A Study About Pran Products

MoinSarker2 2,159 views 9 slides Nov 29, 2015
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About This Presentation

PRAN-RFL Group
Food processing company
PRAN-RFL Group is the Bangladeshi food-products corporation based in Dhaka, Bangladesh., founded in 1981.


Slide Content

Presentation Topics PRAN RFL Group of Company

Group Members Name ID

Pran ‘PRAN’  has started its operation in 1981 as a processors fruit and vegetable in Bangladesh. Over the years, the company has not only grown in stature but also contributed significantly to the overall socio-economic development of the country . “PRAN”  is currently one of the most admired food & beverages brands among the millions of people of Bangladesh other 106 countries of the world where  PRAN  Products are regularly being exported.

Two Products Of PRAN

Continued One Is : Juice And Number Two Is : Candy

Difference Juice The delicious, natural and sweet taste fruit juice Prans Target Market for Juice is each and Every person They marketed juice under 3 types of name Main flavor for juice is : Mango , Apple , Orange & Mix Fruit Juice are found at local market in Glass bottle , Pet bottle, Aseptic pack , Tin Can Candy The tasty , yummy and various flavor fruit and milk- chocolate candy a full variety of kids  The marketed Candy under 29 types of name Candy Flavors are : Chocolate , Mango , Orange, Cola , Milk and Mix Fruit Candy are found at local market in Jar and Poly .

Customers Pran global Brand. It’s mother country is Bangladesh. Customers are satisfy and Dissatisfy from these points of view : Satisfaction : Low Price Various types of Price Range Availability Packaging Advertisement And Their Social Responsibility Dissatisfaction Taste Negative News

Competitors PRAN  is Bangladesh’s largest grower and processor of fruits and vegetables. Their contract growers cultivate the choosy fruits and vegetables which are processed in our modern and hygienic factories to highest quality & international standards . In That Case Pran Have some Strong Competitors Because of Competitive advantage doing this type of business in Bangladesh. Close Competitors of PRAN-RFL group: Square food and beverage ACI Foods and Beverage AKIJ food and beverage

Conclusion Write Down Conclusion here