World Breast Feeding week Aug 2021 celebration

World Breast Feeding week Aug 2021 celebration

1. “WORLD BREAST FEEDING WEEK 1 st -7 th AUG:2021” CELEBRATION at ESICCON KLB INDIA PRESENTED BY: Prof Vijayreddy Faculty Dept. of Medical-Surgical Nursing ESICCON KLB INDIA

2. INTRODUCTION: World Breastfeeding Week (WBW) is a global campaign to raise awareness and galvanise action on themes related to breastfeeding.

3. WORLD BREASTFEEDING WEEK: IMPORTANCE AND SIGNIFICANCE: Breast milk is the most nutritious and essential for the child for at least six months. It protects the child from many infections and diseases and also strengthens their immune system. Breast milk is filled with all nutrients water, fat, carbohydrates, protein, vitamins and minerals, amino acids, enzymes and white cells. Not only it benefits child, but breastfeeding also reduces the risk of cancer among women. There are several cases where mothers have delivered preterm babies and hence, are unable to breastfeed due to prematurity and stress of having a preterm baby. In such instances, pasteurized donor milk is recommended as an essential alternative.

4. EVOLUTION OF THE CAMPAIGN WBW is celebrated every 1-7 August in commemoration of the  1990 Innocenti Declaration . WBW started in 1992, with annual themes including healthcare systems, women and work, the  International Code of Marketing of Breastmilk Substitutes , community support, ecology, economy, science, education and human rights. Since 2016, WBW is aligned with the  Sustainable Development Goals  (SDGs). In 2018, a  World Health Assembly  resolution endorsed WBW as an important breastfeeding promotion strategy.

5. OBJECTIVES INFORM celebrants about the selected theme of the year ANCHOR the theme within the global breastfeeding agenda ENGAGE with individuals and organisations for greater impact GALVANISE action on the selected the

6. BREASTFEEDING DURING THE COVID-19 PANDEMIC   PAHO/WHO continues to recommend that standard infant feeding guidelines be adhered to during the COVID-19 pandemic. The standard infant feeding guidelines are:   Initiation of breastfeeding within one hour of birth, Exclusive breastfeeding until babies are six months old, and Continued breastfeeding along with nutritionally adequate and safe complementary foods, until age two years old or beyond.   The benefits of breastfeeding and nurturing mother-infant interaction to prevent infection and promote health and development are especially important when health and other community services are themselves disrupted or limited  

7. Inauguration of WBW by medical officer Urban Health Centre

8. Inauguration of WBW by Faculty ESICCON

9. Inauguration of WBW by MOTHERS

10. SPEECH on WBW by Faculty ESICCON

11. STUDENTS OF ESICCON explaining regarding breast feeding to MOTHERS

12. STUDENTS OF ESICCON EDUCATING regarding breast feeding to MOTHERS

13. Inauguration of WBW by MOTHERS

14. Group pic of ESICCON faculties and students at wbw

15. WBW programme in news paper

16. WBW Programme in news paper

17. STUDENTS OF ESICCON EDUCATING regarding breast feeding to MOTHERS

18. GROUP PIC

19. REFERENCES: https://waba.org.my/wbw/ https:// www.paho.org/en/campaigns/world-breastfeeding-week-campaign-2021 https:// www.hindustantimes.com/lifestyle/health/world-breastfeeding-week-2021-significance-benefits-and-all-you-need-to-know-101627878913476.html https://www.breastfeeding.asn.au/world-breastfeeding-week

20. THANK YOU