Communication can be defined as the exchange of ideas , information and knowledge between sender and receiver through an accepted code of symbols.
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GOVERNMENT ENGINEERING
COLLEGE BHAVNAGAR
PRENSTATION
TYPES OF
COMMUNICATION
Name:- thummar meet g.
eNroolmeNt:-
160210116051
BraNch:-it
DEFINATION OF
COMMUNICATION
Communication can be defined as
the exchange of ideas , information
and knowledge between sender and
receiver through an accepted code of
symbols.
TYPES OF
COMMUNICATION
DOWNWARD COMMUNICATION
UPWARD COMMUNAICATION
HORIZANTAL COMMUNICATION
DIAGONAL COMMUNICATION
VERITICAL COMMUNICATION
DOWNWARD
COMMUNICATION
Downward communication is the flow of
information and messages from a higher level
inside an organization to a lower one.
Effective downward communication is crucial to
an organization's success.
Creating concise communications and
maintaining a respectful tone help ensure
effective downward communication; making sure
that employees clearly understand the
information is also crucial.
UPWARD
COMMUNICATION
Upward communication is the process
of information flowing from the lower levels of
a hierarchy to the upper levels.
This type of communication is becoming more
popular in organizations as traditional forms of
communication.
Upward contribution is the core contributor of
business process re-engineering in many
organisations.
Upward communication is widely used as part
of whistleblowing policy in many large organisations.
HORIZANTAL
COMMUNICATION
Horizontal communication is the flow of
messeges across individuals and groups on
same leval of an organizations.
Horizontal communication refers to the
interaction among people within the same
level of hierarchical structure in
organizations.
Horizontal communication also makes it
easier for people to work together on certain
activities or projects.
DIAGONAL COMMUNICATION
The sharing of information among different
structural levels within a business.
For example,diagonal communication could
involve higher leval management communicating
to lower leval management.
VERITCAL
COMMUNICATION
Vertical communication in an organization is
communication that flows up and down through the
organization's hierarchical structure.