Don’t lose out , work out !

launch of the book
fitness conference/seminar

1. DON’T LOSE OUT,WORK OUT !

2. about There is a need of increasing awareness amongst the people about workouts and to initiate them towards workouts . Workouts can be of any form viz. jumping ,cycling , going to gym, yoga , swimming, dancing or as simple as walking. Thus, there is a seminar cum launch of the much long awaited book of the famous author Rujuta Diwekar ‘Don’t Lose Out , Workout’ on 24 th Feb,2014 at Bombay Gymkhana.

3. INDUSTRY/SECTOR It pertains to health and fitness industry. SPEAKERS

4. Rujuta diwekar Rujuta Diwekar is a celebrity nutritionist and was voted as 50 most powerful people in India by People magazine in 2012. She is the author of "Don't Lose your Mind, Lose Your Weight “ and "Women & the Weight Loss Tamasha“. She holds many celebrity clients including Kareena Kapoor, Anil Ambani , Karisma Kapoor , Anupam Kher.

5. KAREENA KAPOOR The very famous for her looks and style in Bollywood and most importantly for her “size zero“ tag , Kareena Kapoor took Rujuta Diwekar’s help to lose weight and gained fame. She has been there with her throughout since the launch of her first book , "Don't Lose your Mind, Lose Your Weight“ . She can very well connect with the B-town celebs and can explain them why one needs to workout and stay fit to be in the industry.

6. Bks iyengar B.K.S, or Bellur Krishnamachar Sundararaja Iyengar is the founder of Iyengar Yoga and is considered one of the foremost yoga teachers of the world. He has written many books on yoga practice and philosophy including Light on Yoga , Light on Pranayama , and Light on the Yoga Sutras of Patanjali . He was awarded the Padma Shri in 1991, the Padma Bhushan in 2002 and the Padma Vibhushan in 2014 . In 2004, Iyengar was named one of the 100 most influential people in the world by Time Magazine .

7. MICKEY MEHTA Mickey Mehta is India's leading Holistic Health Guru for over 25 years, with a successful 13 years old association with Femina Miss India. He has contributed to bringing in many International Crowns to India . He is the owner of 360 Gym and its centres are all across Mumbai. He is the only trainer of Bollywood actress Bipasha Basu .

8. TOPICS 1)Rujuta Diwekar - “All About Don’t Lose Out, Work Out” 2)Kareena Kapoor - “Fitness and Bollywood” 3)BKS Iyengar - “Yoga –The need of the hour” 4)Mickey Mehta - “Gym Not Important,Working Out Is”

9. Audience profile B-town CELEBS TV STARS POLITICIANS FITNESS INSTRUCTORS GYM OWNERS BUSINESSMAN WOMEN HEALTH CLUB OWNERS/MEMBERS NO. OF PAX 350-500

10. Duration of event 1 Day 2 hrs. EACH SESSION BY EACH SPEAKER Half an hour break 10 a.m to 8 p.m SCALE OF EVENT SINGLE CITY MUMBAI

11. OBJECTIVES To launch the new book written by author Rujuta Diwekar “Don’t Lose Out, Work Out !” To literate people about workouts and its good effects for lifetime To cultivate habit of workout amongst all sections of society specially women To tell people the importance of working out the “right way” involving right postures To inculcate habit of eating right with proper workout for a better and elongated life To improve lifestyle

12. eleMents Chairs-500 Table -1 1 special guest Chair 2ft stage with grey carpeting 6*4 flex of “Don’t Lose Out , Work Out” Books for Launch White board Marker-2 Mike Speaker Water bottles

13. Venue BOMBAY GYMKHANA