka Pollution Control Board and have been slapped with fines twice between 2009-2013 A very high gap is seen as the company is not able to cope up with cleaner ideas.   For long term sustenance of a bus- Iness it is necessary to maintain Courteous relationships with Partners which includes reasonable Timelines, negotiable pricing, regular Clearance etc.   Company executives most of the time act impatiently, irrationally, aggressively with partners especially when it comes to procurements ending up to brittle relationships with key people   A high gap is seen as company struggles to meet profits with relationships THEORY PRACTICAL APP. REMARKS THEORY PRACTICAL APP. REMARKS