Dr AP pptcxvzvxzfasdfasfasdfasfdasfasdfasdfasd

1. Dr.A.Punitha Professor-ECE IIC Innovation Ambassador K Ramakrishnan College of Technology - Trichy Session on Creativity & Innovation K.RAMAKRISHNAN COLLEGE OF TECHNOLOGY An Autonomous Institution Affiliated to Anna University Chennai, Approved by AICTE New Delhi, ISO 9001:2015 & ISO 14001:2015 Certified Institution, Accredited with ‘A+’ grade by NAAC Samayapuram, Tiruchirappalli-621112, Tamilnadu, India. Date: 16.10.2024 Place: Holy Cross College for Women - Trichy

2. 01 Topics 02 Understanding Creativity Design Thinking Process Key Drivers of Creativity About Innovation Barriers to Innovation Case Study: Successful Innovation Compare Creativity vs Innovation Future Trends in Creativity and Innovation Quiz 03 04 05 06 07 08 09

3. Understanding Creativity Creativity defines the power to create new ideologies, concepts, or solutions that are completely original, unique, and mostly valuable. Creativity allows the individual to think out of the box, by making the corrections between unrelated concepts and exploring unconventional solutions. The creativity concept is tightly bounded by imagination, curiosity, and the ability to see things from various dimensions and perspectives.

4. Design Thinking Process

5. Key Drivers of Creativity Open-mindedness Curiosity Ability to brainstorm Experimentation Networking Observation Organization Communication Analysis Problem-solving Imagination Innovation Adaptability Collaboration Storytelling

6. Innovation Innovation is defined as the process of bringing about new ideas, methods, products, services, or solutions that have a significant positive impact and value. It involves transforming creative concepts into tangible outcomes that improve efficiency, and effectiveness, or address unmet needs.

7. Types of Innovation

8. Innovation Process

9. Barriers to Innovation Challenges Obstacles Resistance to change among employees can hinder new ideas from being accepted. Limited resources, including budget constraints, restrict the ability to explore innovative projects. Lack of leadership support can result in insufficient prioritization of innovation initiatives. Fear of failure can prevent teams from taking risks and exploring unconventional solutions. Inadequate communication channels can lead to disconnection between departments, stifling collaborative innovation. Rigid organizational structures can limit flexibility and slow down the innovation process.

10. Case Study: Successful Innovation Airbnb Apple Netflix Uber Eats IBM OralB’s electric toothbrush IDEO Tesla GE Healthcare Nike

11. Case Study: Airbnb

12. Case Study: Netflix

13. Case Study: Tesla

14. Case Study: Uber Eats

15. Case Study: OralB’s electric toothbrush

16. Compare Creativity vs Innovation

17. Future Trends in Creativity and Innovation Artificial Intelligence (AI) is set to play a pivotal role in enhancing creativity, providing tools that enable rapid prototyping and idea generation. Remote collaboration tools will increasingly foster diverse teams, leading to more innovative solutions through the blending of varied perspectives.

18. Future Trends in Creativity and Innovation - Artificial Intelligence (AI) Dall-E, developed by OpenAI, is an AI program capable of generating detailed images and artwork from textual descriptions.

19. Future Trends in Creativity and Innovation - Artificial Intelligence (AI) Midjourney is where AI’s prowess in visual content creation truly shines. It’s designed to assist graphic designers, artists and creatives in visualizing their ideas with precision and flair.

20. Future Trends in Creativity and Innovation - Artificial Intelligence (AI) Developed by OpenAI, ChatGPT is a conversational AI model known for its ability to generate human-like text responses. This isn’t your typical chatbot; ChatGPT can engage in detailed conversations, generate human-like text responses, generate images and create diverse content, from essays to code

21. Future Trends in Creativity and Innovation - Artificial Intelligence (AI) Venngage’s DesignAI revolutionizes the way infographics are created. This tool allows users to generate infographics quickly and efficiently. Users can choose from predefined suggestions or input their own data into the chart bar.

22. Future Trends in Creativity and Innovation - Artificial Intelligence (AI) Allows customization of songs with AI-created phrases. Combining AI with manual tools, it offers a platform for generating and customizing new music.

23. Future Trends in Creativity and Innovation - Artificial Intelligence (AI) An easy-to-use AI music generator perfect for beginners. It allows the creation of music tracks from pre-recorded samples, which can be modified with music keys, tempo and instruments. This cloud-based platform is ideal for content creators developing soundtracks for games, movies or podcasts​​.

24. Future Trends in Creativity and Innovation - Artificial Intelligence (AI) Podcastle’s AI voice generator allows you to turn your script into audio with just one click. It offers you a range of AI voice skins to choose from, including different genders, accents, and so on. This way, you don’t have to find a voice actor to read your script for your project, and you can have it all done within minutes with the help of AI.

25. Quiz What is creativity defined as? a)The process of converting market opportunities into profitable business ideas. b)The synthesis of existing ideas in a unique way appropriate to the context. c)The process of generating any idea. d)The act of turning imaginative ideas into reality without any constraints.

26. Quiz What is creativity defined as? a)The process of converting market opportunities into profitable business ideas. b)The synthesis of existing ideas in a unique way appropriate to the context.  c)The process of generating any idea. d)The act of turning imaginative ideas into reality without any constraints.

27. Quiz What does the text identify as the act of turning new and imaginative ideas into reality? a) Innovation b) Preparation c) Entrepreneurial mindset d) Opportunity recognition

28. Quiz What does the text identify as the act of turning new and imaginative ideas into reality? a) Innovation b) Preparation c) Entrepreneurial mindset d) Opportunity recognition

29. Quiz What is the role of an entrepreneur in the innovation process? a) Converting market opportunities into profitable business ideas. b) Turning imaginative ideas into reality. c) Synthesizing existing ideas in a unique way. d) Generating novel and useful ideas.

30. Quiz What is the role of an entrepreneur in the innovation process? a) Converting market opportunities into profitable business ideas. b) Turning imaginative ideas into reality. c) Synthesizing existing ideas in a unique way. d) Generating novel and useful ideas.

31. Quiz Which type of innovation involves small improvements or upgrades made to a company’s existing products, services, processes, or methods? a) Technological innovation b) Invention of iPhone c) Breakthrough Innovation d) Incremental innovation

32. Quiz Which type of innovation involves small improvements or upgrades made to a company’s existing products, services, processes, or methods? a) Technological innovation b) Invention of iPhone c) Breakthrough Innovation d) Incremental innovation

33. Quiz What is the concept developed within the scientific field of innovation studies which serves to explain the nature and rate of technological change? a) Technological innovation b) Breakthrough Innovation c) Incremental innovation d) 3D printing technology

34. Quiz What is the concept developed within the scientific field of innovation studies which serves to explain the nature and rate of technological change? a) Technological innovation b) Breakthrough Innovation c) Incremental innovation d) 3D printing technology

35. Thanks! Do you have any questions? [email protected]