Will AI kill fundraising and campaigning and if so, how can we protect ourselves?

Rachel Collinson - donor whisperer
Presentation from Impact Space Amsterdam 2024
For more info see https://www.impact-space.org/

1. WILL AI KILL FUNDRAISING
AND CAMPAIGNING?
AND IF SO HOW DO WE PROTECT OURSELVES?

2. WHO I AM
I’ve worked with non-profits all over
the globe for 20 years, from huge to
tiny – these are just some of the 300+
I’ve helped to grow.
I specialise in helping social
enterprises, campaigns and causes
grow using digital media.

3. SOME SCENARIOS
NOT TO SCARE YOU, BUT…
FOREWARNED IS FOREARMED

4. FUTURE SCENARIO 1

5. GRETA
RUMBLED?
“Secret footage” emerges of her
meeting with solar panel
manufacturers when younger

6. HOW DO WE PREPARE TO
COUNTER DEEP-FAKES?

8. FUTURE SCENARIO 2

9. LAY-OFFS
As trust in non-profits falls further…

10. HOW DO WE USE AI TO SAVE JOBS
INSTEAD OF CUTTING THEM?

13. RACHEL COLLINSON
Use AI as a minion
not a replacement

14. RACHEL COLLINSON
Are you a manager?
Accelerate your staff
development!

16. But don’t get too
worried just yet…

19. LET’S DISCUSS THIS…