User personas - The easiest way to watch torrents. Ever.

Easy Torrent Stream offers a seamless and user-friendly platform for streaming and downloading torrents, providing high-quality content with ease and efficiency. Explore a wide range of media effortlessly on our secure and reliable website, designed to enhance your viewing experience.

1. User
personas
Five key user groups for
Easy Torrent Stream
03/01/2024

2. User personas
1
Matthew, 20
Persona type: Student
2
3
4
5
Janelle, 29
Persona type: Artist/reseacher
Sean, 33
Persona type: Tech professional
Jack, 28
Persona type: Young professional
Kevin, 34
Persona type: Single parent

3. Low price
Buying motivation 1
Ad-free
Buying motivation 2
Easy UX
Buying motivation 3
Persona type: Student
tech savy
mobile apps knwoledge
Memberships
student societies
social media
streaming services (usually shared)
torrent knowledge
high
medium
Motivations
Academic success
Social connections
Exploring new interests
Core needs
Affordable resources
Study support
Social activities
Stress relief
Influences: Recommendations, price, social media trends
Goals
Graduating with good grades
Making meaningful friendships
Managing stress effectively
Matthew, 20
Occupancy: Student
Income: Low (part-time job) Pain points
Financial constraints
Cost of living crisis
Time management
Student accommodation wi-fi
high
Key behaviours

4. Access to content
Buying motivation 1
Low price
Buying motivation 2
Easy to use
Buying motivation 3
tech savy
mobile apps knwoledge
Memberships
art communities & forums
social media
streaming services
torrent knowledge
medium
low
Motivations
Creative expression
Intellectual curiosity
Making an impact
Core needs
Access to niche content
Easy UX
Accessibility & affordability
Easy to share content
Influences: Trends, accesibility, grant opportunities, peer recognition
Goals
Gaining recognition in the field,
Securing research funding
Creative freedom
Pain points
Financial instability
Lack of recognition
Time constraints
Lack of resources
medium
Key behaviours
Persona type: Artist/researcher
Janelle, 29
Occupancy: Art teacher
Income: Low/medium

5. Ad-free
Buying motivation 1
Storage option
Buying motivation 2
Visually pleasing
Buying motivation 3
tech savy
mobile apps knwoledge
Memberships
tech meetups & forums
social media
streaming services
torrent knowledge
high
high
Motivations
Professional success
Techn innovation
Social connections
Core needs
Tech tools
Stress relief
Easy UX
Trends exploration
Influences: Tech advancements, industry leaders, networking
Goals
Graduating with good grades
Making meaningful friendships
Managing stress effectively
Pain points
Intense work pressure
Constant learning curve
Work-life balance
Lack of tech detox
high
Key behaviours
Persona type: Tech professional
Sean, 33
Occupancy: Software Engineer
Income: High

6. Low price
Buying motivation 1
Access to content
Buying motivation 2
Easy to use
Buying motivation 3
tech savy
mobile apps knwoledge
Memberships
student societies
social media
streaming services
torrent knowledge
medium
medium
Core needs
Flexibility
Easy to use tools
Budget-friendly services
Acces to niche movies
Influences: Advices, budget-friendly solutions, community support
high
Key behaviours
Motivations
Financial motivations
Personal development
Work-life balance
Goals
Financial stability
Career stability
Personal growth
Pain points
Financial constraints
Limited personal time
Cost of living crisis
Access to niche movies
Persona type: Single parent
Kevin, 33
Occupancy: Project Manager
Income: Low/medium

7. Low price
Buying motivation 1
Easy to verify
Buying motivation 2
Easy to use
Buying motivation 3
tech savy
mobile apps knwoledge
Memberships
Professional networks
social media & forums
streaming services
torrent knowledge
medium
high
Core needs
Affordable resources
Stress relief
Industry trends
Easy accesibility
Influences: Career opportunities, trends, networks and communities
high
Key behaviours
Motivations
Career growth
Work-life balance
Personal development
Goals
Climbing the career ladder
Achieving work-life balance
Building a professional network
Pain points
Limited work experience
Balancing work and personal life
Financial planning & saving
Cost of living crisis
Persona type: Young professional
Jack, 28
Occupancy: Marketing Manager
Income: Medium/high

8. This document is confidential and proprietary. It is provided for informational purposes only and may not be used,
reproduced, or disclosed in any manner without the express written approval of Paulina Pawlak. The content contained
herein is intended solely for discussions related to the co-founder relationship and may not be implemented or shared with
third parties without prior consent. No rights or licenses are granted by this document alone. Any unauthorized use or
dissemination of the information herein is strictly prohibited and may result in legal action.
Prepared by Paulina Pawlak