Information Education Communication

description about information education communication for msc. nursing previous student`s

1. INITITUTE OF MEDICAL TECHNOLOGY AND NURSING EDUCATION

2. SUBJECT:-Advance Nursing P ractice TOPIC :- INFORMATION EDUCATION COMMUNICATION

3. EVALUATED BY :- Mr. MUKESH SIR PRESENTED BY :- POONAM

4. INTRODUCTION The IEC strategy aims to create awareness and information regarding the benefits available under various schemes or programmes of the ministry and to guide the citizens , on how to assess them The aim of IEC is to bring about a change in health behavior of people The aim of creating awareness as well as motivating and guiding them to adopt batter health and family welfare measures

5. DEFINTION : The facts provided or learned about something or someone.

6. The process of receiving or giving systematic instruction . It is a learning process or a series of learning experience through which an individual inform and orient himself to develop skills intelligent action .

7. COMMUNICATION Sharing of ideas , information , knowledge and opinion from one person to another person . It derived from Latin word “communicate” means to participate , to inform , to impart .

8. Definition of I E C It is an approach which attempts to change or reinforce a set of behavior in a target audience regarding a specific problem in a predefined period of time . It is a process of learning that empower people to make decision , modify behavior and change social condition .

9. OBJECTIVES OF I E C Increase reach of services Improve the quality services Make supervision more oriented toward problem solving Link supervision with training at various level Improve performance level through continuous with village community volunteers.

10. AIMS AND SCOPES OF I E C To change the health behavior of individual , family and community To prepare background of basis for change in health behavior To facilitate education for audience about public health and to create awareness in public opinion Prevention of disease /control on communicable disease To obtain social , political support for health activities.

11. MAJOR COMPONMENT OF I E C VISIT SCHEDULES TRAINING SUPERVISION MONITIOING AND EVALUATION .

12. 1. VISIT SHEDULES Under IEC scheme the tour programme of health worker one drawn as a weekly schedule rather than date wise calendar schedule ,new system attempt to make the visit regular . To establish a link between villager and workers The village is divided in to units of 20 households

13. 2. TRAINING Training should not only cover technical aspect or programme but also focus on problem solving skills of workers. this is possible when the workers is given training in the work situation by their immediate supervisor at regular intervals.

14. 3 . SUPERVISION Each supervisor during visit :- records ,target achievements , new instructions are supervised .

15. 4. MONITORING AND EVELVATION Success of any programme depends on ability to monitoring and evaluate programme adequately and accurately and take corrective action if needed .

16. STEPS IN DEVELOPING I E C Conduct the need of assessment Establish behavioral objectives that will contribute to achieve a goal Identify potential barriers and ways of overcoming them Establish an evaluation plan.

17. RESOURCES OF I E C News papers ,playing cards ,thought`s paper ,poster etc.

18. MASS MEDIA

19. INTERNET MEDIA

20. IMPORTANCE OF I E C T o create awareness , increase knowledge and change attitudes It is not expensive It ensures feed back mechanism

21. OBJECTIVES OF HEALTH EDUCATION AND PROMOTION Health education is the process that informs ,motivates and helps people to adopt and maintain healthy practice Informing people :- health Is a basic right of human beings and health information help people become aware of their health problem Motivating people :- just information is not sufficient . Motivation must be developed in them by a process of change of behavior .

22. PRINCIPLES OF HEALTH EDUCATION The aim of health education is to bring about a change in health behavior It is not an artificial teaching learning exercise It should involve free discussion Should tell only what is needed Do not give conflicting information Try to change only what needs to be changed Educator should make himself acceptable .

23. COMMUNICATION SENDER (SOURCE ) MASSAGE (CONTENT ) CHANNELS (MEDIUM) RECIVERS (AUDIENCE )

24. TYPES OF COMMUNICATION One way (deductive method ) Two way (Socratic method ) Verbal communication Non verbal communication

25. PRINCIPLES OF COMMUNICATION IN HEALTH EDUCATION The sender`s and reciver's participation should be as close as possible The massage should be of good quality. A good massage should be simple , accurate , clear , specific , significant , appropriate, applicable. It should involves as many sense organ as possible Good information and common understanding between two or more people .

26. CONT. Use AV aids whenever possible Choose a proper medium of communications Health education should be planned properly The health educator should put in to practice the principles of community organization.