DM Consultation v6 010623.pptx future CT

future connect training

1. COMPLETE DIGITAL MARKETING TRAINING Delivered by Future Connect Training & recruitment

2. What is Future Connect? We are a group of companies, working in training/education, media, and recruitment sectors.

3. WHERE YOU ARE & WHERE YOU WILL BE…?

4. Get Trained with Flexible Payment Options.

5. Job Roles you can apply for after finishing the training. Digital Marketing Assistant Social Media Manager SEO Specialist Content Marketer Digital Marketing Manager PPC Specialist Marketing Accounts Manager Salaries in Digital Marketing range from 25k to 65k According to Glassdoor: Average Salary in Digital Marketing : £40,000

6. Not only a training but Practical Experience!!

7. Choose what you want Digital Marketing – Marketing Pack Marketing Fundamentals Marketing Analysis SEO Fundamentals Social Media Marketing Google AdWords (PPC) Email Marketing Digital Marketing – Full Pack Marketing Pack – All Modules + CRM CMS And Website Setup Project Management Essentials Graphic Design Essentials

8. Marketing Fundamentals What is Marketing? History of Marketing Future of Marketing P’s of Marketing Consumer Behavior Market Segmentation Pricing Strategies What are brands? Why do Brands Matter? Developing new Products and Brands Product Life Cycle Marketing Lifecycle Distribution Channel Overview Promotion in Marketing Ethics and Laws Topics to be Covered

9. Marketing Analysis Why Analysis Matter and Stake Holders KPI’s Competitive Analysis 7 Dimensions of Marketing Budgeting and Forecasting Google Analytics Topics to be Covered

10. S.E.O. FUNDAMENTALS What is S.E.O.? Why S.E.O. Matters? Understanding how Search Engines Work On Page S.E.O. Off Page S.E.O. Site Audit Keywords Analysis and Generation Search for Voice Local S.E.O. Images S.E.O. Google Keywords Planner, Google Trends, Google Search Console, Google Business Profile Manager Topics to be Covered

11. Social Media Marketing Fundamentals Facebook Overview Facebook Business Manager Facebook Pages and Groups Setup Facebook E-Commerce Setup Instagram Setup and Linking Facebook/Instagram Advertising and Ads Account (Creation and Optimization) WhatsApp Marketing Setup Facebook, and Instagram Management LinkedIn Overview and Page Setup LinkedIn Marketing YouTube Overview and Channel Setup YouTube Essentials Hashtags Overview and Utilisation Social Media Management Tools (Third Party) Other Social Media Platforms Topics to be Covered

12. GOOGLE ADWORDS (PPC) Google AdWords Overview Google AdWords Account Setup Google AdWords Ads Setup Google AdWords Campaign Analysis and optimisation Google AdWords Integration and Tracking Keywords Analysis Topics to be Covered

13. EMAIL MARKETING Email Marketing Overview Why Email Marketing Matters Email Content Email Marketing through Mailchimp Email Automation Best practices for Generating Customer lists Topics to be Covered

14. CRM Essentials CRM Overview Configuring Zoho CRM Modules Understanding Important Modules and Process Flows CRM automation and Workflow Web Forms Setup Social Media Integration Topics to be Covered

15. CMS and WEBSITE SETUP (Add-On) Understanding website fundamentals WordPress Account Creation Setting up WordPress Pages and Posts Customization of Website Plugins for Marketing and other WooCommerce Integration for E-commerce Topics to be Covered

16. Project Management Essentials (Add-On) PowerPoint essentials Project Management Methodologies (Agile, Scrum, Kanban, PMBOK, Waterfall) Project Proposal Document Preparation Project Management Tools Topics to be Covered

17. Graphic Design Essentials (Add-On) Understanding how graphics on the screen works Raster vs Vector graphics Common Graphic Resolutions and Ratios Composition and colour scheme best practices Canva software overview Video Editing basic overview and software demo Topics to be Covered

18. How to Start with the Training?

19. How to Start with the Training

20. Online Training

21. References from the employers

22. Flexibility of choosing your own timing and days

23. Advantages of Training in one of our Branches

24. Recruitment Support : (CV building, Interview prep, applying jobs)

25. We will help you with your Interview assessments

26. Application Form http:// admission.fctraining.org / Pricing and Payment Options

27. Recruitment is our Strength That is why Over the past 5 months, we have successfully propelled 672+ candidates into various careers through our unwavering support and guidance . *(Sep –Feb 2023)

28. Centre Locations